KeywordPlanAdGroupKeyword

Page Summary

• Keyword Plan ad group keywords are limited to 10,000 per plan.

• Each keyword has a resource name, match type, associated ad group, ID, text, optional CPC bid, and a negative status.

• The resource name follows a specific format including customer and keyword plan ad group keyword IDs.

• CPC bids are in micros and can override bids set at the ad group level, but are not applicable to negative keywords.

A Keyword Plan ad group keyword. Max number of keyword plan keywords per plan: 10000.

Proto definition

Fields
cpc_bid_micros	int64 A keyword level max cpc bid in micros (for example, $1 = 1mm). The currency is the same as the account currency code. This will override any CPC bid set at the keyword plan ad group level. Not applicable for negative keywords. (negative = true) This field is Optional.
id	int64 Output only. The ID of the Keyword Plan keyword.
keyword_plan_ad_group	string The Keyword Plan ad group to which this keyword belongs.
match_type	KeywordMatchType The keyword match type.
negative	bool Immutable. If true, the keyword is negative.
resource_name	string Immutable. The resource name of the Keyword Plan ad group keyword. KeywordPlanAdGroupKeyword resource names have the form: customers/{customer_id}/keywordPlanAdGroupKeywords/{kp_ad_group_keyword_id}
text	string The keyword text.