Highlight your customer support methods in Google Search

Wednesday, July 7, 2021

Customers are often looking for ways to contact businesses, and Google works to show the best available information to help them in a variety of ways whenever we can. You can help us with this by following several best practices that help ensure we're showing the most accurate information for your business or service.

In turn, following these best practices helps ensure that people are directly contacting a business, rather than reaching a third-party claiming to have an authorized relationship that can't be verified. It also helps Google direct people to correct support mechanisms, such as listing a company's support telephone number rather than a general switchboard number.

Add a contact or support page to your website

Be sure to provide a contact or support page that can be easily located by both visitors and Googlebot. For example, for visitors, it might be useful to provide a link to your contact page at the bottom of your home page, or from within an easily found menu option. Googlebot can usually find the pa