Join us live on Discord on the Google Advertising and Measurement Community server and on YouTube on February 26th at 10:00 AM EST! We will discuss the new features added in v23.1 of the Google Ads API.
AssetLinkPrimaryStatus
Stay organized with collections
Save and categorize content based on your preferences.
Page Summary
The Enum explains why an asset is not serving or not serving at full capacity for a link level.
Multiple reasons can exist for a single status, with PrimaryStatus determining the effective status.
The table lists different Enums and their descriptions, indicating various asset link statuses and serving eligibilities.
Enum Provides insight into why an asset is not serving or not serving at full capacity for a particular link level. There could be one status with multiple reasons. For example, a sitelink might be paused by the user, but also limited in serving due to violation of an alcohol policy. In this case, the PrimaryStatus will be returned as PAUSED, since the asset's effective status is determined by its paused state.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2026-02-23 UTC."],[],[]]
