AI-generated Key Takeaways
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The Target CPA opt-in option provides an impact estimate for achieving a specific goal.
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It includes an estimated impact, average CPA target, and required minimum campaign budget.
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The
goal
field indicates the goal achieved by this option, whileimpact
shows the estimated impact if selected. -
target_cpa_micros
is the average CPA target, andrequired_campaign_budget_amount_micros
is the minimum campaign budget needed to reach the target CPA.
The Target CPA opt-in option with impact estimate.
Fields | |
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Output only. The goal achieved by this option. |
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Output only. The impact estimate if this option is selected. |
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Output only. Average CPA target. |
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Output only. The minimum campaign budget, in local currency for the account, required to achieve the target CPA. Amount is specified in micros, where one million is equivalent to one currency unit. |