مجموعههای مشترک به شما امکان میدهد تا یک مجموعه معیار را در چندین منبع مدیریت و همرسانی کنید. بسته به نوع مجموعه همرسانیشده، معیارها را میتوان در سطح پویش، گروه آگهی، یا حساب اعمال کرد.
شمارش SharedSetType انواع مجموعههای همرسانیشدهای را که میتوانید در Google Ads API استفاده کنید مشخص میکند. این راهنما به شما نشان میدهد که چگونه از یک مجموعه مشترک برای ایجاد و اعمال یک فهرست کلیدواژه منفی مشترک در یک کمپین استفاده کنید. میتوانید
همین فرایند را برای افزودن انواع دیگر مجموعههای همرسانیشده به پویشها دنبال کنید.
ایجاد SharedSet
ابتدا، یک SharedSet ایجاد کنید تا بهعنوان ظرفی برای معیارهای مشترک شما عمل کند.
وقتی SharedSet را ایجاد میکنید، SharedSetType را مشخص کنید.
برای فهرست کلیدواژههای منفی سطح پویش، از
NEGATIVE_KEYWORDS (پشتیبانیشده در «جستجو»، «شبکه تبلیغات»،
Shopping، MULTI_CHANNEL برنامه، و LOCAL پویش) استفاده کنید.
انواع دیگر عبارتاند از:
NEGATIVE_PLACEMENTS: فهرستی از جای آگهیها (مانند وبسایتها یا برنامهها) برای مستثنی کردن. این نوع فهرست میتواند به پویشهایی باCampaignSharedSet، یا به حسابی باCustomerNegativeCriterionپیوست شود.ACCOUNT_LEVEL_NEGATIVE_KEYWORDS: فهرستی از کلیدواژههای منفی برای مستثنا کردن از هدفیابی. این نوع فهرست باید به حسابی بااستفاده ازCustomerNegativeCriterionپیوست شود (حداکثر یکACCOUNT_LEVEL_NEGATIVE_KEYWORDSمجموعه مشترک میتواند به هر حساب پیوست شود).BRANDS: فهرستی از نمانامها (BrandInfoمعیار درSharedCriterion) برای استفاده در محدودیتهای نمانام برای پویشهای «جستجو» یا برای کنار گذاشتن از هدفیابی.WEBPAGES(دردسترس عموم نیست): فهرستی از شرایط صفحه وب (WebpageInfoمعیار درSharedCriterion) برای مستثنا کردن از هدفیابی در سطح پویش بااستفاده ازWebpageListInfo(CampaignCriterion.webpage_list).VERTICAL_ADS_ITEM_GROUP_RULE_LIST: فهرستی ازVerticalAdsItemGroupRuleInfoقوانین (SharedCriterion.vertical_ads_item_group_rule) که میتوانند در «آگهیهای عمودی» هدفیابی یا مستثنا شوند (SharedCriterion.negative)، مثل پویشهای «جستجو» با فیدهای سفر.- ابعاد قانون پشتیبانیشده شامل
item_code،country_criterion_id،region_criterion_id،city_criterion_id، وhotel_classاست. - در نسخه ۲۴ و نسخههای جدیدتر، ابعاد قانون
user_rating،venue، وevent_participant_display_nameنیز پشتیبانی میشود.
- ابعاد قانون پشتیبانیشده شامل
RETAIL_FILTER(نسخه ۲۴ و جدیدتر؛ فقط حسابهای موجود در فهرست مجاز): مجموعهای از قوانین برچسب و عبارتRetailFilter(SharedCriterion.retail_filter) که برای فیلتر کردن پویای محصول مبتنی بر برچسب در پویشهای «مرکز خرید» و خردهفروشی استفاده میشود.
فرایند ساخت SharedSet شامل این مراحل است:
- یک
SharedSetرا نمونهسازی کنید. SharedSetTypeرا رویNEGATIVE_KEYWORDSتنظیم کنید.nameرا برای کمک به شناسایی منبع در آینده ارائه دهید.- از
SharedSetServiceبرای ایجادSharedSetاستفاده کنید.
پاسخ نام منبع SharedSet تازه ایجادشده را ارائه میدهد. در مراحل بعدی از این نام استفاده میکنید.
ایجاد SharedCriterion منبع
سپس، SharedCriterion منبع برای هر موردی که میخواهید به SharedSet خود اضافه کنید ایجاد کنید. در مورد فهرست کلیدواژههای منفی، اینها کلیدواژههای منفی شما هستند.
هر SharedCriterion شامل موارد زیر است:
- شیء
Criterionپشتیبانیشده. - نام منبع
SharedSetکه در مرحله قبلی ایجاد کردید.
برای افزودن کلیدواژههای منفی به SharedSet:
- برای هر کلیدواژه منفی،
SharedCriterionشیئی ایجاد کنید. - در هر
SharedCriterion، یک شیءKeywordInfoایجاد کنید و نوشتار کلیدواژه و نوع مطابقت را تنظیم کنید. - فیلد
shared_setمربوط بهSharedCriterionرا روی نام منبعSharedSetخودتان تنظیم کنید. SharedCriterionOperationشیء خود را در یک درخواست ترکیب کنید و ازSharedCriterionService.MutateSharedCriteriaبرای افزودن آنها بهصورت دستهای استفاده کنید، بهجای اینکه برای هر معیار درخواستهای جداگانه ارسال کنید.
پیوست کردن SharedSet
وقتی SharedSet با منابع SharedCriterion پر شد، میتوانید آن را با منابع دیگر در حسابتان مرتبط کنید. منبعی که برای پیوست کردن SharedSet استفاده میکنید به نوع آن و سطحی که میخواهید معیارهایش را اعمال کنید بستگی دارد.
