Tạo chiến dịch

Hướng dẫn này giải thích cách tạo chiến dịch và nhóm chiến dịch trong Google Ads API.

Thêm chiến dịch

Cách tốt nhất để thiết lập chiến dịch mới trong Google Ads API là sử dụng ví dụ về mã Thêm chiến dịch trong thư mục Các thao tác cơ bản của thư viện ứng dụng. Ví dụ này xử lý các tác vụ xác thực ở chế độ nền và hướng dẫn bạn các chế độ cài đặt cần thiết để thiết lập một chiến dịch mới, bao gồm ngân sách, chiến lược đặt giá thầu, loại chiến dịch , ngày bắt đầu và ngày kết thúc, nội dung khai báo về quảng cáo chính trị ở Liên minh Châu Âu (contains_eu_political_advertising, chẳng hạn như DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING hoặc CONTAINS_EU_POLITICAL_ADVERTISING) và chế độ cài đặt mạng.

Mẫu này tạo một dùng chung CampaignBudget để sử dụng với chiến dịch mới. Hãy xem hướng dẫn về ngân sách chiến dịch để biết các lựa chọn ngân sách khác.

Tài liệu tham khảo về trường CampaignService.MutateCampaigns

Sử dụng CampaignService.MutateCampaigns để tạo, cập nhật hoặc xoá chiến dịch:

POST https://googleads.googleapis.com/v26/customers/{customer_id}/campaigns:mutate

Bảng sau đây liệt kê các trường yêu cầu và thao tác cấp cao nhất:

Trường Yêu cầu Mô tả
customer_id Bắt buộc Mã gồm 10 chữ số (string) của tài khoản khách hàng có chiến dịch đang được sửa đổi, không có dấu gạch ngang.
partial_failure Không bắt buộc Khi true (bool), các thao tác hợp lệ sẽ được thực thi và các thao tác không thành công sẽ trả về lỗi trong partial_failure_error. Giá trị mặc định là false.
validate_only Không bắt buộc Khi true (bool), sẽ xác thực yêu cầu mà không thực thi các thay đổi.
response_content_type Không bắt buộc ResponseContentType kiểm soát việc phản hồi chỉ trả về resource_name (RESOURCE_NAME_ONLY, mặc định) hay đối tượng Campaign đã cập nhật (MUTABLE_RESOURCE).
operations[].create Bắt buộc (khi tạo) Tài nguyên Campaign cần tạo. Không cần tên tài nguyên cho chiến dịch mới.
operations[].update Bắt buộc (khi cập nhật) Tài nguyên Campaign cần cập nhật (phải bao gồm resource_name và một update_mask cùng cấp trên CampaignOperation).
operations[].update_mask Bắt buộc (khi cập nhật) FieldMask (danh sách đường dẫn trường Campaign đã sửa đổi được phân tách bằng dấu phẩy trong snake_case) trên CampaignOperation (cùng cấp với update, không lồng trong Campaign).
operations[].remove Bắt buộc (khi xoá) Tên tài nguyên (customers/{customer_id}/campaigns/{campaign_id}) của chiến dịch cần xoá.

Khi tạo Campaign trong operations[].create, hãy định cấu hình các trường sau:

Trường Campaign Yêu cầu Mô tả
name Bắt buộc Tên hiển thị duy nhất (string) của chiến dịch trong tài khoản khách hàng.
advertising_channel_type Bắt buộc (IMMUTABLE) Kênh phân phát chính (AdvertisingChannelType, chẳng hạn như SEARCH, DISPLAY, SHOPPING, HOTEL, VIDEO, MULTI_CHANNEL, PERFORMANCE_MAX, hoặc DEMAND_GEN). Bạn không thể thay đổi kênh này sau khi tạo.
status Không bắt buộc Trạng thái phân phát (CampaignStatus: ENABLED hoặc PAUSED). Giá trị mặc định là ENABLED nếu bạn bỏ qua; hãy đặt thành PAUSED khi tạo chiến dịch trước khi đính kèm quảng cáo.
campaign_budget Bắt buộc Tên tài nguyên của CampaignBudget được liên kết (customers/{customer_id}/campaignBudgets/{budget_id}).
contains_eu_political_advertising Bắt buộc Nội dung tự khai báo (EuPoliticalAdvertisingStatus) cho biết chiến dịch có chứa quảng cáo chính trị ở Liên minh Châu Âu hay không (DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING hoặc CONTAINS_EU_POLITICAL_ADVERTISING).
campaign_bidding_strategy Bắt buộc (oneof) Đặt bidding_strategy (tên tài nguyên của một danh mục BiddingStrategy) hoặc một chiến lược nhúng tiêu chuẩn (manual_cpc, maximize_conversions, maximize_conversion_value, target_cpa, target_roas, target_spend, target_impression_share hoặc target_cpm).
network_settings Không bắt buộc NetworkSettings kiểm soát việc phân phát trên Google Tìm kiếm (target_google_search), các đối tác tìm kiếm (target_search_network), tính năng Mở rộng hiển thị (target_content_network) và các mạng tìm kiếm của đối tác (target_partner_search_network).
start_date_time Không bắt buộc Dấu thời gian bắt đầu (yyyy-MM-dd HH:mm:ss theo múi giờ của khách hàng, sử dụng 00:00:00 cho mức độ chi tiết hằng ngày). Giá trị mặc định là ngày hiện tại nếu bạn bỏ qua.
end_date_time Không bắt buộc Dấu thời gian kết thúc (yyyy-MM-dd HH:mm:ss theo múi giờ của khách hàng, sử dụng 23:59:59 cho mức độ chi tiết hằng ngày). Giá trị mặc định là chạy vô thời hạn nếu bạn bỏ qua.

