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AI-generated Key Takeaways
An automated bidding strategy sets bids to show a certain percentage of search ads in a targeted location.
This strategy allows specifying the target location on the search results page and the desired fraction of ads to be shown there.
A maximum CPC bid can be set to limit the cost per click for the automated bidding system.
An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location).
Output only. The targeted location on the search results page.
location_fraction_micros
int64
The chosen fraction of ads to be shown in the targeted location in micros. For example, 1% equals 10,000.
cpc_bid_ceiling_micros
int64
Output only. The highest CPC bid the automated bidding system is permitted to specify. This is a required field entered by the advertiser that sets the ceiling and specified in local micros.
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