AccessibleBiddingStrategy

Page Summary

• The Accessible Bidding Strategy resource provides a view of bidding strategies owned by and shared with the customer, including those owned by manager accounts.

• Unlike the Bidding Strategy resource, this resource includes strategies owned by managers and does not provide metrics.

• This resource exposes a limited set of attributes compared to the Bidding Strategy resource.

Represents a view of BiddingStrategies owned by and shared with the customer.

In contrast to BiddingStrategy, this resource includes strategies owned by managers of the customer and shared with this customer - in addition to strategies owned by this customer. This resource does not provide metrics and only exposes a limited subset of the BiddingStrategy attributes.

Proto definition

Fields
id	int64 Output only. The ID of the bidding strategy.
name	string Output only. The name of the bidding strategy.
owner_customer_id	int64 Output only. The ID of the Customer which owns the bidding strategy.
owner_descriptive_name	string Output only. descriptive_name of the Customer which owns the bidding strategy.
resource_name	string Output only. The resource name of the accessible bidding strategy. AccessibleBiddingStrategy resource names have the form: customers/{customer_id}/accessibleBiddingStrategies/{bidding_strategy_id}
scheme Union field. The bidding scheme. Only one can be set. scheme can be only one of the following:
maximize_conversion_value	MaximizeConversionValue Output only. An automated bidding strategy to help get the most conversion value for your campaigns while spending your budget.
maximize_conversions	MaximizeConversions Output only. An automated bidding strategy to help get the most conversions for your campaigns while spending your budget.
target_cpa	TargetCpa Output only. A bidding strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set.
target_impression_share	TargetImpressionShare Output only. A bidding strategy that automatically optimizes towards a chosen percentage of impressions.
target_roas	TargetRoas Output only. A bidding strategy that helps you maximize revenue while averaging a specific target Return On Ad Spend (ROAS).
target_spend	TargetSpend Output only. A bid strategy that sets your bids to help get as many clicks as possible within your budget.
type	BiddingStrategyType Output only. The type of the bidding strategy.