Ví dụ về mã

Ví dụ sau đây tạo một ngân sách chiến dịch dùng chung và hai chiến dịch Tìm kiếm:

Java

// Copyright 2018 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     https://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.

package com.google.ads.googleads.examples.basicoperations;

import static com.google.ads.googleads.examples.utils.CodeSampleHelper.getPrintableDateTime;
import static com.google.ads.googleads.v26.enums.EuPoliticalAdvertisingStatusEnum.EuPoliticalAdvertisingStatus.DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING;

import com.beust.jcommander.Parameter;
import com.google.ads.googleads.examples.utils.ArgumentNames;
import com.google.ads.googleads.examples.utils.CodeSampleParams;
import com.google.ads.googleads.lib.GoogleAdsClient;
import com.google.ads.googleads.v26.common.ManualCpc;
import com.google.ads.googleads.v26.enums.AdvertisingChannelTypeEnum.AdvertisingChannelType;
import com.google.ads.googleads.v26.enums.BudgetDeliveryMethodEnum.BudgetDeliveryMethod;
import com.google.ads.googleads.v26.enums.CampaignStatusEnum.CampaignStatus;
import com.google.ads.googleads.v26.errors.GoogleAdsError;
import com.google.ads.googleads.v26.errors.GoogleAdsException;
import com.google.ads.googleads.v26.resources.Campaign;
import com.google.ads.googleads.v26.resources.Campaign.NetworkSettings;
import com.google.ads.googleads.v26.resources.CampaignBudget;
import com.google.ads.googleads.v26.services.CampaignBudgetOperation;
import com.google.ads.googleads.v26.services.CampaignBudgetServiceClient;
import com.google.ads.googleads.v26.services.CampaignOperation;
import com.google.ads.googleads.v26.services.CampaignServiceClient;
import com.google.ads.googleads.v26.services.MutateCampaignBudgetsResponse;
import com.google.ads.googleads.v26.services.MutateCampaignResult;
import com.google.ads.googleads.v26.services.MutateCampaignsResponse;
import com.google.common.collect.ImmutableList;
import java.io.FileNotFoundException;
import java.io.IOException;
import java.util.ArrayList;
import java.util.List;
import org.joda.time.DateTime;

/** Adds new campaigns to a client account. */
public class AddCampaigns {

  /** The number of campaigns this example will add. */
  private static final int NUMBER_OF_CAMPAIGNS_TO_ADD = 2;

  private static class AddCampaignsParams extends CodeSampleParams {

    @Parameter(names = ArgumentNames.CUSTOMER_ID, required = true)
    private Long customerId;
  }

  public static void main(String[] args) {
    AddCampaignsParams params = new AddCampaignsParams();
    if (!params.parseArguments(args)) {

      // Either pass the required parameters for this example on the command line, or insert them
      // into the code here. See the parameter class definition above for descriptions.
      params.customerId = Long.parseLong("INSERT_CUSTOMER_ID_HERE");
    }

    GoogleAdsClient googleAdsClient = null;
    try {
      googleAdsClient = GoogleAdsClient.newBuilder().fromPropertiesFile().build();
    } catch (FileNotFoundException fnfe) {
      System.err.printf(
          "Failed to load GoogleAdsClient configuration from file. Exception: %s%n", fnfe);
      System.exit(1);
    } catch (IOException ioe) {
      System.err.printf("Failed to create GoogleAdsClient. Exception: %s%n", ioe);
      System.exit(1);
    }

    try {
      new AddCampaigns().runExample(googleAdsClient, params.customerId);
    } catch (GoogleAdsException gae) {
      // GoogleAdsException is the base class for most exceptions thrown by an API request.
      // Instances of this exception have a message and a GoogleAdsFailure that contains a
      // collection of GoogleAdsErrors that indicate the underlying causes of the
      // GoogleAdsException.
      System.err.printf(
          "Request ID %s failed due to GoogleAdsException. Underlying errors:%n",
          gae.getRequestId());
      int i = 0;
      for (GoogleAdsError googleAdsError : gae.getGoogleAdsFailure().getErrorsList()) {
        System.err.printf("  Error %d: %s%n", i++, googleAdsError);
      }
      System.exit(1);
    }
  }

  /**
   * Creates a new CampaignBudget in the specified client account.
   *
   * @param googleAdsClient the Google Ads API client.
   * @param customerId the client customer ID.
   * @return resource name of the newly created budget.
   * @throws GoogleAdsException if an API request failed with one or more service errors.
   */
  private static String addCampaignBudget(GoogleAdsClient googleAdsClient, long customerId) {
    CampaignBudget budget =
        CampaignBudget.newBuilder()
            .setName("Interplanetary Cruise Budget #" + getPrintableDateTime())
            .setDeliveryMethod(BudgetDeliveryMethod.STANDARD)
            .setAmountMicros(500_000)
            .build();

    CampaignBudgetOperation op = CampaignBudgetOperation.newBuilder().setCreate(budget).build();

    try (CampaignBudgetServiceClient campaignBudgetServiceClient =
        googleAdsClient.getLatestVersion().createCampaignBudgetServiceClient()) {
      MutateCampaignBudgetsResponse response =
          campaignBudgetServiceClient.mutateCampaignBudgets(
              Long.toString(customerId), ImmutableList.of(op));
      String budgetResourceName = response.getResults(0).getResourceName();
      System.out.printf("Added budget: %s%n", budgetResourceName);
      return budgetResourceName;
    }
  }

  /**
   * Runs the example.
   *
   * @param googleAdsClient the Google Ads API client.
   * @param customerId the client customer ID.
   * @throws GoogleAdsException if an API request failed with one or more service errors.
   */
  private void runExample(GoogleAdsClient googleAdsClient, long customerId) {

    // Creates a single shared budget to be used by the campaigns added below.
    String budgetResourceName = addCampaignBudget(googleAdsClient, customerId);

    List<CampaignOperation> operations = new ArrayList<>(NUMBER_OF_CAMPAIGNS_TO_ADD);

    for (int i = 0; i < NUMBER_OF_CAMPAIGNS_TO_ADD; i++) {
      // Configures the campaign network options
      NetworkSettings networkSettings =
          NetworkSettings.newBuilder()
              .setTargetGoogleSearch(true)
              .setTargetSearchNetwork(true)
              // Enables Display Expansion on Search campaigns. See
              // https://support.google.com/google-ads/answer/7193800 to learn more.
              .setTargetContentNetwork(true)
              .setTargetPartnerSearchNetwork(false)
              .build();