سطح پویش
میتوانید مجموعههای همرسانیشده را در سطح پویش بااستفاده از
CampaignSharedSet یا CampaignCriterion، بسته به نوع مجموعه همرسانیشده، پیوست کنید.
CampaignSharedSet- مجموعههای همرسانیشده از نوع
NEGATIVE_KEYWORDSیاNEGATIVE_PLACEMENTSباید بااستفاده از منبعCampaignSharedSetبه پویشها پیوست شوند. معیارهای منفی پیوستشده در سطح پویش بهطور خودکار بر همه گروههای آگهی در آن پویش اعمال میشود. برای پیوند دادنSharedSetبه پویش بهعنوان معیار منفی:
- شیء
CampaignSharedSetایجاد کنید. - فیلد
campaignرا روی نام منبع پویشی که میخواهیدSharedSetرا به آن اضافه کنید تنظیم کنید. - فیلد
shared_setرا روی نام منبعSharedSetکه ایجاد کردهاید تنظیم کنید. - از
CampaignSharedSetServiceبرای ایجادCampaignSharedSetاستفاده کنید. این کار پیوند بین پویش وSharedSetرا برقرار میکند.
CampaignCriterion- مجموعههای همرسانیشده از نوع
BRANDSیاWEBPAGES(بهطور عمومی دردسترس نیست) را میتوان بااستفاده ازCampaignCriterionبه پویشها پیوست کرد (با تنظیمbrand_listروی شیءBrandListInfoیاwebpage_listروی شیءWebpageListInfo). برای پیوست کردن مجموعه همرسانیشدهBRANDSبه پویش:
CampaignCriterionایجاد کنید.- فیلد
brand_listرا روی شیءBrandListInfoتنظیم کنید. BrandListInfo.shared_setرا روی نام منبعBRANDSSharedSetتنظیم کنید.- از
CampaignCriterionServiceبرای ایجادCampaignCriterionاستفاده کنید.
سطح گروه آگهی
مجموعههای مشترک از نوع BRANDS،
VERTICAL_ADS_ITEM_GROUP_RULE_LIST، یا
RETAIL_FILTER (نسخه ۲۴ و جدیدتر، حسابهای موجود در فهرست مجازها
فقط) بااستفاده از
AdGroupCriterion در سطح گروه آگهی پیوست میشوند.
برای پیوست کردن مجموعه همرسانیشده BRANDS به گروه آگهی (فقط هدفیابی مثبت؛
هدفیابی منفی فقط در سطح پویش پشتیبانی میشود):
AdGroupCriterionایجاد کنید.- فیلد
brand_listرا روی شیءBrandListInfoتنظیم کنید. -
BrandListInfo.shared_setرا روی نام منبعBRANDSSharedSetتنظیم کنید. - از
AdGroupCriterionServiceبرای ایجادAdGroupCriterionاستفاده کنید.
برای پیوست کردن مجموعه مشترک VERTICAL_ADS_ITEM_GROUP_RULE_LIST به گروه آگهی:
AdGroupCriterionایجاد کنید.- فیلد
vertical_ads_item_group_rule_listرا روی شیءVerticalAdsItemGroupRuleListInfoتنظیم کنید. VerticalAdsItemGroupRuleListInfo.shared_setرا روی نام منبعVERTICAL_ADS_ITEM_GROUP_RULE_LISTSharedSetتنظیم کنید.- از
AdGroupCriterionServiceبرای ایجادAdGroupCriterionاستفاده کنید.
برای پیوست کردن مجموعه همرسانیشده RETAIL_FILTER به گروه آگهی (نسخه ۲۴ و جدیدتر، حسابهای
فقط در فهرست مجاز):
AdGroupCriterionایجاد کنید.- فیلد
retail_filter_bundleرا روی شیءRetailFilterBundleتنظیم کنید. -
RetailFilterBundle.shared_setرا روی نام منبعRETAIL_FILTERSharedSetتنظیم کنید. - از
AdGroupCriterionServiceبرای ایجادAdGroupCriterionاستفاده کنید.
سطح حساب
اگر از حساب مدیر استفاده میکنید، میتوانید منابع SharedSet ایجاد کنید و آنها را با حسابهای مشتری که بخشی از سلسلهمراتب حساب شما هستند همرسانی کنید.
برای مثال، برای پیوست کردن NEGATIVE_PLACEMENTS
SharedSet در حساب مدیرتان به حساب مشتری، از
CustomerNegativeCriterion استفاده کنید:
- شیء
CustomerNegativeCriterionدر حساب مشتری ایجاد کنید. - فیلد
placement_listآن را روی شیءPlacementListInfoتنظیم کنید که در آنPlacementListInfo.shared_setروی نام منبعSharedSetاز حساب مدیر تنظیم شده است. - از
CustomerNegativeCriterionServiceبرای ایجادCustomerNegativeCriterionاستفاده کنید.
بههمین ترتیب، میتوانید
ACCOUNT_LEVEL_NEGATIVE_KEYWORDS
SharedSet را در حساب مدیرتان به حساب مشتری پیوست کنید:
- در حساب مشتری، شیء
CustomerNegativeCriterionایجاد کنید. - فیلد
negative_keyword_listآن را روی شیءNegativeKeywordListInfoتنظیم کنید که در آنNegativeKeywordListInfo.shared_setروی نام منبعSharedSetاز حساب مدیر تنظیم شده است. - از
CustomerNegativeCriterionServiceبرای ایجادCustomerNegativeCriterionاستفاده کنید.
