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customer

The customer referenced in the query.

Selectable With

info_outline  Resource fields

layers  Segments

show_chart  Metrics

customer.auto_tagging_enabled

Field descriptionWhether auto-tagging is enabled for the customer.
CategoryATTRIBUTE
Data Type BOOLEAN
Type URLgoogle.protobuf.BoolValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.call_reporting_setting.call_conversion_action

Field descriptionCustomer-level call conversion action to attribute a call conversion to. If not set a default conversion action is used. Only in effect when call_conversion_reporting_enabled is set to true.
CategoryATTRIBUTE
Data Type RESOURCE_NAME
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.call_reporting_setting.call_conversion_reporting_enabled

Field descriptionWhether to enable call conversion reporting.
CategoryATTRIBUTE
Data Type BOOLEAN
Type URLgoogle.protobuf.BoolValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.call_reporting_setting.call_reporting_enabled

Field descriptionEnable reporting of phone call events by redirecting them via Google System.
CategoryATTRIBUTE
Data Type BOOLEAN
Type URLgoogle.protobuf.BoolValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.conversion_tracking_setting.conversion_tracking_id

Field descriptionThe conversion tracking id used for this account. This id is automatically assigned after any conversion tracking feature is used. If the customer doesn't use conversion tracking, this is 0. This field is read-only.
CategoryATTRIBUTE
Data Type INT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.conversion_tracking_setting.cross_account_conversion_tracking_id

Field descriptionThe conversion tracking id of the customer's manager. This is set when the customer is opted into cross account conversion tracking, and it overrides conversion_tracking_id. This field can only be managed through the Google Ads UI. This field is read-only.
CategoryATTRIBUTE
Data Type INT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.currency_code

Field descriptionThe currency in which the account operates. A subset of the currency codes from the ISO 4217 standard is supported.
CategoryATTRIBUTE
Data Type STRING
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.descriptive_name

Field descriptionOptional, non-unique descriptive name of the customer.
CategoryATTRIBUTE
Data Type STRING
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.final_url_suffix

Field descriptionThe URL template for appending params to the final URL
CategoryATTRIBUTE
Data Type STRING
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.has_partners_badge

Field descriptionWhether the Customer has a Partners program badge. If the Customer is not associated with the Partners program, this will be false. For more information, see https://support.google.com/partners/answer/3125774.
CategoryATTRIBUTE
Data Type BOOLEAN
Type URLgoogle.protobuf.BoolValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.id

Field descriptionThe ID of the customer.
CategoryATTRIBUTE
Data Type INT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.manager

Field descriptionWhether the customer is a manager.
CategoryATTRIBUTE
Data Type BOOLEAN
Type URLgoogle.protobuf.BoolValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.pay_per_conversion_eligibility_failure_reasons

Field descriptionReasons why the customer is not eligible to use PaymentMode.CONVERSIONS. If the list is empty, the customer is eligible. This field is read-only.
CategoryATTRIBUTE
Data Type
Type URLgoogle.ads.googleads.v2.enums.CustomerPayPerConversionEligibilityFailureReasonEnum.CustomerPayPerConversionEligibilityFailureReason
FilterableTrue
SelectableTrue
SortableFalse
RepeatedTrue

customer.remarketing_setting.google_global_site_tag

Field descriptionThe Google global site tag.
CategoryATTRIBUTE
Data Type STRING
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.resource_name

Field descriptionThe resource name of the customer. Customer resource names have the form: `customers/{customer_id}`
CategoryATTRIBUTE
Data Type RESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse

customer.test_account

Field descriptionWhether the customer is a test account.
CategoryATTRIBUTE
Data Type BOOLEAN
Type URLgoogle.protobuf.BoolValue
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse

customer.time_zone

Field descriptionThe local timezone ID of the customer.
CategoryATTRIBUTE
Data Type STRING
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

customer.tracking_url_template

Field descriptionThe URL template for constructing a tracking URL out of parameters.
CategoryATTRIBUTE
Data Type STRING
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.ad_network_type

Field descriptionAd network type.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.AdNetworkTypeEnum.AdNetworkType
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.click_type

Field descriptionClick type.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.ClickTypeEnum.ClickType
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.conversion_action

Field descriptionResource name of the conversion action.
CategorySEGMENT
Data Type RESOURCE_NAME
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.conversion_action_category

