Enumerates Google Ads format types.
Note that this segmentation is available only for Video and Demand Gen campaigns. For assets, only video assets are supported.
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No value has been specified. |
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Used for return value only. Represents value unknown in this version. |
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Value assigned to formats (such as experimental formats) which don't support format segmentation in Video and Demand Gen campaigns. Note that these formats may change categories in the future, for example if an experimental format is exposed or a new format is added. We strongly recommend to not rely on this field for long term decisions. |
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Value assigned for Video TrueView for Action campaigns statistics. Note that statistics with this value may change categories in the future, for example if format segmentation support is added for new campaign types. We strongly recommend to not rely on this field for long term decisions. |
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Skippable in-stream ads. |
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Non-skippable in-stream ads. |
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In-feed YouTube or image ads served on feed surfaces (e.g. Discover Feed, YouTube Home, etc.). |
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Short (<7 secs) in-stream non-skippable YouTube ads. |
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Outstream ads. |
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Masthead ads. |
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Audio ads. |
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Vertical full-screen video or image ads served on YouTube Shorts or BrandConnect ads served as organic YouTube Shorts. |
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Image ads served when a user pauses an organic YouTube video on a TV screen. These ads are displayed directly next to the static video frame on the pause screen itself. Note that this does not include Demand Gen image ads served on the ad panel below or on top of a paused organic video. Those are reported under INFEED. |