      // Creates the campaign.
      Campaign campaign =
          Campaign.newBuilder()
              .setName("Interplanetary Cruise #" + getPrintableDateTime())
              .setAdvertisingChannelType(AdvertisingChannelType.SEARCH)
              // Recommendation: Set the campaign to PAUSED when creating it to prevent
              // the ads from immediately serving. Set to ENABLED once you've added
              // targeting and the ads are ready to serve
              .setStatus(CampaignStatus.PAUSED)
              // Sets the bidding strategy and budget.
              .setManualCpc(ManualCpc.newBuilder().build())
              .setCampaignBudget(budgetResourceName)
              // Adds the networkSettings configured above.
              .setNetworkSettings(networkSettings)
              // Declares whether this campaign serves political ads targeting the EU.
              .setContainsEuPoliticalAdvertising(DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING)
              // Optional: Sets the start & end dates.
              .setStartDateTime(new DateTime().plusDays(1).toString("yyyy-MM-dd 00:00:00"))
              .setEndDateTime(new DateTime().plusDays(30).toString("yyyy-MM-dd 23:59:59"))
              .build();

      CampaignOperation op = CampaignOperation.newBuilder().setCreate(campaign).build();
      operations.add(op);
    }

    try (CampaignServiceClient campaignServiceClient =
        googleAdsClient.getLatestVersion().createCampaignServiceClient()) {
      MutateCampaignsResponse response =
          campaignServiceClient.mutateCampaigns(Long.toString(customerId), operations);
      System.out.printf("Added %d campaigns:%n", response.getResultsCount());
      for (MutateCampaignResult result : response.getResultsList()) {
        System.out.println(result.getResourceName());
      }
    }
  }
}

C#

// Copyright 2019 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.

using CommandLine;
using Google.Ads.Gax.Examples;
using Google.Ads.GoogleAds.Config;
using Google.Ads.GoogleAds.Extensions.Config;
using Google.Ads.GoogleAds.Lib;
using Google.Ads.GoogleAds.V26.Common;
using Google.Ads.GoogleAds.V26.Errors;
using Google.Ads.GoogleAds.V26.Resources;
using Google.Ads.GoogleAds.V26.Services;
using System;
using System.Collections.Generic;
using System.Configuration;
using static Google.Ads.GoogleAds.V26.Enums.AdvertisingChannelTypeEnum.Types;
using static Google.Ads.GoogleAds.V26.Enums.BudgetDeliveryMethodEnum.Types;
using static Google.Ads.GoogleAds.V26.Enums.CampaignStatusEnum.Types;
using static Google.Ads.GoogleAds.V26.Enums.EuPoliticalAdvertisingStatusEnum.Types;
using static Google.Ads.GoogleAds.V26.Resources.Campaign.Types;

namespace Google.Ads.GoogleAds.Examples.V26
{
    /// <summary>
    /// This code example adds campaigns.
    /// </summary>
    public class AddCampaigns : ExampleBase
    {
        /// <summary>
        /// Command line options for running the <see cref="AddCampaigns"/> example.
        /// </summary>
        public class Options : OptionsBase
        {
            /// <summary>
            /// The Google Ads customer ID for which the call is made.
            /// </summary>
            [Option("customerId", Required = true, HelpText =
                "The Google Ads customer ID for which the call is made.")]
            public long CustomerId { get; set; }
        }

        /// <summary>
        /// Main method, to run this code example as a standalone application.
        /// </summary>
        /// <param name="args">The command line arguments.</param>
        public static void Main(string[] args)
        {
            Options options = ExampleUtilities.ParseCommandLine<Options>(args);

            AddCampaigns codeExample = new AddCampaigns();
            Console.WriteLine(codeExample.Description);            
            codeExample.Run(new GoogleAdsClient(),
                options.CustomerId);
        }

        /// <summary>
        /// Number of campaigns to create.
        /// </summary>
        private const int NUM_CAMPAIGNS_TO_CREATE = 5;

        /// <summary>
        /// Returns a description about the code example.
        /// </summary>
        public override string Description => "This code example adds campaigns. To get " +
            "campaigns, run GetCampaign.cs.";

        /// <summary>
        /// Runs the code example.
        /// </summary>
        /// <param name="client">The Google Ads client.</param>
        /// <param name="customerId">The Google Ads customer ID for which the call is made.</param>
        public void Run(GoogleAdsClient client, long customerId)
        {
            // Get the CampaignService.
            CampaignServiceClient campaignService = client.GetService(Services.V26.CampaignService);

            // Create a budget to be used for the campaign.
            string budget = CreateBudget(client, customerId);

            List<CampaignOperation> operations = new List<CampaignOperation>();

            for (int i = 0; i < NUM_CAMPAIGNS_TO_CREATE; i++)
            {
                // Create the campaign.
                Campaign campaign = new Campaign()
                {
                    Name = "Interplanetary Cruise #" + ExampleUtilities.GetRandomString(),
                    AdvertisingChannelType = AdvertisingChannelType.Search,

                    // Recommendation: Set the campaign to PAUSED when creating it to prevent
                    // the ads from immediately serving. Set to ENABLED once you've added
                    // targeting and the ads are ready to serve
                    Status = CampaignStatus.Paused,

                    // Set the bidding strategy and budget.
                    ManualCpc = new ManualCpc(),
                    CampaignBudget = budget,

                    // Set the campaign network options.
                    NetworkSettings = new NetworkSettings
                    {
                        TargetGoogleSearch = true,
                        TargetSearchNetwork = true,
                        // Enable Display Expansion on Search campaigns. See
                        // https://support.google.com/google-ads/answer/7193800 to learn more.
                        TargetContentNetwork = true,
                        TargetPartnerSearchNetwork = false
                    },

                    // Declare whether or not this campaign contains political ads targeting the EU.
                    ContainsEuPoliticalAdvertising = EuPoliticalAdvertisingStatus.DoesNotContainEuPoliticalAdvertising,

                    // Optional: Set the start date.
                    StartDateTime = DateTime.Now.AddDays(1).ToString("yyyyMMdd 00:00:00"),

                    // Optional: Set the end date.
                    EndDateTime = DateTime.Now.AddYears(1).ToString("yyyyMMdd 23:59:59"),
                };

                // Create the operation.
                operations.Add(new CampaignOperation() { Create = campaign });
            }
            try
            {
                // Add the campaigns.
                MutateCampaignsResponse retVal = campaignService.MutateCampaigns(
                    customerId.ToString(), operations);