Field descriptionConversion action category.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.ConversionActionCategoryEnum.ConversionActionCategory
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.conversion_action_name

Field descriptionConversion action name.
CategorySEGMENT
Data Type STRING
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.conversion_adjustment

Field descriptionThis segments your conversion columns by the original conversion and conversion value vs. the delta if conversions were adjusted. False row has the data as originally stated; While true row has the delta between data now and the data as originally stated. Summing the two together results post-adjustment data.
CategorySEGMENT
Data Type BOOLEAN
Type URLgoogle.protobuf.BoolValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.conversion_lag_bucket

Field descriptionAn enum value representing the number of days between the impression and the conversion.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.ConversionLagBucketEnum.ConversionLagBucket
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.conversion_or_adjustment_lag_bucket

Field descriptionAn enum value representing the number of days between the impression and the conversion or between the impression and adjustments to the conversion.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.ConversionOrAdjustmentLagBucketEnum.ConversionOrAdjustmentLagBucket
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.date

Field descriptionDate to which metrics apply. yyyy-MM-dd format, e.g., 2018-04-17.
CategorySEGMENT
Data Type DATE
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.day_of_week

Field descriptionDay of the week, e.g., MONDAY.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.DayOfWeekEnum.DayOfWeek
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.device

Field descriptionDevice to which metrics apply.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.DeviceEnum.Device
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.external_conversion_source

Field descriptionExternal conversion source.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.ExternalConversionSourceEnum.ExternalConversionSource
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.hour

Field descriptionHour of day as a number between 0 and 23, inclusive.
CategorySEGMENT
Data Type INT32
Type URLgoogle.protobuf.Int32Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.month

Field descriptionMonth as represented by the date of the first day of a month. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data Type DATE
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.month_of_year

Field descriptionMonth of the year, e.g., January.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.MonthOfYearEnum.MonthOfYear
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.quarter

Field descriptionQuarter as represented by the date of the first day of a quarter. Uses the calendar year for quarters, e.g., the second quarter of 2018 starts on 2018-04-01. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data Type DATE
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.slot

Field descriptionPosition of the ad.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v2.enums.SlotEnum.Slot
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.week

Field descriptionWeek as defined as Monday through Sunday, and represented by the date of Monday. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data Type DATE
Type URLgoogle.protobuf.StringValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.year

Field descriptionYear, formatted as yyyy.
CategorySEGMENT
Data Type INT32
Type URLgoogle.protobuf.Int32Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.active_view_cpm

Field descriptionAverage cost of viewable impressions (`active_view_impressions`).
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.active_view_ctr

Field descriptionActive view measurable clicks divided by active view viewable impressions. This metric is reported only for display network.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.active_view_impressions

Field descriptionA measurement of how often your ad has become viewable on a Display Network site.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.active_view_measurability

Field descriptionThe ratio of impressions that could be measured by Active View over the number of served impressions.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.active_view_measurable_cost_micros

Field descriptionThe cost of the impressions you received that were measurable by Active View.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.active_view_measurable_impressions

Field descriptionThe number of times your ads are appearing on placements in positions where they can be seen.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.active_view_viewability

Field descriptionThe percentage of time when your ad appeared on an Active View enabled site (measurable impressions) and was viewable (viewable impressions).
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.all_conversions

Field descriptionThe total number of conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.all_conversions_from_interactions_rate

Field descriptionAll conversions from interactions (as oppose to view through conversions) divided by the number of ad interactions.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.all_conversions_value

Field descriptionThe total value of all conversions.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.average_cost

Field descriptionThe average amount you pay per interaction. This amount is the total cost of your ads divided by the total number of interactions.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.average_cpc

Field descriptionThe total cost of all clicks divided by the total number of clicks received.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.average_cpe

Field descriptionThe average amount that you've been charged for an ad engagement. This amount is the total cost of all ad engagements divided by the total number of ad engagements.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.average_cpm

Field descriptionAverage cost-per-thousand impressions (CPM).
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.average_cpv

Field descriptionThe average amount you pay each time someone views your ad. The average CPV is defined by the total cost of all ad views divided by the number of views.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.clicks

Field descriptionThe number of clicks.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.content_budget_lost_impression_share

Field descriptionThe estimated percent of times that your ad was eligible to show on the Display Network but didn't because your budget was too low. Note: Content budget lost impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.content_impression_share

