The optimized targeting launch has been postponed. Line items will continue to use the targeting expansion feature and the targetingExpansion field of the LineItem resource will continue to behave as it has previously.

REST Resource: advertisers.lineItems

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Resource: LineItem

A single line item.

JSON representation 
{
  "name": string,
  "advertiserId": string,
  "campaignId": string,
  "insertionOrderId": string,
  "lineItemId": string,
  "displayName": string,
  "lineItemType": enum (LineItemType),
  "entityStatus": enum (EntityStatus),
  "updateTime": string,
  "partnerCosts": [
    {
      object (PartnerCost)
    }
  ],
  "flight": {
    object (LineItemFlight)
  },
  "budget": {
    object (LineItemBudget)
  },
  "pacing": {
    object (Pacing)
  },
  "frequencyCap": {
    object (FrequencyCap)
  },
  "partnerRevenueModel": {
    object (PartnerRevenueModel)
  },
  "conversionCounting": {
    object (ConversionCountingConfig)
  },
  "creativeIds": [
    string
  ],
  "bidStrategy": {
    object (BiddingStrategy)
  },
  "integrationDetails": {
    object (IntegrationDetails)
  },
  "targetingExpansion": {
    object (TargetingExpansionConfig)
  },
  "warningMessages": [
    enum (LineItemWarningMessage)
  ],
  "mobileApp": {
    object (MobileApp)
  },
  "reservationType": enum (ReservationType),
  "excludeNewExchanges": boolean,
  "youtubeAndPartnersSettings": {
    object (YoutubeAndPartnersSettings)
  }
}
Fields
name

string

Output only. The resource name of the line item.
advertiserId

string (int64 format)

Output only. The unique ID of the advertiser the line item belongs to.
campaignId

string (int64 format)

Output only. The unique ID of the campaign that the line item belongs to.
insertionOrderId

string (int64 format)

Required. Immutable. The unique ID of the insertion order that the line item belongs to.
lineItemId

string (int64 format)

Output only. The unique ID of the line item. Assigned by the system.
displayName

string

Required. The display name of the line item.

Must be UTF-8 encoded with a maximum size of 240 bytes.
lineItemType

enum (LineItemType)

Required. Immutable. The type of the line item.
entityStatus

enum (EntityStatus)

Required. Controls whether or not the line item can spend its budget and bid on inventory.

  • For lineItems.create method, only ENTITY_STATUS_DRAFT is allowed. To activate a line item, use lineItems.patch method and update the status to ENTITY_STATUS_ACTIVE after creation.
  • A line item cannot be changed back to ENTITY_STATUS_DRAFT status from any other status.
  • If the line item's parent insertion order is not active, the line item can't spend its budget even if its own status is ENTITY_STATUS_ACTIVE.
updateTime

string (Timestamp format)

Output only. The timestamp when the line item was last updated. Assigned by the system.

A timestamp in RFC3339 UTC "Zulu" format, with nanosecond resolution and up to nine fractional digits. Examples: "2014-10-02T15:01:23Z" and "2014-10-02T15:01:23.045123456Z".
partnerCosts[]

object (PartnerCost)

The partner costs associated with the line item.

If absent or empty in lineItems.create method, the newly created line item will inherit partner costs from its parent insertion order.
flight

object (LineItemFlight)

Required. The start and end time of the line item's flight.
budget

object (LineItemBudget)

Required. The budget allocation setting of the line item.
pacing

object (Pacing)

Required. The budget spending speed setting of the line item.
frequencyCap

object (FrequencyCap)

Required. The impression frequency cap settings of the line item.

The maxImpressions field in this settings object must be used if assigning a limited cap.
partnerRevenueModel

object (PartnerRevenueModel)

Required. The partner revenue model setting of the line item.
conversionCounting

object (ConversionCountingConfig)

The conversion tracking setting of the line item.
creativeIds[]

string (int64 format)

The IDs of the creatives associated with the line item.
bidStrategy

object (BiddingStrategy)

Required. The bidding strategy of the line item.
integrationDetails

object (IntegrationDetails)

Integration details of the line item.
targetingExpansion

object (TargetingExpansionConfig)

The targeting expansion settings of the line item.

This config is only applicable when eligible audience list targeting is assigned to the line item.

