campaign_simulation
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AI-generated Key Takeaways
Campaign simulations support various combinations of advertising channel type, simulation type, and simulation modification method, including SEARCH, SHOPPING, MULTI_CHANNEL, DEMAND_GEN, DISPLAY, and PERFORMANCE_MAX channels with different simulation types and modification methods.
You can select fields from attributed resources like campaign and customer when querying campaign simulations, but these fields will not segment metrics.
Key fields available for campaign simulations include campaign ID, start and end dates of the simulation, the method and type of modification used, and projected metrics for various budget, CPC bid, target CPA, target impression share, and target ROAS amounts.
The resource name for a campaign simulation follows a specific format including the customer ID, campaign ID, simulation type, modification method, and the start and end dates.
Fields from the above resources may be selected along with this
resource in your SELECT and WHERE clauses. These fields will not segment
metrics in your SELECT clause.
Output only. The resource name of the campaign simulation. Campaign simulation resource names have the form: customers/{customer_id}/campaignSimulations/{campaign_id}~{type}~{modification_method}~{start_date}~{end_date}
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
True
Sortable
False
Repeated
False
campaign_simulation.start_date
Field description
Output only. First day on which the simulation is based, in YYYY-MM-DD format.
Category
ATTRIBUTE
Data Type
DATE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_simulation.target_cpa_point_list.points
Field description
Projected metrics for a series of target CPA amounts.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-10-16 UTC."],[],[]]