The optimized targeting launch has been postponed. Line items will continue to use the targeting expansion feature and the targetingExpansion field of the LineItem resource will continue to behave as it has previously.

Method: advertisers.negativeKeywordLists.create

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Creates a new negative keyword list. Returns the newly created negative keyword list if successful.

HTTP request


The URL uses gRPC Transcoding syntax.

Path parameters


string (int64 format)

Required. The ID of the DV360 advertiser to which the negative keyword list will belong.

Request body

The request body contains an instance of NegativeKeywordList.

Response body

If successful, the response body contains a newly created instance of NegativeKeywordList.

Authorization Scopes

Requires the following OAuth scope:


For more information, see the OAuth 2.0 Overview.