Beginning November 7, 2022, these settings may represent the optimized targeting feature in place of targeting expansion. This feature will be rolled out to all partners by November 9, 2022.
warningMessages[]

enum (LineItemWarningMessage)

Output only. The warning messages generated by the line item. These warnings do not block saving the line item, but some may block the line item from running.
mobileApp

object (MobileApp)

The mobile app promoted by the line item.

This is applicable only when lineItemType is either LINE_ITEM_TYPE_DISPLAY_MOBILE_APP_INSTALL or LINE_ITEM_TYPE_VIDEO_MOBILE_APP_INSTALL.
reservationType

enum (ReservationType)

Output only. The reservation type of the line item.
excludeNewExchanges

boolean

Whether to exclude new exchanges from automatically being targeted by the line item. This field is false by default.
youtubeAndPartnersSettings

object (YoutubeAndPartnersSettings)

Output only. Settings specific to YouTube and Partners line items.

LineItemType

Possible types of a line item.

The type of the line item determines which settings and options are applicable, such as the format of the ads or targeting options.

Enums
LINE_ITEM_TYPE_UNSPECIFIED

Type value is not specified or is unknown in this version.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_DISPLAY_DEFAULT Image, HTML5, native, or rich media ads.
LINE_ITEM_TYPE_DISPLAY_MOBILE_APP_INSTALL Display ads that drive installs of an app.
LINE_ITEM_TYPE_VIDEO_DEFAULT Video ads sold on a CPM basis for a variety of environments.
LINE_ITEM_TYPE_VIDEO_MOBILE_APP_INSTALL Video ads that drive installs of an app.
LINE_ITEM_TYPE_DISPLAY_MOBILE_APP_INVENTORY

Display ads served on mobile app inventory.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_VIDEO_MOBILE_APP_INVENTORY

Video ads served on mobile app inventory.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_AUDIO_DEFAULT RTB Audio ads sold for a variety of environments.
LINE_ITEM_TYPE_VIDEO_OVER_THE_TOP Over-the-top ads present in OTT insertion orders. This type is only applicable to line items with an insertion order of insertionOrderType OVER_THE_TOP.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_ACTION

YouTube video ads that promote conversions.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_NON_SKIPPABLE

YouTube video ads (up to 15 seconds) that cannot be skipped.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_VIDEO_SEQUENCE

YouTube video ads that show a story in a particular sequence using a mix of formats.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_AUDIO

YouTube audio ads.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_REACH

YouTube video ads that optimize reaching more unique users at lower cost. May include bumper ads, skippable in-stream ads, or a mix of types.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_SIMPLE

Default YouTube video ads.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_NON_SKIPPABLE_OVER_THE_TOP

Connected TV youTube video ads (up to 15 seconds) that cannot be skipped.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_REACH_OVER_THE_TOP

Connected TV youTube video ads that optimize reaching more unique users at lower cost. May include bumper ads, skippable in-stream ads, or a mix of types.

Line items of this type and their targeting cannot be created or updated using the API.
LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_SIMPLE_OVER_THE_TOP

Connected TV default YouTube video ads. Only include in-stream ad-format.

Line items of this type and their targeting cannot be created or updated using the API.

LineItemFlight

Settings that control the active duration of a line item.

JSON representation 
{
  "flightDateType": enum (LineItemFlightDateType),
  "dateRange": {
    object (DateRange)
  }
}
Fields
flightDateType

enum (LineItemFlightDateType)

Required. The type of the line item's flight dates.
dateRange

object (DateRange)

The flight start and end dates of the line item. They are resolved relative to the parent advertiser's time zone.

  • Required when flightDateType is LINE_ITEM_FLIGHT_DATE_TYPE_CUSTOM. Output only otherwise.
  • When creating a new flight, both startDate and endDate must be in the future.
  • An existing flight with a startDate in the past has a mutable endDate but an immutable startDate.
  • endDate must be the startDate or later, both before the year 2037.

LineItemFlightDateType

Possible types of a line item's flight dates.

Enums
LINE_ITEM_FLIGHT_DATE_TYPE_UNSPECIFIED Type value is not specified or is unknown in this version.
LINE_ITEM_FLIGHT_DATE_TYPE_INHERITED The line item's flight dates are inherited from its parent insertion order.
LINE_ITEM_FLIGHT_DATE_TYPE_CUSTOM The line item uses its own custom flight dates.

LineItemBudget

Settings that control how budget is allocated.

JSON representation 
{
  "budgetAllocationType": enum (LineItemBudgetAllocationType),
  "budgetUnit": enum (BudgetUnit),
  "maxAmount": string
}
Fields
budgetAllocationType

enum (LineItemBudgetAllocationType)

Required. The type of the budget allocation.

