CallAsset

  • A Call asset is defined by fields such as country code, phone number, call conversion reporting state, call conversion action, and ad schedule targets.

  • The country_code and phone_number fields are required to identify the phone number associated with the Call asset.

  • The call_conversion_reporting_state determines how call conversions are tracked for this specific asset, allowing it to use its own settings, follow account settings, or disable tracking.

  • The call_conversion_action specifies which conversion action to link call conversions to if the asset uses its own reporting settings.

  • ad_schedule_targets allow you to specify the exact times and days when the Call asset is eligible to be shown with your ads.

A Call asset.

Fields

country_code

string

Required. Two-letter country code of the phone number. Examples: 'US', 'us'.

phone_number

string

Required. The advertiser's raw phone number. Examples: '1234567890', '(123)456-7890'

call_conversion_reporting_state

CallConversionReportingState

Indicates whether this CallAsset should use its own call conversion setting, follow the account level setting, or disable call conversion.

call_conversion_action

string

The conversion action to attribute a call conversion to. If not set, the default conversion action is used. This field only has effect if call_conversion_reporting_state is set to USE_RESOURCE_LEVEL_CALL_CONVERSION_ACTION.

ad_schedule_targets[]

AdScheduleInfo

List of non-overlapping schedules specifying all time intervals for which the asset may serve. There can be a maximum of 6 schedules per day, 42 in total.