CriterionType

Enum describing possible criterion types.

Proto definition

Enums
AD_SCHEDULE	Ad Schedule.
AGE_RANGE	Age range.
APP_PAYMENT_MODEL	App payment model.
AUDIENCE	Audience
BRAND	Brand
BRAND_LIST	Brand List
CARRIER	Carrier.
COMBINED_AUDIENCE	Combined audience
CONTENT_LABEL	Content Label for category exclusion.
CUSTOM_AFFINITY	Custom affinity.
CUSTOM_AUDIENCE	Custom audience
CUSTOM_INTENT	Custom intent.
DEVICE	Devices to target.
GENDER	Gender.
INCOME_RANGE	Income Range.
IP_BLOCK	IpBlock.
KEYWORD	Keyword, for example, 'mars cruise'.
KEYWORD_THEME	Smart Campaign keyword theme
LANGUAGE	Language.
LIFE_EVENT	Life Event
LISTING_GROUP	Listing groups to target.
LISTING_SCOPE	Listing scope to target.
LOCAL_SERVICE_ID	Local Services Ads Service ID.
LOCATION	Locations to target.
LOCATION_GROUP	Location group.
MOBILE_APPLICATION	Mobile applications to target.
MOBILE_APP_CATEGORY	Mobile application categories to target.
MOBILE_DEVICE	Mobile device.
NEGATIVE_KEYWORD_LIST	Negative Keyword List
OPERATING_SYSTEM_VERSION	Operating system version.
PARENTAL_STATUS	Parental status.
PLACEMENT	Placement, also known as Website, for example, 'www.flowers4sale.com'
PLACEMENT_LIST	Placement List
PROXIMITY	Proximity.
SEARCH_THEME	Search Theme.
TOPIC	A topic target on the display network (for example, "Pets & Animals").
UNKNOWN	Used for return value only. Represents value unknown in this version.
UNSPECIFIED	Not specified.
USER_INTEREST	A category the user is interested in.
USER_LIST	User list.
VERTICAL_ADS_ITEM_GROUP_RULE	A rule for an item group in Vertical Ads.
VERTICAL_ADS_ITEM_GROUP_RULE_LIST	A list of rules for item groups in Vertical Ads.
VIDEO_LINEUP	Video lineup
WEBPAGE	Webpage criterion for dynamic search ads.
WEBPAGE_LIST	Webpage List
YOUTUBE_CHANNEL	YouTube Channel.
YOUTUBE_VIDEO	YouTube Video.