نمونه کد مجموعه کلیدواژه همرسانیشده
جاوا
// Copyright 2018 Google LLC // // Licensed under the Apache License, Version 2.0 (the "License"); // you may not use this file except in compliance with the License. // You may obtain a copy of the License at // // https://www.apache.org/licenses/LICENSE-2.0 // // Unless required by applicable law or agreed to in writing, software // distributed under the License is distributed on an "AS IS" BASIS, // WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. // See the License for the specific language governing permissions and // limitations under the License. package com.google.ads.googleads.examples.advancedoperations; import static com.google.ads.googleads.examples.utils.CodeSampleHelper.getPrintableDateTime; import com.beust.jcommander.Parameter; import com.google.ads.googleads.examples.utils.ArgumentNames; import com.google.ads.googleads.examples.utils.CodeSampleParams; import com.google.ads.googleads.lib.GoogleAdsClient; import com.google.ads.googleads.v26.common.KeywordInfo; import com.google.ads.googleads.v26.enums.KeywordMatchTypeEnum.KeywordMatchType; import com.google.ads.googleads.v26.enums.SharedSetTypeEnum.SharedSetType; import com.google.ads.googleads.v26.errors.GoogleAdsError; import com.google.ads.googleads.v26.errors.GoogleAdsException; import com.google.ads.googleads.v26.resources.CampaignSharedSet; import com.google.ads.googleads.v26.resources.SharedCriterion; import com.google.ads.googleads.v26.resources.SharedSet; import com.google.ads.googleads.v26.services.CampaignSharedSetOperation; import com.google.ads.googleads.v26.services.CampaignSharedSetServiceClient; import com.google.ads.googleads.v26.services.MutateCampaignSharedSetsResponse; import com.google.ads.googleads.v26.services.MutateSharedCriteriaResponse; import com.google.ads.googleads.v26.services.MutateSharedCriterionResult; import com.google.ads.googleads.v26.services.MutateSharedSetsResponse; import com.google.ads.googleads.v26.services.SharedCriterionOperation; import com.google.ads.googleads.v26.services.SharedCriterionServiceClient; import com.google.ads.googleads.v26.services.SharedSetOperation; import com.google.ads.googleads.v26.services.SharedSetServiceClient; import com.google.ads.googleads.v26.utils.ResourceNames; import com.google.common.collect.ImmutableList; import java.io.FileNotFoundException; import java.io.IOException; import java.util.ArrayList; import java.util.Arrays; import java.util.List; /** Creates a shared list of negative broad match keywords. It then attaches them to a campaign. */ public class CreateAndAttachSharedKeywordSet { private static class CreateAndAttachSharedKeywordSetParams extends CodeSampleParams { @Parameter(names = ArgumentNames.CUSTOMER_ID, required = true) private Long customerId; @Parameter(names = ArgumentNames.CAMPAIGN_ID, required = true) private Long campaignId; } public static void main(String[] args) throws IOException { CreateAndAttachSharedKeywordSetParams params = new CreateAndAttachSharedKeywordSetParams(); if (!params.parseArguments(args)) { // Either pass the required parameters for this example on the command line, or insert them // into the code here. See the parameter class definition above for descriptions. params.customerId = Long.parseLong("INSERT_CUSTOMER_ID_HERE"); params.campaignId = Long.parseLong("INSERT_CAMPAIGN_ID_HERE"); } GoogleAdsClient googleAdsClient = null; try { googleAdsClient = GoogleAdsClient.newBuilder().fromPropertiesFile().build(); } catch (FileNotFoundException fnfe) { System.err.printf( "Failed to load GoogleAdsClient configuration from file. Exception: %s%n", fnfe); System.exit(1); } catch (IOException ioe) { System.err.printf("Failed to create GoogleAdsClient. Exception: %s%n", ioe); System.exit(1); } try { new CreateAndAttachSharedKeywordSet() .runExample(googleAdsClient, params.customerId, params.campaignId); } catch (GoogleAdsException gae) { // GoogleAdsException is the base class for most exceptions thrown by an API request. // Instances of this exception have a message and a GoogleAdsFailure that contains a // collection of GoogleAdsErrors that indicate the underlying causes of the // GoogleAdsException. System.err.printf( "Request ID %s failed due to GoogleAdsException. Underlying errors:%n", gae.getRequestId()); int i = 0; for (GoogleAdsError googleAdsError : gae.getGoogleAdsFailure().getErrorsList()) { System.err.printf(" Error %d: %s%n", i++, googleAdsError); } System.exit(1); } } /** * Runs the example. * * @param googleAdsClient the Google Ads API client. * @param customerId the client customer ID. * @param campaignId the campaign ID. * @throws GoogleAdsException if an API request failed with one or more service errors. */ private void runExample(GoogleAdsClient googleAdsClient, long customerId, long campaignId) { // Creates a keywords list to create a shared set of. List<String> keywords = Arrays.asList("mars cruise", "mars hotels"); // Creates shared negative keyword set. SharedSet sharedSet = SharedSet.newBuilder() .setName("API Negative keyword list - " + getPrintableDateTime()) .setType(SharedSetType.NEGATIVE_KEYWORDS) .build(); SharedSetOperation operation = SharedSetOperation.newBuilder().setCreate(sharedSet).build(); String sharedSetResourceName; try (SharedSetServiceClient sharedSetServiceClient = googleAdsClient.getLatestVersion().createSharedSetServiceClient()) { MutateSharedSetsResponse response = sharedSetServiceClient.mutateSharedSets( Long.toString(customerId), ImmutableList.of(operation)); sharedSetResourceName = response.getResults(0).getResourceName(); System.out.printf("Created shared set %s%n", sharedSetResourceName); } List<SharedCriterionOperation> sharedCriterionOperations = new ArrayList<>(); for (String keyword : keywords) { SharedCriterion sharedCriterion = SharedCriterion.newBuilder() .setKeyword( KeywordInfo.newBuilder() .setText(keyword) .setMatchType(KeywordMatchType.BROAD) .build()) .setSharedSet(sharedSetResourceName) .build(); SharedCriterionOperation sharedCriterionOperation = SharedCriterionOperation.newBuilder().setCreate(sharedCriterion).build(); sharedCriterionOperations.add(sharedCriterionOperation); } try (SharedCriterionServiceClient sharedCriterionServiceClient = googleAdsClient.getLatestVersion().createSharedCriterionServiceClient()) { MutateSharedCriteriaResponse response = sharedCriterionServiceClient.mutateSharedCriteria( Long.toString(customerId), sharedCriterionOperations); System.out.printf("Added %d shared criteria:%n", response.getResultsCount()); for (MutateSharedCriterionResult result : response.getResultsList()) { System.out.printf("\t%s%n", result.getResourceName()); } } String campaignResourceName = ResourceNames.campaign(customerId, campaignId); CampaignSharedSet campaignSharedSet = CampaignSharedSet.newBuilder() .setCampaign(campaignResourceName) .setSharedSet(sharedSetResourceName) .build(); CampaignSharedSetOperation campaignSharedSetOperation = CampaignSharedSetOperation.newBuilder().setCreate(campaignSharedSet).build(); try (CampaignSharedSetServiceClient campaignSharedSetServiceClient = googleAdsClient.getLatestVersion().createCampaignSharedSetServiceClient()) { MutateCampaignSharedSetsResponse response = campaignSharedSetServiceClient.mutateCampaignSharedSets( Long.toString(customerId), ImmutableList.of(campaignSharedSetOperation)); String campaignSharedSetResourceName = response.getResults(0).getResourceName(); System.out.printf("Created campaign shared set %s%n", campaignSharedSetResourceName); } } }
C#
// Copyright 2019 Google LLC // // Licensed under the Apache License, Version 2.0 (the "License"); // you may not use this file except in compliance with the License. // You may obtain a copy of the License at // // http://www.apache.org/licenses/LICENSE-2.0 // // Unless required by applicable law or agreed to in writing, software // distributed under the License is distributed on an "AS IS" BASIS, // WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. // See the License for the specific language governing permissions and // limitations under the License. using CommandLine; using Google.Ads.Gax.Examples; using Google.Ads.GoogleAds.Lib; using Google.Ads.GoogleAds.V26.Common; using Google.Ads.GoogleAds.V26.Errors; using Google.Ads.GoogleAds.V26.Resources; using Google.Ads.GoogleAds.V26.Services; using System; using System.Collections.Generic; using static Google.Ads.GoogleAds.V26.Enums.KeywordMatchTypeEnum.Types; using static Google.Ads.GoogleAds.V26.Enums.SharedSetTypeEnum.Types; namespace Google.Ads.GoogleAds.Examples.V26 { /// <summary> /// This code example creates a shared list of negative broad match keywords. It then /// attaches them to a campaign. /// </summary> public class CreateAndAttachSharedKeywordSet : ExampleBase { /// <summary> /// Command line options for running the <see cref="CreateAndAttachSharedKeywordSet"/> /// example. /// </summary> public class Options : OptionsBase { /// <summary> /// The Google Ads customer ID for which the call is made. /// </summary> [Option("customerId", Required = true, HelpText = "The Google Ads customer ID for which the call is made.")] public long CustomerId { get; set; } /// <summary> /// The ID of the campaign for which shared criterion is updated. /// </summary> [Option("campaignId", Required = true, HelpText = "The ID of the campaign for which shared criterion is updated.")] public long CampaignId { get; set; } } /// <summary> /// Main method, to run this code example as a standalone application. /// </summary> /// <param name="args">The command line arguments.</param> public static void Main(string[] args) { Options options = ExampleUtilities.ParseCommandLine<Options>(args); CreateAndAttachSharedKeywordSet codeExample = new CreateAndAttachSharedKeywordSet(); Console.WriteLine(codeExample.Description); codeExample.Run(new GoogleAdsClient(), options.CustomerId, options.CampaignId); } /// <summary> /// Returns a description about the code example. /// </summary> public override string Description => "This code example creates a shared list of negative broad match keywords. It then " + "attaches them to a campaign."; /// <summary> /// Runs the code example. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID for which the call is made.</param> /// <param name="campaignId">The ID of the campaign for which shared criterion is updated. /// </param> public void Run(GoogleAdsClient client, long customerId, long campaignId) { SharedSetServiceClient sharedSetService = client.GetService( Services.V26.SharedSetService); SharedCriterionServiceClient sharedCriterionService = client.GetService(Services.V26.SharedCriterionService); CampaignSharedSetServiceClient campaignSharedSetService = client.GetService(Services.V26.CampaignSharedSetService); try { // Keywords to create a shared set of. string[] keywords = new string[] { "mars cruise", "mars hotels" }; // Create shared negative keyword set. SharedSet sharedSet = new SharedSet() { Name = "API Negative keyword list - " + ExampleUtilities.GetRandomString(), Type = SharedSetType.NegativeKeywords, }; SharedSetOperation operation = new SharedSetOperation() { Create = sharedSet }; MutateSharedSetsResponse sharedSetResponse = sharedSetService.MutateSharedSets( customerId.ToString(), new SharedSetOperation[] { operation }); string sharedSetResourceName = sharedSetResponse.Results[0].ResourceName; Console.WriteLine($"Created shared set {sharedSetResourceName}."); // Create negative keywords in the shared set. List<SharedCriterionOperation> criterionOperations = new List<SharedCriterionOperation>(); foreach (string keyword in keywords) { SharedCriterion sharedCriterion = new SharedCriterion() { Keyword = new KeywordInfo() { Text = keyword, MatchType = KeywordMatchType.Broad }, SharedSet = sharedSetResourceName }; criterionOperations.Add(new SharedCriterionOperation() { Create = sharedCriterion }); } MutateSharedCriteriaResponse criteriaResponse = sharedCriterionService.MutateSharedCriteria( customerId.ToString(), criterionOperations); foreach (MutateSharedCriterionResult result in criteriaResponse.Results) { Console.WriteLine($"Created shared criterion {result.ResourceName}."); } // Attach shared set to campaign. CampaignSharedSet campaignSet = new CampaignSharedSet() { Campaign = ResourceNames.Campaign(customerId, campaignId), SharedSet = sharedSetResourceName }; CampaignSharedSetOperation sharedSetoperation = new CampaignSharedSetOperation() { Create = campaignSet }; MutateCampaignSharedSetsResponse response = campaignSharedSetService.MutateCampaignSharedSets(customerId.ToString(), new CampaignSharedSetOperation[] { sharedSetoperation }); Console.WriteLine("Created campaign shared set {0}.", response.Results[0].ResourceName); } catch (GoogleAdsException e) { Console.WriteLine("Failure:"); Console.WriteLine($"Message: {e.Message}"); Console.WriteLine($"Failure: {e.Failure}"); Console.WriteLine($"Request ID: {e.RequestId}"); throw; } } } }
PHP
<?php /** * Copyright 2018 Google LLC * * Licensed under the Apache License, Version 2.0 (the "License"); * you may not use this file except in compliance with the License. * You may obtain a copy of the License at * * https://www.apache.org/licenses/LICENSE-2.0 * * Unless required by applicable law or agreed to in writing, software * distributed under the License is distributed on an "AS IS" BASIS, * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. * See the License for the specific language governing permissions and * limitations under the License. */ namespace Google\Ads\GoogleAds\Examples\AdvancedOperations; require __DIR__ . '/../../vendor/autoload.php'; use GetOpt\GetOpt; use Google\Ads\GoogleAds\Examples\Utils\ArgumentNames; use Google\Ads\GoogleAds\Examples\Utils\ArgumentParser; use Google\Ads\GoogleAds\Examples\Utils\Helper; use Google\Ads\GoogleAds\Lib\V26\GoogleAdsClient; use Google\Ads\GoogleAds\Lib\V26\GoogleAdsClientBuilder; use Google\Ads\GoogleAds\Lib\V26\GoogleAdsException; use Google\Ads\GoogleAds\Lib\OAuth2TokenBuilder; use Google\Ads\GoogleAds\Util\V26\ResourceNames; use Google\Ads\GoogleAds\V26\Common\KeywordInfo; use Google\Ads\GoogleAds\V26\Enums\KeywordMatchTypeEnum\KeywordMatchType; use Google\Ads\GoogleAds\V26\Enums\SharedSetTypeEnum\SharedSetType; use Google\Ads\GoogleAds\V26\Errors\GoogleAdsError; use Google\Ads\GoogleAds\V26\Resources\CampaignSharedSet; use Google\Ads\GoogleAds\V26\Resources\SharedCriterion; use Google\Ads\GoogleAds\V26\Resources\SharedSet; use Google\Ads\GoogleAds\V26\Services\CampaignSharedSetOperation; use Google\Ads\GoogleAds\V26\Services\MutateCampaignSharedSetsRequest; use Google\Ads\GoogleAds\V26\Services\MutateSharedCriteriaRequest; use Google\Ads\GoogleAds\V26\Services\MutateSharedSetsRequest; use Google\Ads\GoogleAds\V26\Services\SharedCriterionOperation; use Google\Ads\GoogleAds\V26\Services\SharedSetOperation; use Google\ApiCore\ApiException; /** * This example creates a shared list of negative broad match keywords. It then attaches them to a * campaign. */ class CreateAndAttachSharedKeywordSet { private const CUSTOMER_ID = 'INSERT_CUSTOMER_ID_HERE'; private const CAMPAIGN_ID = 'INSERT_CAMPAIGN_ID_HERE'; public static function main() { // Either pass the required parameters for this example on the command line, or insert them // into the constants above. $options = (new ArgumentParser())->parseCommandArguments( [ ArgumentNames::CUSTOMER_ID => GetOpt::REQUIRED_ARGUMENT, ArgumentNames::CAMPAIGN_ID => GetOpt::REQUIRED_ARGUMENT ] ); // Generate a refreshable OAuth2 credential for authentication. $oAuth2Credential = (new OAuth2TokenBuilder())->fromFile()->build(); // Construct a Google Ads client configured from a properties file and the // OAuth2 credentials above. $googleAdsClient = (new GoogleAdsClientBuilder())->fromFile() ->withOAuth2Credential($oAuth2Credential) ->build(); try { self::runExample( $googleAdsClient, $options[ArgumentNames::CUSTOMER_ID] ?: self::CUSTOMER_ID, $options[ArgumentNames::CAMPAIGN_ID] ?: self::CAMPAIGN_ID ); } catch (GoogleAdsException $googleAdsException) { printf( "Request with ID '%s' has failed.%sGoogle Ads failure details:%s", $googleAdsException->getRequestId(), PHP_EOL, PHP_EOL ); foreach ($googleAdsException->getGoogleAdsFailure()->getErrors() as $error) { /** * @var GoogleAdsError $error */ printf( "\t%s: %s%s", $error->getErrorCode()->getErrorCode(), $error->getMessage(), PHP_EOL ); } exit(1); } catch (ApiException $apiException) { printf( "ApiException was thrown with message '%s'.