campaign_conversion_goal

AI-generated Key Takeaways

• This page provides information on the biddability setting for specified campaigns regarding conversion actions with matching categories and origins.

• You can select fields from the campaign and customer resources in your SELECT and WHERE clauses when querying this resource.

• Fields from associated resources will not segment metrics in your SELECT clause.

• The campaign_conversion_goal.biddable field indicates the biddability and is a boolean, filterable, selectable, and sortable attribute.

• Other available fields include campaign_conversion_goal.campaign, campaign_conversion_goal.category, campaign_conversion_goal.origin, and campaign_conversion_goal.resource_name, all of which are attributes providing details about the conversion goal.

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The biddability setting for the specified campaign only for all conversion actions with a matching category and origin.

Attributed resources
campaign
customer

Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fields will not segment metrics in your SELECT clause.

campaign_conversion_goal.biddable Field description The biddability of the campaign conversion goal. Category ATTRIBUTE Data Type BOOLEAN Type URL N/A Filterable True Selectable True Sortable True Repeated False

campaign_conversion_goal.campaign Field description Immutable. The campaign with which this campaign conversion goal is associated. Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable False Repeated False

campaign_conversion_goal.category Field description The conversion category of this campaign conversion goal. Category ATTRIBUTE Data Type ENUM ADD_TO_CART BEGIN_CHECKOUT BOOK_APPOINTMENT CONTACT CONVERTED_LEAD DEFAULT DOWNLOAD ENGAGEMENT GET_DIRECTIONS IMPORTED_LEAD OUTBOUND_CLICK PAGE_VIEW PHONE_CALL_LEAD PURCHASE QUALIFIED_LEAD REQUEST_QUOTE SIGNUP STORE_SALE STORE_VISIT SUBMIT_LEAD_FORM SUBSCRIBE_PAID UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v21.enums.ConversionActionCategoryEnum.ConversionActionCategory Filterable True Selectable True Sortable True Repeated False

campaign_conversion_goal.origin Field description The conversion origin of this campaign conversion goal. Category ATTRIBUTE Data Type ENUM APP CALL_FROM_ADS GOOGLE_HOSTED STORE UNKNOWN UNSPECIFIED WEBSITE YOUTUBE_HOSTED Type URL google.ads.googleads.v21.enums.ConversionOriginEnum.ConversionOrigin Filterable True Selectable True Sortable True Repeated False

campaign_conversion_goal.resource_name Field description Immutable. The resource name of the campaign conversion goal. Campaign conversion goal resource names have the form: customers/{customer_id}/campaignConversionGoals/{campaign_id}~{category}~{origin} Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable False Repeated False