                // Display the results.
                if (retVal.Results.Count > 0)
                {
                    foreach (MutateCampaignResult newCampaign in retVal.Results)
                    {
                        Console.WriteLine("Campaign with resource ID = '{0}' was added.",
                            newCampaign.ResourceName);
                    }
                }
                else
                {
                    Console.WriteLine("No campaigns were added.");
                }
            }
            catch (GoogleAdsException e)
            {
                Console.WriteLine("Failure:");
                Console.WriteLine($"Message: {e.Message}");
                Console.WriteLine($"Failure: {e.Failure}");
                Console.WriteLine($"Request ID: {e.RequestId}");
                throw;
            }
        }

        /// <summary>
        /// Creates the budget for the campaign.
        /// </summary>
        /// <param name="client">The Google Ads client.</param>
        /// <param name="customerId">The Google Ads customer ID for which the call is made.</param>
        /// <returns>The resource name of the newly created campaign budget.</returns>
        private static string CreateBudget(GoogleAdsClient client, long customerId)
        {
            // Get the BudgetService.
            CampaignBudgetServiceClient budgetService = client.GetService(
                Services.V26.CampaignBudgetService);

            // Create the campaign budget.
            CampaignBudget budget = new CampaignBudget()
            {
                Name = "Interplanetary Cruise Budget #" + ExampleUtilities.GetRandomString(),
                DeliveryMethod = BudgetDeliveryMethod.Standard,
                AmountMicros = 500000
            };

            // Create the operation.
            CampaignBudgetOperation budgetOperation = new CampaignBudgetOperation()
            {
                Create = budget
            };

            // Create the campaign budget.
            MutateCampaignBudgetsResponse response = budgetService.MutateCampaignBudgets(
                customerId.ToString(), new CampaignBudgetOperation[] { budgetOperation });
            return response.Results[0].ResourceName;
        }
    }
}

PHP

<?php

/**
 * Copyright 2018 Google LLC
 *
 * Licensed under the Apache License, Version 2.0 (the "License");
 * you may not use this file except in compliance with the License.
 * You may obtain a copy of the License at
 *
 *     https://www.apache.org/licenses/LICENSE-2.0
 *
 * Unless required by applicable law or agreed to in writing, software
 * distributed under the License is distributed on an "AS IS" BASIS,
 * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
 * See the License for the specific language governing permissions and
 * limitations under the License.
 */

namespace Google\Ads\GoogleAds\Examples\BasicOperations;

require __DIR__ . '/../../vendor/autoload.php';

use GetOpt\GetOpt;
use Google\Ads\GoogleAds\Examples\Utils\ArgumentNames;
use Google\Ads\GoogleAds\Examples\Utils\ArgumentParser;
use Google\Ads\GoogleAds\Examples\Utils\Helper;
use Google\Ads\GoogleAds\Lib\V26\GoogleAdsClient;
use Google\Ads\GoogleAds\Lib\V26\GoogleAdsClientBuilder;
use Google\Ads\GoogleAds\Lib\V26\GoogleAdsException;
use Google\Ads\GoogleAds\Lib\OAuth2TokenBuilder;
use Google\Ads\GoogleAds\V26\Common\ManualCpc;
use Google\Ads\GoogleAds\V26\Enums\AdvertisingChannelTypeEnum\AdvertisingChannelType;
use Google\Ads\GoogleAds\V26\Enums\BudgetDeliveryMethodEnum\BudgetDeliveryMethod;
use Google\Ads\GoogleAds\V26\Enums\CampaignStatusEnum\CampaignStatus;
use Google\Ads\GoogleAds\V26\Enums\EuPoliticalAdvertisingStatusEnum\EuPoliticalAdvertisingStatus;
use Google\Ads\GoogleAds\V26\Errors\GoogleAdsError;
use Google\Ads\GoogleAds\V26\Resources\Campaign;
use Google\Ads\GoogleAds\V26\Resources\Campaign\NetworkSettings;
use Google\Ads\GoogleAds\V26\Resources\CampaignBudget;
use Google\Ads\GoogleAds\V26\Services\CampaignBudgetOperation;
use Google\Ads\GoogleAds\V26\Services\CampaignOperation;
use Google\Ads\GoogleAds\V26\Services\MutateCampaignsRequest;
use Google\Ads\GoogleAds\V26\Services\MutateCampaignBudgetsRequest;
use Google\ApiCore\ApiException;

/** This example adds new campaigns to an account. */
class AddCampaigns
{
    private const CUSTOMER_ID = 'INSERT_CUSTOMER_ID_HERE';
    private const NUMBER_OF_CAMPAIGNS_TO_ADD = 2;

    public static function main()
    {
        // Either pass the required parameters for this example on the command line, or insert them
        // into the constants above.
        $options = (new ArgumentParser())->parseCommandArguments([
            ArgumentNames::CUSTOMER_ID => GetOpt::REQUIRED_ARGUMENT
        ]);

        // Generate a refreshable OAuth2 credential for authentication.
        $oAuth2Credential = (new OAuth2TokenBuilder())->fromFile()->build();

        // Construct a Google Ads client configured from a properties file and the
        // OAuth2 credentials above.
        $googleAdsClient = (new GoogleAdsClientBuilder())
            ->fromFile()
            ->withOAuth2Credential($oAuth2Credential)
            ->build();

        try {
            self::runExample(
                $googleAdsClient,
                $options[ArgumentNames::CUSTOMER_ID] ?: self::CUSTOMER_ID
            );
        } catch (GoogleAdsException $googleAdsException) {
            printf(
                "Request with ID '%s' has failed.%sGoogle Ads failure details:%s",
                $googleAdsException->getRequestId(),
                PHP_EOL,
                PHP_EOL
            );
            foreach ($googleAdsException->getGoogleAdsFailure()->getErrors() as $error) {
                /** @var GoogleAdsError $error */
                printf(
                    "\t%s: %s%s",
                    $error->getErrorCode()->getErrorCode(),
                    $error->getMessage(),
                    PHP_EOL
                );
            }
            exit(1);
        } catch (ApiException $apiException) {
            printf(
                "ApiException was thrown with message '%s'.%s",
                $apiException->getMessage(),
                PHP_EOL
            );
            exit(1);
        }
    }