Field descriptionThe impressions you've received on the Display Network divided by the estimated number of impressions you were eligible to receive. Note: Content impression share is reported in the range of 0.1 to 1. Any value below 0.1 is reported as 0.0999.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.content_rank_lost_impression_share

Field descriptionThe estimated percentage of impressions on the Display Network that your ads didn't receive due to poor Ad Rank. Note: Content rank lost impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.conversions

Field descriptionThe number of conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.conversions_from_interactions_rate

Field descriptionConversions from interactions divided by the number of ad interactions (such as clicks for text ads or views for video ads). This only includes conversion actions which include_in_conversions_metric attribute is set to true.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.conversions_value

Field descriptionThe total value of conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.cost_micros

Field descriptionThe sum of your cost-per-click (CPC) and cost-per-thousand impressions (CPM) costs during this period.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.cost_per_all_conversions

Field descriptionThe cost of ad interactions divided by all conversions.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.cost_per_conversion

Field descriptionThe cost of ad interactions divided by conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.cross_device_conversions

Field descriptionConversions from when a customer clicks on a Google Ads ad on one device, then converts on a different device or browser. Cross-device conversions are already included in all_conversions.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.ctr

Field descriptionThe number of clicks your ad receives (Clicks) divided by the number of times your ad is shown (Impressions).
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.engagement_rate

Field descriptionHow often people engage with your ad after it's shown to them. This is the number of ad expansions divided by the number of times your ad is shown.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.engagements

Field descriptionThe number of engagements. An engagement occurs when a viewer expands your Lightbox ad. Also, in the future, other ad types may support engagement metrics.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.impressions

Field descriptionCount of how often your ad has appeared on a search results page or website on the Google Network.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.interaction_event_types

Field descriptionThe types of payable and free interactions.
CategoryMETRIC
Data TypeENUM
Type URLgoogle.ads.googleads.v2.enums.InteractionEventTypeEnum.InteractionEventType
FilterableTrue
SelectableTrue
SortableFalse
RepeatedTrue

metrics.interaction_rate

Field descriptionHow often people interact with your ad after it is shown to them. This is the number of interactions divided by the number of times your ad is shown.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.interactions

Field descriptionThe number of interactions. An interaction is the main user action associated with an ad format-clicks for text and shopping ads, views for video ads, and so on.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.invalid_click_rate

Field descriptionThe percentage of clicks filtered out of your total number of clicks (filtered + non-filtered clicks) during the reporting period.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.invalid_clicks

Field descriptionNumber of clicks Google considers illegitimate and doesn't charge you for.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.search_budget_lost_impression_share

Field descriptionThe estimated percent of times that your ad was eligible to show on the Search Network but didn't because your budget was too low. Note: Search budget lost impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.search_exact_match_impression_share

Field descriptionThe impressions you've received divided by the estimated number of impressions you were eligible to receive on the Search Network for search terms that matched your keywords exactly (or were close variants of your keyword), regardless of your keyword match types. Note: Search exact match impression share is reported in the range of 0.1 to 1. Any value below 0.1 is reported as 0.0999.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.search_impression_share

Field descriptionThe impressions you've received on the Search Network divided by the estimated number of impressions you were eligible to receive. Note: Search impression share is reported in the range of 0.1 to 1. Any value below 0.1 is reported as 0.0999.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.search_rank_lost_impression_share

Field descriptionThe estimated percentage of impressions on the Search Network that your ads didn't receive due to poor Ad Rank. Note: Search rank lost impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.value_per_all_conversions

Field descriptionThe value of all conversions divided by the number of all conversions.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.value_per_conversion

Field descriptionThe value of conversions divided by the number of conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.video_view_rate

Field descriptionThe number of views your TrueView video ad receives divided by its number of impressions, including thumbnail impressions for TrueView in-display ads.
CategoryMETRIC
Data TypeDOUBLE
Type URLgoogle.protobuf.DoubleValue
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.video_views

Field descriptionThe number of times your video ads were viewed.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.view_through_conversions

Field descriptionThe total number of view-through conversions. These happen when a customer sees an image or rich media ad, then later completes a conversion on your site without interacting with (e.g., clicking on) another ad.
CategoryMETRIC
Data TypeINT64
Type URLgoogle.protobuf.Int64Value
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

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