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CustomizerAttribute
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Page Summary
Customizer attributes allow setting values at different levels (customer, campaign, ad group, or ad group criterion) using specific customizer resources.
Each customizer attribute has a unique resource name and ID.
Customizer attributes have a required, immutable name with length constraints and uniqueness requirements.
Customizer attributes have an immutable type and an output-only status.
A customizer attribute. Use CustomerCustomizer, CampaignCustomizer, AdGroupCustomizer, or AdGroupCriterionCustomizer to associate a customizer attribute and set its value at the customer, campaign, ad group, or ad group criterion level, respectively.
Required. Immutable. Name of the customizer attribute. Required. It must have a minimum length of 1 and maximum length of 40. Name of an enabled customizer attribute must be unique (case insensitive).
resource_name
string
Immutable. The resource name of the customizer attribute. Customizer Attribute resource names have the form:
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2026-02-23 UTC."],[],[]]