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This is the fourth episode in an 8-episode series about creating Performance Max
campaigns with the Google Ads API. In this episode, we'll discuss Performance
Max for online sales with a product feed, or as we'll refer to them, Performance
Max Retail campaigns. We'll cover what they are, why they're useful, and how to
create them.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-08-20 UTC."],[[["\u003cp\u003eThis is the fourth installment of an eight-part series focusing on building Performance Max campaigns using the Google Ads API.\u003c/p\u003e\n"],["\u003cp\u003eThis episode specifically delves into Performance Max campaigns designed for online sales utilizing a product feed, also called Performance Max Retail campaigns.\u003c/p\u003e\n"],["\u003cp\u003eThe episode provides a comprehensive understanding of Performance Max Retail campaigns, including their benefits and a step-by-step guide to creating them.\u003c/p\u003e\n"]]],[],null,["# Performance Max - Retail\n\nThis is the fourth episode in an 8-episode series about creating Performance Max\ncampaigns with the Google Ads API. In this episode, we'll discuss Performance\nMax for online sales with a product feed, or as we'll refer to them, Performance\nMax Retail campaigns. We'll cover what they are, why they're useful, and how to\ncreate them.\n| **Warning:** The \"Interactive Guide\" referenced in this video has been sunset and is no longer available. For guidance on building your Performance Max integration, refer to our updated [code\n| samples](https://developers.google.com/google-ads/api/samples/add-performance-max-campaign).\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e"]]
