AI-generated Key Takeaways
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Custom Criteria allows for targeted advertising based on custom targeting keys, either predefined or freeform.
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It leverages CustomTargetingKey and CustomTargetingValue objects for setup and implementation.
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Custom Criteria objects require keyId, valueIds, and a comparison operator for functionality.
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The comparison operator defines the relationship between the key and the values being targeted (IS or IS_NOT).
A CustomCriteria object is used to perform custom criteria targeting on custom targeting keys of type CustomTargetingKey.Type.PREDEFINED or CustomTargetingKey.Type.FREEFORM.
- Namespace
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https://www.google.com/apis/ads/publisher/v202411
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CustomCriteriaNode (inherited)
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CustomCriteriaLeaf (inherited)
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CustomCriteria
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The CustomTargetingKey.id of the CustomTargetingKey object that was created using CustomTargetingService. This attribute is required. |
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The ids of CustomTargetingValue objects to target the custom targeting key with id CustomCriteria.keyId. This attribute is required. |
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The comparison operator. This attribute is required. Enumerations
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