LINE_ITEM_BUDGET_ALLOCATION_TYPE_AUTOMATIC is only applicable when automatic budget allocation is enabled for the parent insertion order.
budgetUnit

enum (BudgetUnit)

Output only. The budget unit specifies whether the budget is currency based or impression based. This value is inherited from the parent insertion order.
maxAmount

string (int64 format)

The maximum budget amount the line item will spend. Must be greater than 0.

When budgetAllocationType is:

  • LINE_ITEM_BUDGET_ALLOCATION_TYPE_AUTOMATIC, this field is immutable and is set by the system.
  • LINE_ITEM_BUDGET_ALLOCATION_TYPE_FIXED, if budgetUnit is:
    • BUDGET_UNIT_CURRENCY, this field represents maximum budget amount to spend, in micros of the advertiser's currency. For example, 1500000 represents 1.5 standard units of the currency.
    • BUDGET_UNIT_IMPRESSIONS, this field represents the maximum number of impressions to serve.
  • LINE_ITEM_BUDGET_ALLOCATION_TYPE_UNLIMITED, this field is not applicable and will be ignored by the system.

LineItemBudgetAllocationType

Possible types of the budget allocation.

Enums
LINE_ITEM_BUDGET_ALLOCATION_TYPE_UNSPECIFIED Type value is not specified or is unknown in this version.
LINE_ITEM_BUDGET_ALLOCATION_TYPE_AUTOMATIC Automatic budget allocation is enabled for the line item.
LINE_ITEM_BUDGET_ALLOCATION_TYPE_FIXED A fixed max budget amount is allocated for the line item.
LINE_ITEM_BUDGET_ALLOCATION_TYPE_UNLIMITED No budget limit is applied to the line item.

PartnerRevenueModel

Settings that control how partner revenue is calculated.

JSON representation 
{
  "markupType": enum (PartnerRevenueModelMarkupType),
  "markupAmount": string
}
Fields
markupType

enum (PartnerRevenueModelMarkupType)

Required. The markup type of the partner revenue model.
markupAmount

string (int64 format)

Required. The markup amount of the partner revenue model. Must be greater than or equal to 0.

  • When the markupType is set to be PARTNER_REVENUE_MODEL_MARKUP_TYPE_CPM, this field represents the CPM markup in micros of advertiser's currency. For example, 1500000 represents 1.5 standard units of the currency.
  • When the markupType is set to be PARTNER_REVENUE_MODEL_MARKUP_TYPE_MEDIA_COST_MARKUP, this field represents the media cost percent markup in millis. For example, 100 represents 0.1% (decimal 0.001).
  • When the markupType is set to be PARTNER_REVENUE_MODEL_MARKUP_TYPE_TOTAL_MEDIA_COST_MARKUP, this field represents the total media cost percent markup in millis. For example, 100 represents 0.1% (decimal 0.001).

PartnerRevenueModelMarkupType

Possible markup types of the partner revenue model.

Enums
PARTNER_REVENUE_MODEL_MARKUP_TYPE_UNSPECIFIED Type value is not specified or is unknown in this version.
PARTNER_REVENUE_MODEL_MARKUP_TYPE_CPM Calculate the partner revenue based on a fixed CPM.
PARTNER_REVENUE_MODEL_MARKUP_TYPE_MEDIA_COST_MARKUP

Calculate the partner revenue based on a percentage surcharge of its media cost.
PARTNER_REVENUE_MODEL_MARKUP_TYPE_TOTAL_MEDIA_COST_MARKUP Calculate the partner revenue based on a percentage surcharge of its total media cost, which includes all partner costs and data costs.

ConversionCountingConfig

Settings that control how conversions are counted.

All post-click conversions will be counted. A percentage value can be set for post-view conversions counting.

JSON representation 
{
  "postViewCountPercentageMillis": string,
  "floodlightActivityConfigs": [
    {
      object (TrackingFloodlightActivityConfig)
    }
  ]
}
Fields
postViewCountPercentageMillis

string (int64 format)

The percentage of post-view conversions to count, in millis (1/1000 of a percent). Must be between 0 and 100000 inclusive.

For example, to track 50% of the post-click conversions, set a value of 50000.
floodlightActivityConfigs[]

object (TrackingFloodlightActivityConfig)

The Floodlight activity configs used to track conversions.

