ExperimentMetric

AI-generated Key Takeaways

• This document outlines different experiment metrics used to measure the goal of an experiment.

• Experiment metrics can track goals such as clicks, impressions, cost, and various conversion-related metrics.

• Other goals include average CPC, CTR, incremental conversions, completed video views, and custom algorithms.

The type of experiment metric.

Enums
UNSPECIFIED	Not specified.
UNKNOWN	The value is unknown in this version.
CLICKS	The goal of the experiment is clicks.
IMPRESSIONS	The goal of the experiment is impressions.
COST	The goal of the experiment is cost.
CONVERSIONS_PER_INTERACTION_RATE	The goal of the experiment is conversion rate.
COST_PER_CONVERSION	The goal of the experiment is cost per conversion.
CONVERSIONS_VALUE_PER_COST	The goal of the experiment is conversion value per cost.
AVERAGE_CPC	The goal of the experiment is avg cpc.
CTR	The goal of the experiment is ctr.
INCREMENTAL_CONVERSIONS	The goal of the experiment is incremental conversions.
COMPLETED_VIDEO_VIEWS	The goal of the experiment is completed video views.
CUSTOM_ALGORITHMS	The goal of the experiment is custom algorithms.
CONVERSIONS	The goal of the experiment is conversions.
CONVERSION_VALUE	The goal of the experiment is conversion value.