SkAdNetworkConversionValueSchema

  • The CustomerLink specific SkAdNetworkConversionValueSchema outlines the structure for conversion value data used within the context of Apple's SkAdNetwork.

  • Key fields in the schema include the required app_id, measurement_window_hours, and mappings for fine-grained and postback conversion values.

  • fine_grained_conversion_value_mappings are for SkAdNetwork versions >= 4.0 and apply only to the first postback.

  • postback_mappings are applicable for SkAdNetwork versions >= 4.0 and handle conversion value mappings for multiple postbacks across different conversion windows.

The CustomerLink specific SkAdNetworkConversionValueSchema.

Fields

app_id

string

Required. Output only. Apple App Store app ID.

measurement_window_hours

int32

Output only. A time window (measured in hours) post-install, after which the App Attribution Partner or advertiser stops calling updateConversionValue.

fine_grained_conversion_value_mappings[]

FineGrainedConversionValueMappings

Output only. Fine grained conversion value mappings. For SkAdNetwork versions >= 4.0 that support multiple conversion windows, fine grained conversion value mappings are only applicable to the first postback.

postback_mappings[]

PostbackMapping

Output only. Per-postback conversion value mappings for postbacks in multiple conversion windows. Only applicable for SkAdNetwork versions >= 4.0.