The number of conversions counted is the sum of all of the conversions counted by all of the Floodlight activity IDs specified in this field.

TrackingFloodlightActivityConfig

Settings that control the behavior of a single Floodlight activity config.

JSON representation 
{
  "floodlightActivityId": string,
  "postClickLookbackWindowDays": integer,
  "postViewLookbackWindowDays": integer
}
Fields
floodlightActivityId

string (int64 format)

Required. The ID of the Floodlight activity.
postClickLookbackWindowDays

integer

Required. The number of days after an ad has been clicked in which a conversion may be counted. Must be between 0 and 90 inclusive.
postViewLookbackWindowDays

integer

Required. The number of days after an ad has been viewed in which a conversion may be counted. Must be between 0 and 90 inclusive.

TargetingExpansionConfig

Settings that control the targeting expansion of the line item. Targeting expansion allows the line item to reach a larger audience based on the original audience list and the targeting expansion level.

Beginning November 7, 2022, these settings may represent the optimized targeting feature in place of targeting expansion. This feature will be rolled out to all partners by November 9, 2022.

JSON representation 
{
  "targetingExpansionLevel": enum (TargetingExpansionLevel),
  "excludeFirstPartyAudience": boolean
}
Fields
targetingExpansionLevel

enum (TargetingExpansionLevel)

Required. Magnitude of expansion for applicable targeting under this line item.

Beginning November 7, 2022, the behavior of this field will change in the following ways with the replacement of targeting expansion with optimized targeting:

  • This field will represent the optimized targeting checkbox, with a NO_EXPANSION value representing optimized targeting turned off and a LEAST_EXPANSION value representing optimized targeting turned on.
  • NO_EXPANSION will be the default value for the field and will be automatically assigned if you do not set the field.
  • If you set the field to any value other than NO_EXPANSION, it will automatically be set to LEAST_EXPANSION.
excludeFirstPartyAudience

boolean

Required. Whether to exclude first-party audiences from use in targeting expansion or optimized targeting.

Similar audiences of the excluded first-party lists will not be excluded. Only applicable when a first-party audience is positively targeted (directly or included in a combined audience), otherwise this selection will be ignored.

TargetingExpansionLevel

Qualitative description of expansion level.

Enums
TARGETING_EXPANSION_LEVEL_UNSPECIFIED Targeting expansion level is not specified or is unknown in this version.
NO_EXPANSION Targeting expansion off.
LEAST_EXPANSION Conservative targeting expansion, lowest reach.
SOME_EXPANSION Moderately conservative targeting expansion, lower reach.
BALANCED_EXPANSION Moderate targeting expansion, medium reach.
MORE_EXPANSION Moderately aggressive targeting expansion, higher reach.
MOST_EXPANSION Aggressive targeting expansion, highest reach.

LineItemWarningMessage

The warning messages generated by a line item. These types of warnings do not block saving a line item, but may block a line item from running.

Enums
LINE_ITEM_WARNING_MESSAGE_UNSPECIFIED Not specified or is unknown.
INVALID_FLIGHT_DATES This line item has invalid flight dates. The line item will not run.
EXPIRED This line item's end date is in the past.
PENDING_FLIGHT This line item will begin running in the future.
ALL_PARTNER_ENABLED_EXCHANGES_NEGATIVELY_TARGETED All partner enabled exchanges are negatively targeted. The line item will not run.
INVALID_INVENTORY_SOURCE No active inventory sources are being targeted. The line item will not run.
APP_INVENTORY_INVALID_SITE_TARGETING This line item's Apps & URLs targeting doesn't include any mobile apps. This line item's type requires you to include mobile apps in your channel, sitelist, or apps targeting. The line item will not run.
APP_INVENTORY_INVALID_AUDIENCE_LISTS This line item isn't targeting any mobile users. This line item's type requires you to target a user list with mobile users. The line item will not run.
NO_VALID_CREATIVE This line item does not contain any valid creative. The line item will not run.
PARENT_INSERTION_ORDER_PAUSED The insertion order of this line item is paused. The line item will not run.
PARENT_INSERTION_ORDER_EXPIRED The insertion order of this line item has its end date set in the past. The line item will not run.

MobileApp

A mobile app promoted by a mobile app install line item.

JSON representation 
{
  "appId": string,
  "platform": enum (Platform),
  "displayName": string,
  "publisher": string
}
Fields
appId

string

Required. The ID of the app provided by the platform store.

