AdGroupCriterionSimulation

AI-generated Key Takeaways

• An ad group criterion simulation helps understand how changes to criterion affect performance across various advertising channels and criterion types.

• Supported simulations vary by advertising channel, criterion type, simulation type, and modification method.

• Hotel AdGroupCriterion simulation operations became available starting in V5.

• The simulation provides details such as the resource name, simulation type, modification method, ad group and criterion IDs, and date range.

• Simulation results include lists of points depending on the simulation type, such as CPC_BID or PERCENT_CPC_BID.

An ad group criterion simulation. Supported combinations of advertising channel type, criterion type, simulation type, and simulation modification method are detailed below respectively. Hotel AdGroupCriterion simulation operations starting in V5.

1. DISPLAY - KEYWORD - CPC_BID - UNIFORM
2. SEARCH - KEYWORD - CPC_BID - UNIFORM
3. SHOPPING - LISTING_GROUP - CPC_BID - UNIFORM
4. HOTEL - LISTING_GROUP - CPC_BID - UNIFORM
5. HOTEL - LISTING_GROUP - PERCENT_CPC_BID - UNIFORM

Fields
resource_name	string Output only. The resource name of the ad group criterion simulation. Ad group criterion simulation resource names have the form: customers/{customer_id}/adGroupCriterionSimulations/{ad_group_id}~{criterion_id}~{type}~{modification_method}~{start_date}~{end_date}
type	SimulationType Output only. The field that the simulation modifies.
modification_method	SimulationModificationMethod Output only. How the simulation modifies the field.
ad_group_id	int64 Output only. AdGroup ID of the simulation.
criterion_id	int64 Output only. Criterion ID of the simulation.
start_date	string Output only. First day on which the simulation is based, in YYYY-MM-DD format.
end_date	string Output only. Last day on which the simulation is based, in YYYY-MM-DD format.
Union field point_list point_list. List of simulation points. point_list can be only one of the following:
cpc_bid_point_list	CpcBidSimulationPointList Output only. Simulation points if the simulation type is CPC_BID.
percent_cpc_bid_point_list	PercentCpcBidSimulationPointList Output only. Simulation points if the simulation type is PERCENT_CPC_BID.