    /**
     * Runs the example.
     *
     * @param GoogleAdsClient $googleAdsClient the Google Ads API client
     * @param int $customerId the customer ID
     */
    public static function runExample(GoogleAdsClient $googleAdsClient, int $customerId)
    {
        // Creates a single shared budget to be used by the campaigns added below.
        $budgetResourceName = self::addCampaignBudget($googleAdsClient, $customerId);

        // Configures the campaign network options.
        $networkSettings = new NetworkSettings([
            'target_google_search' => true,
            'target_search_network' => true,
            // Enables Display Expansion on Search campaigns. See
            // https://support.google.com/google-ads/answer/7193800 to learn more.
            'target_content_network' => true,
            'target_partner_search_network' => false
        ]);

        $campaignOperations = [];
        for ($i = 0; $i < self::NUMBER_OF_CAMPAIGNS_TO_ADD; $i++) {
            // Creates a campaign.
            $campaign = new Campaign([
                'name' => 'Interplanetary Cruise #' . Helper::getPrintableDatetime(),
                'advertising_channel_type' => AdvertisingChannelType::SEARCH,
                // Recommendation: Set the campaign to PAUSED when creating it to prevent
                // the ads from immediately serving. Set to ENABLED once you've added
                // targeting and the ads are ready to serve.
                'status' => CampaignStatus::PAUSED,
                // Sets the bidding strategy and budget.
                'manual_cpc' => new ManualCpc(),
                'campaign_budget' => $budgetResourceName,
                // Adds the network settings configured above.
                'network_settings' => $networkSettings,
                // Declare whether or not this campaign serves political ads targeting the EU.
                'contains_eu_political_advertising' =>
                    EuPoliticalAdvertisingStatus::DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING,
                // Optional: Sets the start and end dates.
                'start_date_time' => date('Y-m-d 00:00:00', strtotime('+1 day')),
                'end_date_time' => date('Y-m-d 23:59:59', strtotime('+1 month'))
            ]);

            // Creates a campaign operation.
            $campaignOperation = new CampaignOperation();
            $campaignOperation->setCreate($campaign);
            $campaignOperations[] = $campaignOperation;
        }

        // Issues a mutate request to add campaigns.
        $campaignServiceClient = $googleAdsClient->getCampaignServiceClient();
        $response = $campaignServiceClient->mutateCampaigns(
            MutateCampaignsRequest::build($customerId, $campaignOperations)
        );

        printf("Added %d campaigns:%s", $response->getResults()->count(), PHP_EOL);

        foreach ($response->getResults() as $addedCampaign) {
            /** @var Campaign $addedCampaign */
            print "{$addedCampaign->getResourceName()}" . PHP_EOL;
        }
    }

    /**
     * Creates a new campaign budget in the specified client account.
     *
     * @param GoogleAdsClient $googleAdsClient the Google Ads API client
     * @param int $customerId the customer ID
     * @return string the resource name of the newly created budget
     */
    private static function addCampaignBudget(GoogleAdsClient $googleAdsClient, int $customerId)
    {
        // Creates a campaign budget.
        $budget = new CampaignBudget([
            'name' => 'Interplanetary Cruise Budget #' . Helper::getPrintableDatetime(),
            'delivery_method' => BudgetDeliveryMethod::STANDARD,
            'amount_micros' => 500000
        ]);

        // Creates a campaign budget operation.
        $campaignBudgetOperation = new CampaignBudgetOperation();
        $campaignBudgetOperation->setCreate($budget);

        // Issues a mutate request.
        $campaignBudgetServiceClient = $googleAdsClient->getCampaignBudgetServiceClient();
        $response = $campaignBudgetServiceClient->mutateCampaignBudgets(
            MutateCampaignBudgetsRequest::build($customerId, [$campaignBudgetOperation])
        );

        /** @var CampaignBudget $addedBudget */
        $addedBudget = $response->getResults()[0];
        printf("Added budget named '%s'%s", $addedBudget->getResourceName(), PHP_EOL);

        return $addedBudget->getResourceName();
    }
}

AddCampaigns::main();

Python

#!/usr/bin/env python
# Copyright 2018 Google LLC
#
# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at
#
#     https://www.apache.org/licenses/LICENSE-2.0
#
# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.
"""This example illustrates how to add a campaign.

To get campaigns, run get_campaigns.py.
"""

import argparse
import datetime
import sys
from typing import List
import uuid

from google.ads.googleads.client import GoogleAdsClient
from google.ads.googleads.errors import GoogleAdsException
from google.ads.googleads.v24.services.services.campaign_budget_service import (
    CampaignBudgetServiceClient,
)
from google.ads.googleads.v24.services.types.campaign_budget_service import (
    CampaignBudgetOperation,
    MutateCampaignBudgetsResponse,
)
from google.ads.googleads.v24.services.services.campaign_service import (
    CampaignServiceClient,
)
from google.ads.googleads.v24.services.types.campaign_service import (
    CampaignOperation,
    MutateCampaignsResponse,
)
from google.ads.googleads.v24.resources.types.campaign_budget import (
    CampaignBudget,
)
from google.ads.googleads.v24.resources.types.campaign import Campaign

_START_DATE_FORMAT: str = "%Y%m%d 00:00:00"
_END_DATE_FORMAT: str = "%Y%m%d 23:59:59"


def main(client: GoogleAdsClient, customer_id: str) -> None:
    campaign_budget_service: CampaignBudgetServiceClient = client.get_service(
        "CampaignBudgetService"
    )
    campaign_service: CampaignServiceClient = client.get_service(
        "CampaignService"
    )

    # Create a budget, which can be shared by multiple campaigns.
    campaign_budget_operation: CampaignBudgetOperation = client.get_type(
        "CampaignBudgetOperation"
    )
    campaign_budget: CampaignBudget = campaign_budget_operation.create
    campaign_budget.name = f"Interplanetary Budget {uuid.uuid4()}"
    campaign_budget.delivery_method = (
        client.enums.BudgetDeliveryMethodEnum.STANDARD
    )
    campaign_budget.amount_micros = 500000

