MetricGoal

AI-generated Key Takeaways

• A metric goal for an experiment is defined by a specific metric and a desired direction for that metric.

• The metric field specifies the type of data being tracked, such as clicks, impressions, or conversions.

• The direction field indicates whether the goal is to increase, decrease, or see no change in the chosen metric.

A metric goal for an experiment.

Fields
metric	ExperimentMetric The metric of the goal. For example, clicks, impressions, cost, conversions, etc.
direction	ExperimentMetricDirection The metric direction of the goal. For example, increase, decrease, no change.