Android apps are identified by the bundle ID used by Android's Play store, such as com.google.android.gm.

iOS apps are identified by a nine-digit app ID used by Apple's App store, such as 422689480.
platform

enum (Platform)

Output only. The app platform.
displayName

string

Output only. The app name.
publisher

string

Output only. The app publisher.

Platform

Possible mobile app platforms.

Enums
PLATFORM_UNSPECIFIED Platform is not specified.
IOS iOS platform.
ANDROID Android platform.

YoutubeAndPartnersSettings

Settings for YouTube and Partners line items.

JSON representation 
{
  "biddingStrategy": {
    object (YoutubeAndPartnersBiddingStrategy)
  },
  "viewFrequencyCap": {
    object (FrequencyCap)
  },
  "thirdPartyMeasurementSettings": {
    object (YoutubeAndPartnersThirdPartyMeasurementSettings)
  },
  "inventorySourceSettings": {
    object (YoutubeAndPartnersInventorySourceConfig)
  },
  "contentCategory": enum (YoutubeAndPartnersContentCategory)
}
Fields
biddingStrategy

object (YoutubeAndPartnersBiddingStrategy)

The bidding strategy of the YouTube and Partners line item.
viewFrequencyCap

object (FrequencyCap)

The view frequency cap settings of the line item.

The maxViews field in this settings object must be used if assigning a limited cap.
thirdPartyMeasurementSettings

object (YoutubeAndPartnersThirdPartyMeasurementSettings)

The third-party measurement settings of the line item.
inventorySourceSettings

object (YoutubeAndPartnersInventorySourceConfig)

Settings that control what YouTube and Partners inventories the line item will target.
contentCategory

enum (YoutubeAndPartnersContentCategory)

The kind of content on which the YouTube and Partners ads will be shown.

YoutubeAndPartnersBiddingStrategy

Settings that control the bid strategy for YouTube and Partners resources.

JSON representation 
{
  "type": enum (YoutubeAndPartnersBiddingStrategyType),
  "value": string
}
Fields
type

enum (YoutubeAndPartnersBiddingStrategyType)

The type of the bidding strategy.
value

string (int64 format)

The value used by the bidding strategy.

When the bidding strategy is assigned at the line item level, this field is only applicable for the following strategy types:

  • YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_CPA

When the bidding strategy is assigned at the ad group level, this field is only applicable for the following strategy types:

  • YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MANUAL_CPM
  • YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MANUAL_CPV
  • YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_CPA
  • YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_CPM

If not using an applicable strategy, the value of this field will be 0.

YoutubeAndPartnersBiddingStrategyType

Possible types of bidding strategy for YouTube and Partners resources.

Enums
YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_UNSPECIFIED Type is not specified or unknown.
YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MANUAL_CPV A bidding strategy that pays a configurable amount per video view.
YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MANUAL_CPM A bidding strategy that pays a configurable amount per impression.
YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_CPA A bidding strategy that automatically optimizes conversions per dollar.
YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_TARGET_CPM A bidding strategy that pays a configurable amount per impression.
YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MAXIMIZE_LIFT An automated bidding strategy that sets bids to achieve maximum lift.
YOUTUBE_AND_PARTNERS_BIDDING_STRATEGY_TYPE_MAXIMIZE_CONVERSIONS A bidding strategy that automatically maximizes number of conversions given a daily budget.

YoutubeAndPartnersThirdPartyMeasurementSettings

Settings that control what third-party vendors are measuring specific line item metrics.

JSON representation 
{
  "viewabilityVendorConfigs": [
    {
      object (ThirdPartyVendorConfig)
    }
  ],
  "brandSafetyVendorConfigs": [
    {
      object (ThirdPartyVendorConfig)
    }
  ],
  "reachVendorConfigs": [
    {
      object (ThirdPartyVendorConfig)
    }
  ],
  "brandLiftVendorConfigs": [
    {
      object (ThirdPartyVendorConfig)
    }
  ]
}
Fields
viewabilityVendorConfigs[]

object (ThirdPartyVendorConfig)

The third-party vendors measuring viewability.

The following third-party vendors are applicable:

  • THIRD_PARTY_VENDOR_MOAT
  • THIRD_PARTY_VENDOR_DOUBLE_VERIFY
  • THIRD_PARTY_VENDOR_INTEGRAL_AD_SCIENCE
  • THIRD_PARTY_VENDOR_COMSCORE
  • THIRD_PARTY_VENDOR_TELEMETRY
  • THIRD_PARTY_VENDOR_MEETRICS
brandSafetyVendorConfigs[]

object (ThirdPartyVendorConfig)

The third-party vendors measuring brand safety.

