The optimized targeting launch has been postponed. Line items will continue to use the targeting expansion feature and the targetingExpansion field of the LineItem resource will continue to behave as it has previously.


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Possible household income targeting options.

HOUSEHOLD_INCOME_UNSPECIFIED Default value when household income is not specified in this version. This enum is a placeholder for default value and does not represent a real household income option.
HOUSEHOLD_INCOME_UNKNOWN The household income of the audience is unknown.
HOUSEHOLD_INCOME_LOWER_50_PERCENT The audience is in the lower 50% of U.S. household incomes.
HOUSEHOLD_INCOME_TOP_41_TO_50_PERCENT The audience is in the top 41-50% of U.S. household incomes.
HOUSEHOLD_INCOME_TOP_31_TO_40_PERCENT The audience is in the top 31-40% of U.S. household incomes.
HOUSEHOLD_INCOME_TOP_21_TO_30_PERCENT The audience is in the top 21-30% of U.S. household incomes.
HOUSEHOLD_INCOME_TOP_11_TO_20_PERCENT The audience is in the top 11-20% of U.S. household incomes.
HOUSEHOLD_INCOME_TOP_10_PERCENT The audience is in the top 10% of U.S. household incomes.