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campaign_goal_config
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Proto definition
A link between a campaign and a goal enabling campaign-specific optimization.
Fields from the above resources may be selected along with this
resource in your SELECT and WHERE clauses. These fields will not segment
metrics in your SELECT clause.
campaign_goal_config.campaign
Field description Immutable. The resource name of the campaign for this link.
Category ATTRIBUTE
Data Type RESOURCE_NAME
Type URL N/A
Filterable True
Selectable True
Sortable False
Repeated False
campaign_goal_config.campaign_loyalty_retention_settings.enable_bid_adjustments_for_loyalty_members
Field description Whether to adjust bids for loyalty members.
Category ATTRIBUTE
Data Type BOOLEAN
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_loyalty_retention_settings.show_targeted_loyalty_member_benefits_in_pla
Field description Whether to show targeted loyalty member benefits in PLA format in eligible countries.
Category ATTRIBUTE
Data Type BOOLEAN
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_loyalty_retention_settings.value_settings_override.value_multiplier
Field description Conversion value multiplier.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_new_customer_acquisition_settings.value_settings_override.additional_high_lifetime_value
Field description Incremental high lifetime conversion value.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_new_customer_acquisition_settings.value_settings_override.additional_value
Field description Incremental conversion value.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_new_customer_acquisition_settings.value_settings_override.high_lifetime_value_multiplier
Field description High lifetime conversion value multiplier.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_new_customer_acquisition_settings.value_settings_override.value_multiplier
Field description Conversion value multiplier.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_retention_settings.value_settings_override.additional_high_lifetime_value
Field description Incremental high lifetime conversion value.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_retention_settings.value_settings_override.additional_value
Field description Incremental conversion value.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_retention_settings.value_settings_override.high_lifetime_value_multiplier
Field description High lifetime conversion value multiplier.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.campaign_retention_settings.value_settings_override.value_multiplier
Field description Conversion value multiplier.
Category ATTRIBUTE
Data Type DOUBLE
Type URL N/A
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.goal
Field description Immutable. The resource name of the goal this link is attached to.
Category ATTRIBUTE
Data Type RESOURCE_NAME
Type URL N/A
Filterable True
Selectable True
Sortable False
Repeated False
campaign_goal_config.goal_type
Field description Output only. The goal type this link is attached to.
Category ATTRIBUTE
Data Type
ENUM
CUSTOMER_RETENTION
LOYALTY_RETENTION
NEW_CUSTOMER_ACQUISITION
UNKNOWN
UNSPECIFIED
Type URL google.ads.googleads.v25.enums.GoalTypeEnum.GoalType
Filterable True
Selectable True
Sortable True
Repeated False
campaign_goal_config.resource_name
Field description Immutable. The resource name of the campaign goal config.
campaign goal config resource names have the form:
customers/{customer_id}/campaignGoalConfigs/{campaign_id}~{goal_id}
Category ATTRIBUTE
Data Type RESOURCE_NAME
Type URL N/A
Filterable True
Selectable True
Sortable False
Repeated False
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Last updated 2026-07-22 UTC.
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