AI-generated Key Takeaways
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The options target specific income brackets within the U.S. population, including the lower 50% and various segments of the top 50%.
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Options are available to represent scenarios where household income is unknown or unspecified (default).
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Income brackets are defined as the lower 50% and then further segmented into groups like top 10%, top 11-20%, and so on up to the top 41-50%.
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These enums can be used to specify the desired income level for targeting purposes.
Possible household income targeting options.
| Enums | |
|---|---|
HOUSEHOLD_INCOME_UNSPECIFIED |
Default value when household income is not specified in this version. This enum is a placeholder for default value and does not represent a real household income option. |
HOUSEHOLD_INCOME_UNKNOWN |
The household income of the audience is unknown. |
HOUSEHOLD_INCOME_LOWER_50_PERCENT |
The audience is in the lower 50% of U.S. household incomes. |
HOUSEHOLD_INCOME_TOP_41_TO_50_PERCENT |
The audience is in the top 41-50% of U.S. household incomes. |
HOUSEHOLD_INCOME_TOP_31_TO_40_PERCENT |
The audience is in the top 31-40% of U.S. household incomes. |
HOUSEHOLD_INCOME_TOP_21_TO_30_PERCENT |
The audience is in the top 21-30% of U.S. household incomes. |
HOUSEHOLD_INCOME_TOP_11_TO_20_PERCENT |
The audience is in the top 11-20% of U.S. household incomes. |
HOUSEHOLD_INCOME_TOP_10_PERCENT |
The audience is in the top 10% of U.S. household incomes. |