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local_services_lead
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Data from Local Services Lead.
Contains details of Lead which is generated when user calls, messages or
books service from advertiser.
More info: https://ads.google.com/local-services-ads
Fields from the above resources may be selected along with this
resource in your SELECT and WHERE clauses. These fields will not segment
metrics in your SELECT clause.
local_services_lead.campaign
Field description
Output only. Campaign associated with the lead.
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
True
Sortable
False
Repeated
False
Selectable with
The following fields/resources can be selected with this field:
Output only. The date time at which lead was created by Local Services Ads.
The format is "YYYY-MM-DD HH:MM:SS" in the Google Ads account's timezone.
Examples: "2018-03-05 09:15:00" or "2018-02-01 14:34:30"
Category
ATTRIBUTE
Data Type
DATE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
Selectable with
The following fields/resources can be selected with this field:
Output only. The date time when the credit state of the lead was last
updated. The format is "YYYY-MM-DD HH:MM:SS" in the Google Ads account's
timezone. Examples: "2018-03-05 09:15:00" or "2018-02-01 14:34:30"
Category
ATTRIBUTE
Data Type
DATE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
Selectable with
The following fields/resources can be selected with this field:
Output only. The date time when lead note was edited. The format is
"YYYY-MM-DD HH:MM:SS" in the Google Ads account's timezone. Examples:
"2018-03-05 09:15:00" or "2018-02-01 14:34:30"
Category
ATTRIBUTE
Data Type
DATE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
Selectable with
The following fields/resources can be selected with this field:
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2026-10-14 UTC."],[],[]]