AssetGroupSignal

  • AssetGroupSignal represents a signal within an asset group, used by Performance Max campaigns to identify users likely to convert and find similar audiences.

  • An Asset group signal resource name follows the format customers/{customer_id}/assetGroupSignals/{asset_group_id}~{signal_id}.

  • Asset group signals can use either Audience or Search Theme signals.

  • For Search Theme signals, an approval status and disapproval reasons are provided after Google Ads policy review, while Audience signals do not use these fields.

AssetGroupSignal represents a signal in an asset group. The existence of a signal tells the performance max campaign who's most likely to convert. Performance Max uses the signal to look for new people with similar or stronger intent to find conversions across Search, Display, Video, and more.

Fields

resource_name

string

Immutable. The resource name of the asset group signal. Asset group signal resource name have the form:

customers/{customer_id}/assetGroupSignals/{asset_group_id}~{signal_id}

asset_group

string

Immutable. The asset group which this asset group signal belongs to.

approval_status

AssetGroupSignalApprovalStatus

Output only. Approval status is the output value for search theme signal after Google ads policy review. When using Audience signal, this field is not used and will be absent.

disapproval_reasons[]

string

Output only. Computed for SearchTheme signals. When using Audience signal, this field is not used and will be absent.
Union field

signal

signal. The signal of the asset group. signal can be only one of the following:

audience

AudienceInfo

Immutable. The audience signal to be used by the performance max campaign.

search_theme

SearchThemeInfo

Immutable. The search_theme signal to be used by the performance max campaign. Mutate errors of search_theme criterion includes AssetGroupSignalError.UNSPECIFIED AssetGroupSignalError.UNKNOWN AssetGroupSignalError.TOO_MANY_WORDS AssetGroupSignalError.SEARCH_THEME_POLICY_VIOLATION FieldError.REQUIRED StringFormatError.ILLEGAL_CHARS StringLengthError.TOO_LONG ResourceCountLimitExceededError.RESOURCE_LIMIT