The following third-party vendors are applicable:

  • THIRD_PARTY_VENDOR_ZERF
  • THIRD_PARTY_VENDOR_DOUBLE_VERIFY
  • THIRD_PARTY_VENDOR_INTEGRAL_AD_SCIENCE
reachVendorConfigs[]

object (ThirdPartyVendorConfig)

The third-party vendors measuring reach.

The following third-party vendors are applicable:

  • THIRD_PARTY_VENDOR_NIELSEN
  • THIRD_PARTY_VENDOR_COMSCORE
  • THIRD_PARTY_VENDOR_KANTAR
brandLiftVendorConfigs[]

object (ThirdPartyVendorConfig)

The third-party vendors measuring brand lift.

The following third-party vendors are applicable:

  • THIRD_PARTY_VENDOR_DYNATA
  • THIRD_PARTY_VENDOR_KANTAR

ThirdPartyVendorConfig

Settings that control how third-party measurement vendors are configured.

JSON representation 
{
  "vendor": enum (ThirdPartyVendor),
  "placementId": string
}
Fields
vendor

enum (ThirdPartyVendor)

The third-party measurement vendor.
placementId

string

The ID used by the platform of the third-party vendor to identify the line item.

ThirdPartyVendor

Vendors who perform third-party measurement.

Enums
THIRD_PARTY_VENDOR_UNSPECIFIED Unknown third-party vendor.
THIRD_PARTY_VENDOR_MOAT Moat.
THIRD_PARTY_VENDOR_DOUBLE_VERIFY DoubleVerify.
THIRD_PARTY_VENDOR_INTEGRAL_AD_SCIENCE Integral Ad Science.
THIRD_PARTY_VENDOR_COMSCORE Comscore.
THIRD_PARTY_VENDOR_TELEMETRY Telemetry.
THIRD_PARTY_VENDOR_MEETRICS Meetrics.
THIRD_PARTY_VENDOR_ZEFR ZEFR.
THIRD_PARTY_VENDOR_NIELSEN Nielsen.
THIRD_PARTY_VENDOR_KANTAR Kantar.
THIRD_PARTY_VENDOR_DYNATA Dynata.

YoutubeAndPartnersInventorySourceConfig

Settings that control what YouTube related inventories the YouTube and Partners line item will target.

JSON representation 
{
  "includeYoutubeSearch": boolean,
  "includeYoutubeVideos": boolean,
  "includeYoutubeVideoPartners": boolean
}
Fields
includeYoutubeVideos

boolean

Whether to target inventory of channels and videos on YouTube and YouTube videos embedded on other sites.
includeYoutubeVideoPartners

boolean

Whether to target inventory on a collection of partner sites and apps that follow the same brand safety standards as YouTube.

YoutubeAndPartnersContentCategory

Brand safety categories for YouTube and Partners content.

Enums
YOUTUBE_AND_PARTNERS_CONTENT_CATEGORY_UNSPECIFIED Content category is not specified or is unknown in this version.
YOUTUBE_AND_PARTNERS_CONTENT_CATEGORY_STANDARD A category consisting of a wide range of content appropriate for most brands. The content is based off of YouTube's advertiser-friendly content guidelines.
YOUTUBE_AND_PARTNERS_CONTENT_CATEGORY_EXPANDED A category including all content across YouTube and video partners that meets standards for monetization.
YOUTUBE_AND_PARTNERS_CONTENT_CATEGORY_LIMITED A category consisting of a reduced range of content that meets heightened requirements, especially regarding inappropriate language and sexual suggestiveness.

Methods

bulkEditAssignedTargetingOptions

 Bulk edits targeting options under multiple line items.

bulkListAssignedTargetingOptions

 Lists assigned targeting options for multiple line items across targeting types.

bulkUpdate

 Updates multiple line items.

create

 Creates a new line item.

delete

 Deletes a line item.

duplicate

 Duplicates a line item.

generateDefault

 Creates a new line item with settings (including targeting) inherited from the insertion order and an ENTITY_STATUS_DRAFT entity_status.

get

 Gets a line item.

list

 Lists line items in an advertiser.

patch

 Updates an existing line item.