%s", $apiException->getMessage(), PHP_EOL ); exit(1); } } /** * Runs the example. * * @param GoogleAdsClient $googleAdsClient the Google Ads API client * @param int $customerId the customer ID * @param int $campaignId the ID of the campaign */ public static function runExample( GoogleAdsClient $googleAdsClient, int $customerId, int $campaignId ) { // Create shared negative keyword set. $sharedSet = new SharedSet( [ 'name' => 'API Negative keyword list - ' . Helper::getPrintableDatetime(), 'type' => SharedSetType::NEGATIVE_KEYWORDS, ] ); $sharedSetOperation = new SharedSetOperation(); $sharedSetOperation->setCreate($sharedSet); $sharedSetServiceClient = $googleAdsClient->getSharedSetServiceClient(); $response = $sharedSetServiceClient->mutateSharedSets( MutateSharedSetsRequest::build( $customerId, [$sharedSetOperation] ) ); $sharedSetResourceName = $response->getResults()[0]->getResourceName(); print 'Created shared set ' . $sharedSetResourceName . PHP_EOL; // Creates shared set criteria. $sharedCriterionOperations = []; // Keywords to create a shared set of. $keywords = ['mars cruise', 'mars hotels']; foreach ($keywords as $keyword) { $sharedCriterion = new SharedCriterion( [ 'keyword' => new KeywordInfo( [ 'text' => $keyword, 'match_type' => KeywordMatchType::BROAD ] ), 'shared_set' => $sharedSetResourceName ] ); $sharedCriterionOperation = new SharedCriterionOperation(); $sharedCriterionOperation->setCreate($sharedCriterion); $sharedCriterionOperations[] = $sharedCriterionOperation; } $sharedCriterionServiceClient = $googleAdsClient->getSharedCriterionServiceClient(); $response = $sharedCriterionServiceClient->mutateSharedCriteria( MutateSharedCriteriaRequest::build($customerId, $sharedCriterionOperations) ); printf("Added %d shared criteria:%s", $response->getResults()->count(), PHP_EOL); foreach ($response->getResults() as $addedSharedCriterion) { /** * @var SharedCriterion $addedSharedCriterion */ print "\t" . $addedSharedCriterion->getResourceName() . PHP_EOL; } // Creates campaign shared set. $campaignSharedSet = new CampaignSharedSet( [ 'campaign' => ResourceNames::forCampaign($customerId, $campaignId), 'shared_set' => $sharedSetResourceName ] ); $campaignSharedSetOperation = new CampaignSharedSetOperation(); $campaignSharedSetOperation->setCreate($campaignSharedSet); $campaignSharedSetServiceClient = $googleAdsClient->getCampaignSharedSetServiceClient(); $response = $campaignSharedSetServiceClient->mutateCampaignSharedSets( MutateCampaignSharedSetsRequest::build($customerId, [$campaignSharedSetOperation]) ); print 'Created campaign shared set: ' . $response->getResults()[0]->getResourceName() . PHP_EOL; } } CreateAndAttachSharedKeywordSet::main();
Python
#!/usr/bin/env python # Copyright 2018 Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # https://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. """Demonstrates how to create a shared list of negative broad match keywords. Note that the keywords will be attached to the specified campaign. """ import argparse import sys from typing import List import uuid from google.ads.googleads.client import GoogleAdsClient from google.ads.googleads.errors import GoogleAdsException from google.ads.googleads.v24.errors.types.errors import GoogleAdsError from google.ads.googleads.v24.resources.types.campaign_shared_set import ( CampaignSharedSet, ) from google.ads.googleads.v24.resources.types.shared_criterion import ( SharedCriterion, ) from google.ads.googleads.v24.resources.types.shared_set import SharedSet from google.ads.googleads.v24.services.services.campaign_service import ( CampaignServiceClient, ) from google.ads.googleads.v24.services.services.campaign_shared_set_service import ( CampaignSharedSetServiceClient, ) from google.ads.googleads.v24.services.types.campaign_shared_set_service import ( CampaignSharedSetOperation, MutateCampaignSharedSetsResponse, ) from google.ads.googleads.v24.services.services.shared_criterion_service import ( SharedCriterionServiceClient, ) from google.ads.googleads.v24.services.services.shared_set_service import ( SharedSetServiceClient, ) from google.ads.googleads.v24.services.types.shared_criterion_service import ( MutateSharedCriteriaResponse, MutateSharedCriterionResult, SharedCriterionOperation, ) from google.ads.googleads.v24.services.types.shared_set_service import ( MutateSharedSetsResponse, SharedSetOperation, ) def main(client: GoogleAdsClient, customer_id: str, campaign_id: str) -> None: campaign_service: CampaignServiceClient = client.get_service( "CampaignService" ) shared_set_service: SharedSetServiceClient = client.get_service( "SharedSetService" ) shared_criterion_service: SharedCriterionServiceClient = client.get_service( "SharedCriterionService" ) campaign_shared_set_service: CampaignSharedSetServiceClient = ( client.get_service("CampaignSharedSetService") ) # Create shared negative keyword set. shared_set_operation: SharedSetOperation = client.get_type( "SharedSetOperation" ) shared_set: SharedSet = shared_set_operation.create shared_set.name = f"API Negative keyword list - {uuid.uuid4()}" shared_set.type_ = client.enums.SharedSetTypeEnum.NEGATIVE_KEYWORDS try: shared_set_response: MutateSharedSetsResponse = ( shared_set_service.mutate_shared_sets( customer_id=customer_id, operations=[shared_set_operation] ) ) shared_set_resource_name: str = shared_set_response.results[ 0 ].resource_name print(f'Created shared set "{shared_set_resource_name}".') except GoogleAdsException as ex: handle_googleads_exception(ex) # Keywords to create a shared set of. keywords: List[str] = ["mars cruise", "mars hotels"] shared_criteria_operations: List[SharedCriterionOperation] = [] for keyword in keywords: shared_criterion_operation: SharedCriterionOperation = client.get_type( "SharedCriterionOperation" ) shared_criterion: SharedCriterion = shared_criterion_operation.create shared_criterion.keyword.text = keyword shared_criterion.keyword.match_type = ( client.enums.KeywordMatchTypeEnum.BROAD ) shared_criterion.shared_set = shared_set_resource_name shared_criteria_operations.append(shared_criterion_operation) try: response: MutateSharedCriteriaResponse = ( shared_criterion_service.mutate_shared_criteria( customer_id=customer_id, operations=shared_criteria_operations ) ) shared_criterion_result: MutateSharedCriterionResult for shared_criterion_result in response.results: print( "Created shared criterion " f'"{shared_criterion_result.resource_name}".' ) except GoogleAdsException as ex: handle_googleads_exception(ex) campaign_set_operation: CampaignSharedSetOperation = client.get_type( "CampaignSharedSetOperation" ) campaign_set: CampaignSharedSet = campaign_set_operation.create campaign_set.campaign = campaign_service.campaign_path( customer_id, campaign_id ) campaign_set.shared_set = shared_set_resource_name try: campaign_shared_set_response: MutateCampaignSharedSetsResponse = ( campaign_shared_set_service.mutate_campaign_shared_sets( customer_id=customer_id, operations=[campaign_set_operation] ) ) print( "Created campaign shared set " f'"{campaign_shared_set_response.results[0].resource_name}".' ) except GoogleAdsException as ex: handle_googleads_exception(ex) def handle_googleads_exception(exception: GoogleAdsException) -> None: print( f'Request with ID "{exception.request_id}" failed with status ' f'"{exception.error.code().name}" and includes the following errors:' ) error: GoogleAdsError for error in exception.failure.errors: print(f'\tError with message "{error.message}".') if error.location: for field_path_element in error.location.field_path_elements: print(f"\t\tOn field: {field_path_element.field_name}") sys.exit(1) if __name__ == "__main__": parser = argparse.ArgumentParser( description=( "Adds a list of negative broad match keywords to the " "provided campaign, for the specified customer." ) ) # The following argument(s) should be provided to run the example. parser.add_argument( "-c", "--customer_id", type=str, required=True, help="The Google Ads customer ID.", ) parser.add_argument( "-i", "--campaign_id", type=str, required=True, help="The campaign ID." ) args = parser.parse_args() # GoogleAdsClient will read the google-ads.yaml configuration file in the # home directory if none is specified. googleads_client: GoogleAdsClient = GoogleAdsClient.load_from_storage( version="v24" ) main(googleads_client, args.customer_id, args.campaign_id)
Ruby
#!/usr/bin/env ruby # Encoding: utf-8 # # Copyright 2018 Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # https://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. # # This example creates a shared list of negative broad match keywords. It then # attaches them to a campaign. require "optparse" require "google/ads/google_ads" require "date" def create_and_attach_shared_keyword_set(customer_id, campaign_id) # GoogleAdsClient will read a config file from # ENV['HOME']/google_ads_config.rb when called without parameters client = Google::Ads::GoogleAds::GoogleAdsClient.new # Keywords to create a shared set of. keywords = ["mars cruise", "mars hotels"] # Create shared negative keyword set. shared_set = client.resource.shared_set do |ss| ss.name = "API Negative keyword list - #{(Time.new.to_f * 1000).to_i}" ss.type = :NEGATIVE_KEYWORDS end operation = client.operation.create_resource.shared_set(shared_set) response = client.service.shared_set.mutate_shared_sets( customer_id: customer_id, operations: [operation], ) shared_set_resource_name = response.results.first.resource_name puts "Created shared set #{shared_set_resource_name}" shared_criteria = keywords.map do |keyword| client.resource.shared_criterion do |sc| sc.keyword = client.resource.keyword_info do |kw| kw.text = keyword kw.match_type = :BROAD end sc.shared_set = shared_set_resource_name end end operations = shared_criteria.map do |criterion| client.operation.create_resource.shared_criterion(criterion) end response = client.service.shared_criterion.mutate_shared_criteria( customer_id: customer_id, operations: operations, ) response.results.each do |result| puts "Created shared criterion #{result.resource_name}" end campaign_set = client.resource.campaign_shared_set do |css| css.campaign = client.path.campaign(customer_id, campaign_id) css.shared_set = shared_set_resource_name end operation = client.operation.create_resource.campaign_shared_set(campaign_set) response = client.service.campaign_shared_set.mutate_campaign_shared_sets( customer_id: customer_id, operations: [operation], ) puts "Created campaign shared set #{response.results.first.resource_name}" end if __FILE__ == $PROGRAM_NAME options = {} # The following parameter(s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. # # Running the example with -h will print the command line usage. options[:customer_id] = 'INSERT_CUSTOMER_ID_HERE' options[:campaign_id] = 'INSERT_CAMPAIGN_ID_HERE' OptionParser.new do |opts| opts.banner = sprintf('Usage: ruby %s [options]', File.basename(__FILE__)) opts.separator '' opts.separator 'Options:' opts.on('-C', '--customer-id CUSTOMER-ID', String, 'Customer ID') do |v| options[:customer_id] = v end opts.on('-c', '--campaign-id CAMPAIGN-ID', String, 'Campaign ID') do |v| options[:campaign_id] = v end opts.separator '' opts.separator 'Help:' opts.on_tail('-h', '--help', 'Show this message') do puts opts exit end end.parse! begin create_and_attach_shared_keyword_set(options.fetch(:customer_id).tr("-", ""), options[:campaign_id]) rescue Google::Ads::GoogleAds::Errors::GoogleAdsError => e e.failure.errors.each do |error| STDERR.printf("Error with message: %s\n", error.message) if error.location error.location.field_path_elements.each do |field_path_element| STDERR.printf("\tOn field: %s\n", field_path_element.field_name) end end error.error_code.to_h.each do |k, v| next if v == :UNSPECIFIED STDERR.printf("\tType: %s\n\tCode: %s\n", k, v) end end raise end end