    # Add budget.
    campaign_budget_response: MutateCampaignBudgetsResponse
    try:
        budget_operations: List[CampaignBudgetOperation] = [
            campaign_budget_operation
        ]
        campaign_budget_response = (
            campaign_budget_service.mutate_campaign_budgets(
                customer_id=customer_id,
                operations=budget_operations,
            )
        )
    except GoogleAdsException as ex:
        handle_googleads_exception(ex)
        # We are exiting in handle_googleads_exception so this return is not
        # strictly necessary, but it makes static analysis happier.
        return

    # Create campaign.
    campaign_operation: CampaignOperation = client.get_type("CampaignOperation")
    campaign: Campaign = campaign_operation.create
    campaign.name = f"Interplanetary Cruise {uuid.uuid4()}"
    campaign.advertising_channel_type = (
        client.enums.AdvertisingChannelTypeEnum.SEARCH
    )

    # Recommendation: Set the campaign to PAUSED when creating it to prevent
    # the ads from immediately serving. Set to ENABLED once you've added
    # targeting and the ads are ready to serve.
    campaign.status = client.enums.CampaignStatusEnum.PAUSED

    # Set the bidding strategy and budget.
    campaign.manual_cpc = client.get_type("ManualCpc")
    campaign.campaign_budget = campaign_budget_response.results[0].resource_name

    # Set the campaign network options.
    campaign.network_settings.target_google_search = True
    campaign.network_settings.target_search_network = True
    campaign.network_settings.target_partner_search_network = False
    # Enable Display Expansion on Search campaigns. For more details see:
    # https://support.google.com/google-ads/answer/7193800
    campaign.network_settings.target_content_network = True

    # Declare whether or not this campaign serves political ads targeting the
    # EU. Valid values are:
    #   CONTAINS_EU_POLITICAL_ADVERTISING
    #   DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING
    campaign.contains_eu_political_advertising = (
        client.enums.EuPoliticalAdvertisingStatusEnum.DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING
    )

    # Optional: Set the start date.
    start_time: datetime.date = datetime.date.today() + datetime.timedelta(
        days=1
    )
    campaign.start_date_time = datetime.date.strftime(
        start_time, _START_DATE_FORMAT
    )

    # Optional: Set the end date.
    end_time: datetime.date = start_time + datetime.timedelta(weeks=4)
    campaign.end_date_time = datetime.date.strftime(end_time, _END_DATE_FORMAT)

    # Add the campaign.
    campaign_response: MutateCampaignsResponse
    try:
        campaign_operations: List[CampaignOperation] = [campaign_operation]
        campaign_response = campaign_service.mutate_campaigns(
            customer_id=customer_id, operations=campaign_operations
        )
        print(f"Created campaign {campaign_response.results[0].resource_name}.")
    except GoogleAdsException as ex:
        handle_googleads_exception(ex)


def handle_googleads_exception(exception: GoogleAdsException) -> None:
    print(
        f'Request with ID "{exception.request_id}" failed with status '
        f'"{exception.error.code().name}" and includes the following errors:'
    )
    for error in exception.failure.errors:
        print(f'\tError with message "{error.message}".')
        if error.location:
            for field_path_element in error.location.field_path_elements:
                print(f"\t\tOn field: {field_path_element.field_name}")
    sys.exit(1)


if __name__ == "__main__":
    parser = argparse.ArgumentParser(
        description="Adds a campaign for specified customer."
    )
    # The following argument(s) should be provided to run the example.
    parser.add_argument(
        "-c",
        "--customer_id",
        type=str,
        required=True,
        help="The Google Ads customer ID.",
    )
    args: argparse.Namespace = parser.parse_args()

    # GoogleAdsClient will read the google-ads.yaml configuration file in the
    # home directory if none is specified.
    googleads_client: GoogleAdsClient = GoogleAdsClient.load_from_storage(
        version="v24"
    )

    main(googleads_client, args.customer_id)

Ruby

#!/usr/bin/env ruby
# Encoding: utf-8
#
# Copyright 2018 Google LLC
#
# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at
#
#     https://www.apache.org/licenses/LICENSE-2.0
#
# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.
#
# This example adds a campaign. To get campaigns, run get_campaigns.rb.

require 'optparse'
require 'google/ads/google_ads'
require 'date'

def add_campaigns(customer_id)
  # GoogleAdsClient will read a config file from
  # ENV['HOME']/google_ads_config.rb when called without parameters
  client = Google::Ads::GoogleAds::GoogleAdsClient.new

  # Create a budget, which can be shared by multiple campaigns.
  campaign_budget = client.resource.campaign_budget do |cb|
    cb.name = "Interplanetary Budget #{(Time.new.to_f * 1000).to_i}"
    cb.delivery_method = :STANDARD
    cb.amount_micros = 500000
  end

  operation = client.operation.create_resource.campaign_budget(campaign_budget)

  # Add budget.
  return_budget = client.service.campaign_budget.mutate_campaign_budgets(
    customer_id: customer_id,
    operations: [operation],
  )

  # Create campaign.
  campaign = client.resource.campaign do |c|
    c.name = "Interplanetary Cruise #{(Time.new.to_f * 1000).to_i}"
    c.advertising_channel_type = :SEARCH

    # Recommendation: Set the campaign to PAUSED when creating it to prevent
    # the ads from immediately serving. Set to ENABLED once you've added
    # targeting and the ads are ready to serve.
    c.status = :PAUSED

    # Set the bidding strategy and budget.
    c.manual_cpc = client.resource.manual_cpc
    c.campaign_budget = return_budget.results.first.resource_name

    # Set the campaign network options.
    c.network_settings = client.resource.network_settings do |ns|
      ns.target_google_search = true
      ns.target_search_network = true
      # Enable Display Expansion on Search campaigns. See
      # https://support.google.com/google-ads/answer/7193800 to learn more.
      ns.target_content_network = true
      ns.target_partner_search_network = false
    end

    # Declare whether or not this campaign serves political ads targeting the EU.
    # Valid values are CONTAINS_EU_POLITICAL_ADVERTISING and
    # DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING.
    c.contains_eu_political_advertising = :DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING

    # Optional: Set the start date.
    c.start_date_time = DateTime.parse((Date.today + 1).to_s).strftime('%Y%m%d %H:%M:%S')

    # Optional: Set the end date.
    c.end_date_time = DateTime.parse((Date.today.next_year).to_s).strftime('%Y%m%d %H:%M:%S')
  end

