ad_group_bid_modifier

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Represents an ad group bid modifier.

Attributed resources
ad_group
campaign
customer

Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fields will not segment metrics in your SELECT clause.

ad_group_bid_modifier.ad_group Field description Immutable. The ad group to which this criterion belongs. Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable False Repeated False

ad_group_bid_modifier.base_ad_group Field description Output only. The base ad group from which this draft/trial adgroup bid modifier was created. If ad_group is a base ad group then this field will be equal to ad_group. If the ad group was created in the draft or trial and has no corresponding base ad group, then this field will be null. This field is readonly. Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.bid_modifier Field description The modifier for the bid when the criterion matches. The modifier must be in the range: 0.1 - 10.0. The range is 1.0 - 6.0 for PreferredContent. Use 0 to opt out of a Device type. Category ATTRIBUTE Data Type DOUBLE Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.bid_modifier_source Field description Output only. Bid modifier source. Category ATTRIBUTE Data Type ENUM AD_GROUP CAMPAIGN UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v16.enums.BidModifierSourceEnum.BidModifierSource Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.criterion_id Field description Output only. The ID of the criterion to bid modify. This field is ignored for mutates. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.device.type Field description Type of the device. Category ATTRIBUTE Data Type ENUM CONNECTED_TV DESKTOP MOBILE OTHER TABLET UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v16.enums.DeviceEnum.Device Filterable True Selectable True Sortable False Repeated False

ad_group_bid_modifier.hotel_advance_booking_window.max_days Field description High end of the number of days prior to the stay. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.hotel_advance_booking_window.min_days Field description Low end of the number of days prior to the stay. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.hotel_check_in_date_range.end_date Field description End date in the YYYY-MM-DD format. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.hotel_check_in_date_range.start_date Field description Start date in the YYYY-MM-DD format. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.hotel_check_in_day.day_of_week Field description The day of the week. Category ATTRIBUTE Data Type ENUM FRIDAY MONDAY SATURDAY SUNDAY THURSDAY TUESDAY UNKNOWN UNSPECIFIED WEDNESDAY Type URL google.ads.googleads.v16.enums.DayOfWeekEnum.DayOfWeek Filterable True Selectable True Sortable False Repeated False

ad_group_bid_modifier.hotel_date_selection_type.type Field description Type of the hotel date selection Category ATTRIBUTE Data Type ENUM DEFAULT_SELECTION UNKNOWN UNSPECIFIED USER_SELECTED Type URL google.ads.googleads.v16.enums.HotelDateSelectionTypeEnum.HotelDateSelectionType Filterable True Selectable True Sortable False Repeated False

ad_group_bid_modifier.hotel_length_of_stay.max_nights Field description High end of the number of nights in the stay. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.hotel_length_of_stay.min_nights Field description Low end of the number of nights in the stay. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

ad_group_bid_modifier.resource_name Field description Immutable. The resource name of the ad group bid modifier. Ad group bid modifier resource names have the form: customers/{customer_id}/adGroupBidModifiers/{ad_group_id}~{criterion_id} Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable False Repeated False