Service
AdGroupBidModifierService
AdGroupCriterionService
AdGroupExtensionSettingService
CampaignBidModifierService
CampaignCriterionService
CampaignExtensionSettingService
ConstantDataService
CustomerExtensionSettingService
CustomerNegativeCriterionService
FeedItemTargetService
LocationCriterionService
SharedCriterionService
TargetingIdeaService
TrafficEstimatorService
Dependencies
Criterion
▼
Criterion.Type
The types of criteria.
- Namespace
-
https://adwords.google.com/api/adwords/cm/v201809
| Enumeration | Description |
|---|---|
CONTENT_LABEL
|
Content label for exclusion. |
KEYWORD
|
Keyword. e.g. 'mars cruise' |
PLACEMENT
|
Placement. aka Website. e.g. 'www.flowers4sale.com' |
VERTICAL
|
Vertical, e.g. 'category::Animals>Pets' This is for vertical targeting on the content network. |
USER_LIST
|
User lists, are links to sets of users defined by the advertiser. |
USER_INTEREST
|
User interests, categories of interests the user is interested in. |
MOBILE_APPLICATION
|
Mobile applications to target. |
MOBILE_APP_CATEGORY
|
Mobile application categories to target. |
PRODUCT_PARTITION
|
Product partition (product group) in a shopping campaign. |
IP_BLOCK
|
IP addresses to exclude. |
WEBPAGE
|
Webpages of an advertiser's website to target. |
LANGUAGE
|
Languages to target. |
LOCATION
|
Geographic regions to target. |
AGE_RANGE
|
Age Range to exclude. |
CARRIER
|
Mobile carriers to target. |
OPERATING_SYSTEM_VERSION
|
Mobile operating system versions to target. |
MOBILE_DEVICE
|
Mobile devices to target. |
GENDER
|
Gender to exclude. |
PARENT
|
Parent to target and exclude. |
PROXIMITY
|
Proximity (area within a radius) to target. |
PLATFORM
|
Platforms to target. |
PREFERRED_CONTENT
|
Representing preferred content bid modifier. |
AD_SCHEDULE
|
AdSchedule or specific days and time intervals to target. |
LOCATION_GROUPS
|
Targeting based on location groups. |
PRODUCT_SCOPE
|
Scope of products. Contains a list of product dimensions, all of which a product has to match to be included in the campaign. |
CUSTOM_AFFINITY
|
Custom Affinity, a criterion used for custom audience targeting. |
CUSTOM_INTENT
|
Custom Intent, a criterion used for custom audience targeting. |
YOUTUBE_VIDEO
|
YouTube video to target. |
YOUTUBE_CHANNEL
|
YouTube channel to target. |
APP_PAYMENT_MODEL
|
Enables advertisers to target paid apps. |
INCOME_RANGE
|
Income range to target and exclude. |
INTERACTION_TYPE
|
Interaction type to bid modify. |
UNKNOWN
|