  # Create the operation.
  campaign_operation = client.operation.create_resource.campaign(campaign)

  # Add the campaign.
  response = client.service.campaign.mutate_campaigns(
    customer_id: customer_id,
    operations: [campaign_operation],
  )

  puts "Created campaign #{response.results.first.resource_name}."
end

if __FILE__ == $0
  options = {}
  # The following parameter(s) should be provided to run the example. You can
  # either specify these by changing the INSERT_XXX_ID_HERE values below, or on
  # the command line.
  #
  # Parameters passed on the command line will override any parameters set in
  # code.
  #
  # Running the example with -h will print the command line usage.
  options[:customer_id] = 'INSERT_CUSTOMER_ID_HERE'

  OptionParser.new do |opts|
    opts.banner = sprintf('Usage: add_campaigns.rb [options]')

    opts.separator ''
    opts.separator 'Options:'

    opts.on('-C', '--customer-id CUSTOMER-ID', String, 'Customer ID') do |v|
      options[:customer_id] = v
    end

    opts.separator ''
    opts.separator 'Help:'

    opts.on_tail('-h', '--help', 'Show this message') do
      puts opts
      exit
    end
  end.parse!

  begin
    add_campaigns(options.fetch(:customer_id).tr("-", ""))
  rescue Google::Ads::GoogleAds::Errors::GoogleAdsError => e
    e.failure.errors.each do |error|
      STDERR.printf("Error with message: %s\n", error.message)
      if error.location
        error.location.field_path_elements.each do |field_path_element|
          STDERR.printf("\tOn field: %s\n", field_path_element.field_name)
        end
      end
      error.error_code.to_h.each do |k, v|
        next if v == :UNSPECIFIED
        STDERR.printf("\tType: %s\n\tCode: %s\n", k, v)
      end
    end
    raise
  end
end

Perl

#!/usr/bin/perl -w
#
# Copyright 2019, Google LLC
#
# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at
#
#     http://www.apache.org/licenses/LICENSE-2.0
#
# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.
#
# This example adds a campaign. To get campaigns, run get_campaigns.pl.

use strict;
use warnings;
use utf8;

use FindBin qw($Bin);
use lib "$Bin/../../lib";
use Google::Ads::GoogleAds::Client;
use Google::Ads::GoogleAds::Utils::GoogleAdsHelper;
use Google::Ads::GoogleAds::V26::Resources::CampaignBudget;
use Google::Ads::GoogleAds::V26::Resources::Campaign;
use Google::Ads::GoogleAds::V26::Resources::NetworkSettings;
use Google::Ads::GoogleAds::V26::Common::ManualCpc;
use Google::Ads::GoogleAds::V26::Enums::BudgetDeliveryMethodEnum   qw(STANDARD);
use Google::Ads::GoogleAds::V26::Enums::AdvertisingChannelTypeEnum qw(SEARCH);
use Google::Ads::GoogleAds::V26::Enums::CampaignStatusEnum         qw(PAUSED);
use Google::Ads::GoogleAds::V26::Enums::EuPoliticalAdvertisingStatusEnum
  qw(DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING);
use
  Google::Ads::GoogleAds::V26::Services::CampaignBudgetService::CampaignBudgetOperation;
use Google::Ads::GoogleAds::V26::Services::CampaignService::CampaignOperation;

use Getopt::Long qw(:config auto_help);
use Pod::Usage;
use Cwd          qw(abs_path);
use Data::Uniqid qw(uniqid);
use POSIX        qw(strftime);

# The following parameter(s) should be provided to run the example. You can
# either specify these by changing the INSERT_XXX_ID_HERE values below, or on
# the command line.
#
# Parameters passed on the command line will override any parameters set in
# code.
#
# Running the example with -h will print the command line usage.
my $customer_id = "INSERT_CUSTOMER_ID_HERE";

sub add_campaigns {
  my ($api_client, $customer_id) = @_;

  # Create a campaign budget, which can be shared by multiple campaigns.
  my $campaign_budget =
    Google::Ads::GoogleAds::V26::Resources::CampaignBudget->new({
      name           => "Interplanetary budget #" . uniqid(),
      deliveryMethod => STANDARD,
      amountMicros   => 500000
    });

  # Create a campaign budget operation.
  my $campaign_budget_operation =
    Google::Ads::GoogleAds::V26::Services::CampaignBudgetService::CampaignBudgetOperation
    ->new({create => $campaign_budget});

  # Add the campaign budget.
  my $campaign_budgets_response = $api_client->CampaignBudgetService()->mutate({
      customerId => $customer_id,
      operations => [$campaign_budget_operation]});

  # Create a campaign.
  my $campaign = Google::Ads::GoogleAds::V26::Resources::Campaign->new({
      name                   => "Interplanetary Cruise #" . uniqid(),
      advertisingChannelType => SEARCH,
      # Recommendation: Set the campaign to PAUSED when creating it to stop
      # the ads from immediately serving. Set to ENABLED once you've added
      # targeting and the ads are ready to serve.
      status => PAUSED,
      # Set the bidding strategy and budget.
      manualCpc      => Google::Ads::GoogleAds::V26::Common::ManualCpc->new(),
      campaignBudget => $campaign_budgets_response->{results}[0]{resourceName},
      # Set the campaign network options.
      networkSettings =>
        Google::Ads::GoogleAds::V26::Resources::NetworkSettings->new({
          targetGoogleSearch  => "true",
          targetSearchNetwork => "true",
          # Enable Display Expansion on Search campaigns. See
          # https://support.google.com/google-ads/answer/7193800 to learn more.
          targetContentNetwork       => "true",
          targetPartnerSearchNetwork => "false"
        }
        ),
      # Declare whether or not this campaign serves political ads targeting the EU.
      # Valid values are CONTAINS_EU_POLITICAL_ADVERTISING and
      # DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING.
      containsEuPoliticalAdvertising =>
        DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING,
      # Optional: Set the start datetime. The campaign starts tomorrow.
      startDateTime =>
        strftime("%Y%m%d 00:00:00", localtime(time + 60 * 60 * 24)),
      # Optional: Set the end datetime. The campaign runs for 30 days.
      endDateTime =>
        strftime("%Y%m%d 23:59:59", localtime(time + 60 * 60 * 24 * 30)),
    });

