TargetImpressionShareInfo

  • location is a required field specifying the targeted location on the search results page for campaigns using TARGET_IMPRESSION_SHARE bidding strategy with SEARCH AdvertisingChannelType.

  • target_impression_share_micros is a required field indicating the desired fraction of targeted impression share in micros, ranging from 1 to 1,000,000, applicable to SEARCH campaigns with the TARGET_IMPRESSION_SHARE strategy.

  • max_cpc_bid_ceiling is an optional field representing the upper limit in micros for CPC bids set by automated bidders in SEARCH campaigns utilizing the TARGET_IMPRESSION_SHARE strategy.

Current Target Impression Share information of the campaign.

Fields

location

TargetImpressionShareLocation

Required. The targeted location on the search results page. This is required for campaigns where the AdvertisingChannelType is SEARCH and the bidding strategy type is TARGET_IMPRESSION_SHARE.

target_impression_share_micros

int64

Required. The chosen fraction of targeted impression share in micros. For example, 1% equals 10,000. It must be a value between 1 and 1,000,000. This is required for campaigns with an AdvertisingChannelType of SEARCH and a bidding strategy type of TARGET_IMPRESSION_SHARE.

max_cpc_bid_ceiling

int64

Optional. Ceiling of max CPC bids in micros set by automated bidders. This is optional for campaigns with an AdvertisingChannelType of SEARCH and a bidding strategy type of TARGET_IMPRESSION_SHARE.