AI-generated Key Takeaways
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A frequency cap is a rule that limits how many times an ad can be shown to a user within a specific timeframe.
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The frequency cap rule requires specifying both the number of impressions and the time unit.
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impressionsis a required integer field indicating the maximum number of times an ad can be shown. -
time_unitis a required field specifying the type of time period for the frequency cap.
A rule specifying the maximum number of times an ad can be shown to a user over a particular time period.
| Fields | |
|---|---|
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Required. The number of impressions, inclusive. |
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Required. The type of time unit. |