  # Create a campaign operation.
  my $campaign_operation =
    Google::Ads::GoogleAds::V26::Services::CampaignService::CampaignOperation->
    new({create => $campaign});

  # Add the campaign.
  my $campaigns_response = $api_client->CampaignService()->mutate({
      customerId => $customer_id,
      operations => [$campaign_operation]});

  printf "Created campaign '%s'.\n",
    $campaigns_response->{results}[0]{resourceName};

  return 1;
}

# Don't run the example if the file is being included.
if (abs_path($0) ne abs_path(__FILE__)) {
  return 1;
}

# Get Google Ads Client, credentials will be read from ~/googleads.properties.
my $api_client = Google::Ads::GoogleAds::Client->new();

# By default examples are set to die on any server returned fault.
$api_client->set_die_on_faults(1);

# Parameters passed on the command line will override any parameters set in code.
GetOptions("customer_id=s" => \$customer_id);

# Print the help message if the parameters are not initialized in the code nor
# in the command line.
pod2usage(2) if not check_params($customer_id);

# Call the example.
add_campaigns($api_client, $customer_id =~ s/-//gr);

=pod

=head1 NAME

add_campaigns

=head1 DESCRIPTION

This example adds a campaign. To get campaigns, run get_campaigns.pl.

=head1 SYNOPSIS

add_campaigns.pl [options]

    -help                       Show the help message.
    -customer_id                The Google Ads customer ID.

=cut

curl

#!/bin/bash
# Copyright 2025 Google LLC

# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at

#     https://www.apache.org/licenses/LICENSE-2.0

# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.

# Creates a campaign budget.
#
# Variables:
#   API_VERSION,
#   CUSTOMER_ID,
#   MANAGER_CUSTOMER_ID,
#   OAUTH2_ACCESS_TOKEN:
#     See https://developers.google.com/google-ads/api/rest/auth#request_headers
#     for details.
curl -f --request POST \
  "https://googleads.googleapis.com/v${API_VERSION}/customers/${CUSTOMER_ID}/campaignBudgets:mutate" \
  --header "Content-Type: application/json" \
  --header "login-customer-id: ${MANAGER_CUSTOMER_ID}" \
  --header "Authorization: Bearer ${OAUTH2_ACCESS_TOKEN}" \
  --data @- <<EOF
{
  "operations": [
    {
      "create": {
        "name":"Interplanetary Cruise Budget #${RANDOM}",
        "deliveryMethod":"STANDARD",
        "amountMicros":500000
      }
    }
  ]
}
EOF

# Creates a campaign.
#
# Variables:
#   API_VERSION,
#   CUSTOMER_ID,
#   DEVELOPER_TOKEN,
#   MANAGER_CUSTOMER_ID,
#   OAUTH2_ACCESS_TOKEN:
#     See https://developers.google.com/google-ads/api/rest/auth#request_headers
#     for details.
#   CAMPAIGN_BUDGET_RESOURCE_NAME:
#     The resource of the campaign budget as returned by the previous step.

curl -f --request POST \
  "https://googleads.googleapis.com/v${API_VERSION}/customers/${CUSTOMER_ID}/campaigns:mutate" \
  --header "Content-Type: application/json" \
  --header "Developer-Token: ${DEVELOPER_TOKEN}" \
  --header "login-customer-id: ${MANAGER_CUSTOMER_ID}" \
  --header "Authorization: Bearer ${OAUTH2_ACCESS_TOKEN}" \
  --data @- <<EOF
{
  "operations": [
    {
      "create": {
        "campaignBudget": "${CAMPAIGN_BUDGET_RESOURCE_NAME}",
        "name": "Interplanetary Cruise Campaign #${RANDOM}",
        "advertisingChannelType": "SEARCH",
        "status": "PAUSED",
        "manualCpc": {},
        "networkSettings": {
          "targetGoogleSearch":true,
          "targetSearchNetwork":true,
          "targetContentNetwork":true,
          "targetPartnerSearchNetwork":false
        }
      }
    }
  ]
}
EOF

Tính năng Mở rộng hiển thị trên chiến dịch Tìm kiếm

Tính năng Mở rộng hiển thị trên chiến dịch Tìm kiếm có thể giúp bạn tăng số lượt chuyển đổi trên Mạng Hiển thị của Google bằng cách sử dụng phần ngân sách chưa chi tiêu trên Mạng Tìm kiếm với chi phí mỗi lượt chuyển đổi tương đương như trên Mạng Tìm kiếm. Bạn có thể bật tính năng Mở rộng hiển thị trên chiến dịch Tìm kiếm bằng cách đặt trường target_content_network của network_settings trong chiến dịch thành true.

Xác minh chiến dịch đã tạo

Sau khi tạo chiến dịch, bạn có thể truy vấn GoogleAdsService.SearchStream để kiểm tra cấu hình, việc chỉ định ngân sách và nội dung khai báo về quảng cáo chính trị ở Liên minh Châu Âu:

SELECT
  campaign.id,
  campaign.name,
  campaign.status,
  campaign.advertising_channel_type,
  campaign.bidding_strategy_type,
  campaign.campaign_budget,
  campaign.start_date_time,
  campaign.end_date_time,
  campaign.contains_eu_political_advertising
FROM campaign
WHERE campaign.status != 'REMOVED'
ORDER BY campaign.id DESC

Nhóm chiến dịch

Bạn có thể sử dụng CampaignGroupService để tạo nhóm chiến dịch nhằm theo dõi hiệu suất chung của nhiều chiến dịch có các mục tiêu tương tự.

Bước đầu tiên là tạo một nhóm chiến dịch. Tiếp theo, hãy thêm các chiến dịch mà bạn muốn theo dõi vào nhóm chiến dịch này. Bạn có thể chọn kết hợp bất kỳ chiến dịch Tìm kiếm, chiến dịch Mua sắm, chiến dịch Hiển thị hoặc chiến dịch Video nào, tuỳ thuộc vào các hạn chế sau:

  • Mỗi chiến dịch chỉ có thể thuộc về một nhóm chiến dịch.
  • Bạn không thể thêm chiến dịch có ngân sách dùng chung vào một nhóm chiến dịch.
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