KeywordParameters

  • When applying keyword recommendations, three key parameters are used: match_type, ad_group, and optionally cpc_bid_micros.

  • match_type and ad_group are required fields for keyword recommendation.

  • cpc_bid_micros is an optional field for setting a CPC bid; if not set, the keyword will use the bidding strategy of the target ad group.

Parameters to use when applying keyword recommendation.

Fields

match_type

KeywordMatchType

The match type of the keyword. This is a required field.

ad_group

string

The ad group resource to add keyword to. This is a required field.

cpc_bid_micros

int64

Optional, CPC bid to set for the keyword. If not set, keyword will use bid based on bidding strategy used by target ad group.