پرل
#!/usr/bin/perl -w # # Copyright 2019, Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # http://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. # # This example creates a shared list of negative broad match keywords. It then # attaches them to a campaign. use strict; use warnings; use utf8; use FindBin qw($Bin); use lib "$Bin/../../lib"; use Google::Ads::GoogleAds::Client; use Google::Ads::GoogleAds::Utils::GoogleAdsHelper; use Google::Ads::GoogleAds::V26::Resources::SharedSet; use Google::Ads::GoogleAds::V26::Resources::SharedCriterion; use Google::Ads::GoogleAds::V26::Resources::CampaignSharedSet; use Google::Ads::GoogleAds::V26::Common::KeywordInfo; use Google::Ads::GoogleAds::V26::Enums::SharedSetTypeEnum qw(NEGATIVE_KEYWORDS); use Google::Ads::GoogleAds::V26::Enums::KeywordMatchTypeEnum qw(BROAD); use Google::Ads::GoogleAds::V26::Services::SharedSetService::SharedSetOperation; use Google::Ads::GoogleAds::V26::Services::SharedCriterionService::SharedCriterionOperation; use Google::Ads::GoogleAds::V26::Services::CampaignSharedSetService::CampaignSharedSetOperation; use Google::Ads::GoogleAds::V26::Utils::ResourceNames; use Getopt::Long qw(:config auto_help); use Pod::Usage; use Cwd qw(abs_path); use Data::Uniqid qw(uniqid); # The following parameter(s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. # # Running the example with -h will print the command line usage. my $customer_id = "INSERT_CUSTOMER_ID_HERE"; my $campaign_id = "INSERT_CAMPAIGN_ID_HERE"; sub create_and_attach_shared_keyword_set { my ($api_client, $customer_id, $campaign_id) = @_; # Create shared negative keyword set. my $shared_set = Google::Ads::GoogleAds::V26::Resources::SharedSet->new({ name => "API Negative keyword list - " . uniqid(), type => NEGATIVE_KEYWORDS }); my $shared_set_operation = Google::Ads::GoogleAds::V26::Services::SharedSetService::SharedSetOperation ->new({ create => $shared_set }); my $shared_sets_response = $api_client->SharedSetService()->mutate({ customerId => $customer_id, operations => [$shared_set_operation]}); my $shared_set_resource_name = $shared_sets_response->{results}[0]{resourceName}; printf "Created shared set: '%s'.\n", $shared_set_resource_name; # Create shared set criterion. my $shared_criterion_operations = []; # Keywords to create a shared set of. my $keywords = ['mars cruise', 'mars hotels']; foreach my $keyword (@$keywords) { my $shared_criterion = Google::Ads::GoogleAds::V26::Resources::SharedCriterion->new({ keyword => Google::Ads::GoogleAds::V26::Common::KeywordInfo->new({ text => $keyword, matchType => BROAD } ), sharedSet => $shared_set_resource_name }); my $shared_criterion_operation = Google::Ads::GoogleAds::V26::Services::SharedCriterionService::SharedCriterionOperation ->new({ create => $shared_criterion }); push @$shared_criterion_operations, $shared_criterion_operation; } my $shared_criteria_response = $api_client->SharedCriterionService()->mutate({ customerId => $customer_id, operations => $shared_criterion_operations }); my $shared_criterion_results = $shared_criteria_response->{results}; printf "Added %d shared criterion:\n", scalar @$shared_criterion_results; foreach my $shared_criterion_result (@$shared_criterion_results) { printf "\t%s\n", $shared_criterion_result->{resourceName}; } # Create campaign shared set. my $campaign_shared_set = Google::Ads::GoogleAds::V26::Resources::CampaignSharedSet->new({ campaign => Google::Ads::GoogleAds::V26::Utils::ResourceNames::campaign( $customer_id, $campaign_id ), sharedSet => $shared_set_resource_name }); my $campaign_shared_set_operation = Google::Ads::GoogleAds::V26::Services::CampaignSharedSetService::CampaignSharedSetOperation ->new({ create => $campaign_shared_set }); my $campaign_shared_sets_response = $api_client->CampaignSharedSetService()->mutate({ customerId => $customer_id, operations => [$campaign_shared_set_operation]}); printf "Created campaign shared set: '%s'.\n", $campaign_shared_sets_response->{results}[0]{resourceName}; return 1; } # Don't run the example if the file is being included. if (abs_path($0) ne abs_path(__FILE__)) { return 1; } # Get Google Ads Client, credentials will be read from ~/googleads.properties. my $api_client = Google::Ads::GoogleAds::Client->new(); # By default examples are set to die on any server returned fault. $api_client->set_die_on_faults(1); # Parameters passed on the command line will override any parameters set in code. GetOptions("customer_id=s" => \$customer_id, "campaign_id=i" => \$campaign_id); # Print the help message if the parameters are not initialized in the code nor # in the command line. pod2usage(2) if not check_params($customer_id, $campaign_id); # Call the example. create_and_attach_shared_keyword_set($api_client, $customer_id =~ s/-//gr, $campaign_id); =pod =head1 NAME create_and_attach_shared_keyword_set =head1 DESCRIPTION This example creates a shared list of negative broad match keywords. It then attaches them to a campaign. =head1 SYNOPSIS create_and_attach_shared_keyword_set.pl [options] -help Show the help message. -customer_id The Google Ads customer ID. -campaign_id The campaign ID. =cut