customer_lifecycle_goal

AI-generated Key Takeaways

• The content provides information on account-level customer lifecycle goal settings.

• Fields from the customer resource can be selected in SELECT and WHERE clauses but will not segment metrics.

• Information is available for customer acquisition goal value settings, including high lifetime value and standard value.

• The resource name of the customer which owns the lifecycle goal and the immutable resource name of the customer lifecycle goal are described.

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Account level customer lifecycle goal settings.

Attributed resources
customer

Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fields will not segment metrics in your SELECT clause.

customer_lifecycle_goal.customer_acquisition_goal_value_settings.high_lifetime_value Field description High lifetime value of the lifecycle goal. For example, for customer acquisition goal, high lifetime value is the incremental conversion value for new customers who are of high value. High lifetime value should be greater than value, if set. Category ATTRIBUTE Data Type DOUBLE Type URL N/A Filterable True Selectable True Sortable True Repeated False

customer_lifecycle_goal.customer_acquisition_goal_value_settings.value Field description Value of the lifecycle goal. For example, for customer acquisition goal, value is the incremental conversion value for new customers who are not of high value. Category ATTRIBUTE Data Type DOUBLE Type URL N/A Filterable True Selectable True Sortable True Repeated False

customer_lifecycle_goal.owner_customer Field description Output only. The resource name of the customer which owns the lifecycle goal. Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable True Repeated False

customer_lifecycle_goal.resource_name Field description Immutable. The resource name of the customer lifecycle goal. Customer lifecycle resource names have the form: customers/{customer_id}/customerLifecycleGoal Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable False Repeated False