Geotargets

Press the button below to view available geo targets. You can use the table's Filter function to narrow your search; each table column also supports "Find..." and sorting.

Open Table

You can also directly download the data (CSV):

• Latest .csv (2018-07-02)
• Previous .csv (2018-03-21)

Columns

Criteria ID

Unique and persistent assigned ID. In the API, these criteria are of type Location.

Name

Best available English name of the geo target.

Canonical Name

The constructed fully qualified English name consisting of the target's own name, and that of its parent and country. This field is meant only for disambiguating similar target names--it's not supported in LocationCriterionService (use location names or criteria IDs instead).

Parent ID

The criteria ID of a parent. This field is included for legacy support, and the IDs may not be consistent across datasets. Canonical names is the preferred method of constructing hierarchies.

Country Code

The ISO-3166-1 alpha-2 country code that is associated with the target.

Target Type

Allowable values:

• Airport
• Autonomous Community *
• Borough
• Canton *
• City *
• City Region
• Congressional District *
• Country *
• County *
• Department *
• District
• Governorate *
• Municipality *
• National Park
• Neighborhood
• Okrug
• Postal Code
• Prefecture *
• Province *
• Region *
• State *
• Territory *
• TV Region *
• Union Territory *
• University

* Supported in TargetingIdeaService.

Status

Allowable values:

• Active - Location is currently valid.
• Removal Planned - Location is obsolete and will be removed in the next version.

Non-targetable locations

Note: Some countries or territories are not targetable in AdWords but may appear in reports based on the user's area of interest or physical location.

Check the list of restricted countries.

Due to advertising regulations and laws of the People's Republic of China, you may be asked to provide certificates and licenses if you are advertising certain categories of products in China. You do not need to submit certificates until after your account has been activated. Once your account is active, you will be provided with information on how to submit certificates to Google.

DMA regions

Please contact The Nielsen Company directly for DMA data.