Clientbibliotheken

Unsere Clientbibliotheken bieten einen Überblick und die grundlegenden Bausteine der Google Ads API-Funktionen, was die schnelle Entwicklung von Apps erleichtert. Wir empfehlen, mit einem API zu beginnen, wenn Sie die API noch nicht kennen.

Clientbibliothek Quelle Verbreitung Codebeispiele
Java google-ads-java Maven, tar.gz Auf GitHub ansehen
.NET google-ads-dotnet nuget, tar.gz, zip. Auf GitHub ansehen
PHP google-ads-php TAR.GZ Auf GitHub ansehen
Python Google Ads Python tar.gz, ZIP Auf GitHub ansehen
Ruby google-ads-ruby Gem, TAR.GZ, ZIP Auf GitHub ansehen
Perl Google Ads-Perl tar.gz, ZIP Auf GitHub ansehen

Unterstützte API-Versionen

In der Tabelle sehen Sie, welche Clientbibliotheken mit welchen API-Versionen funktionieren.

Java

Clientbibliothek für Java
v14 Min: 26.0.0
Max: –
v13 Min: 23.0.0
Max: –
v12 Min: 22.0.0
Max: –

C#

Clientbibliothek für .NET
v14 Min: 16.1.0
Max: –
v13 Min: 15.0.0
Max: –

PHP

Clientbibliothek für PHP
v14 Min: 19.2.0
Max: –
v13 Min: 18.0.0
Max: –
v12 Min: 17.1.0
Max: 20.1.0

Python

Clientbibliothek für Python
v14 Min: 21.2.0
Max: –
v13 Min: 20.0.0
Max: –
v12 Min: 19.0.0
Max: –

Ruby

Clientbibliothek für Ruby
v14 Min: 23.0.0
Max: –
v13 Min: 21.0.0
Max: –
v12 Min: 20.0.0
Max: –

Perl

Clientbibliothek für Perl
v14 Min: 17.0.0
Max: –
v13 Min: 15.0.0
Max: –

Konfiguration

Jede Ads API-Clientbibliothek stellt unterschiedliche Konfigurationseinstellungen und Lademethoden bereit, mit denen Sie ihr Verhalten anpassen können.

Im Folgenden sind die Umgebungsvariablen aufgeführt, die für alle Clientbibliotheken gelten und zum Festlegen der Konfigurationseinstellungen geladen werden können:

  • Clientbibliothek
    • GOOGLE_ADS_CONFIGURATION_FILE_PATH: Pfad zur Konfigurationsdatei.
  • OAuth 2.0
    • Anwendungsmodus
      • GOOGLE_ADS_CLIENT_ID : Legen Sie hier Ihre OAuth2-Client-ID fest.
      • GOOGLE_ADS_CLIENT_SECRET : Legen Sie hier Ihren OAuth2-Clientschlüssel fest.
      • GOOGLE_ADS_REFRESH_TOKEN : Legen Sie diesen Wert auf ein vorab generiertes OAuth2-Aktualisierungstoken fest, wenn Sie OAuth2-Token wiederverwenden möchten. Diese Einstellung ist optional.
    • Dienstkontomodus
      • GOOGLE_ADS_JSON_KEY_FILE_PATH : Legen Sie diesen Wert auf den Pfad der OAuth2-JSON-Konfigurationsdatei fest.
      • GOOGLE_ADS_IMPERSONATED_EMAIL : Legen Sie diesen Wert auf die E-Mail-Adresse des Kontos fest, das Sie imitieren.
  • Google Ads API
    • GOOGLE_ADS_DEVELOPER_TOKEN : Legen Sie hier Ihr Entwickler-Token fest.
    • GOOGLE_ADS_LOGIN_CUSTOMER_ID : Dies ist die Kundennummer des autorisierten Kunden, der in der Anfrage verwendet werden soll, ohne Bindestriche (-).
    • GOOGLE_ADS_LINKED_CUSTOMER_ID : Dieser Header ist nur für Methoden erforderlich, mit denen die Ressourcen einer Entität aktualisiert werden, wenn die Berechtigung über verknüpfte Konten in der Google Ads-Benutzeroberfläche (AccountLink-Ressource in der Google Ads API) gewährt wurde. Geben Sie hier die Kundennummer des Datenanbieters an, der die Ressourcen der angegebenen Kundennummer aktualisiert. Er darf keine Bindestriche (-) enthalten. Weitere Informationen zu verknüpften Konten

Umgebungsvariablen werden üblicherweise in einer Bash-Konfigurationsdatei definiert, z. B. in einer .bashrc- oder .bash_profile-Datei im Verzeichnis $HOME. Sie können auch über die Befehlszeile definiert werden.

Hier sind einige grundlegende Schritte zum Definieren einer Umgebungsvariable mithilfe einer .bashrc-Datei mit einem Terminal:

# Append the line "export GOOGLE_ADS_CLIENT_ID=1234567890" to
# the bottom of your .bashrc file.
echo "export GOOGLE_ADS_CLIENT_ID=1234567890" >> ~/.bashrc

# Update your bash environment to use the most recently updated
# version of your .bashrc file.
src ~/.bashrc

Umgebungsvariablen können in der Terminalinstanz auch direkt über die Befehlszeile festgelegt werden:

export GOOGLE_ADS_CLIENT_ID=1234567890

Eine weitere Alternative besteht darin, Umgebungsvariablen beim Aufrufen des Befehls festzulegen, der sie verwendet:

GOOGLE_ADS_CLIENT_ID=1234567890 php /path/to/script/that/uses/envvar.php

Paginierung für Suche

GoogleAdsService.Search wird normalerweise in interaktiven Apps verwendet, die Ergebnisseiten anzeigen.

Unsere Clientbibliothek implementiert Paging automatisch, wenn Sie Ergebnisse iterieren. So können Sie alle gleichzeitig herunterladen und verarbeiten. Beispiel:

Java

private void runExample(GoogleAdsClient googleAdsClient, long customerId) {
  try (GoogleAdsServiceClient googleAdsServiceClient =
      googleAdsClient.getLatestVersion().createGoogleAdsServiceClient()) {
    String query = "SELECT campaign.id, campaign.name FROM campaign ORDER BY campaign.id";
    // Constructs the SearchGoogleAdsStreamRequest.
    SearchGoogleAdsStreamRequest request =
        SearchGoogleAdsStreamRequest.newBuilder()
            .setCustomerId(Long.toString(customerId))
            .setQuery(query)
            .build();

    // Creates and issues a search Google Ads stream request that will retrieve all campaigns.
    ServerStream<SearchGoogleAdsStreamResponse> stream =
        googleAdsServiceClient.searchStreamCallable().call(request);

    // Iterates through and prints all of the results in the stream response.
    for (SearchGoogleAdsStreamResponse response : stream) {
      for (GoogleAdsRow googleAdsRow : response.getResultsList()) {
        System.out.printf(
            "Campaign with ID %d and name '%s' was found.%n",
            googleAdsRow.getCampaign().getId(), googleAdsRow.getCampaign().getName());
      }
    }
  }
}
GetCampaigns.java

C#

public void Run(GoogleAdsClient client, long customerId)
{
    // Get the GoogleAdsService.
    GoogleAdsServiceClient googleAdsService = client.GetService(
        Services.V14.GoogleAdsService);

    // Create a query that will retrieve all campaigns.
    string query = @"SELECT
                    campaign.id,
                    campaign.name,
                    campaign.network_settings.target_content_network
                FROM campaign
                ORDER BY campaign.id";

    try
    {
        // Issue a search request.
        googleAdsService.SearchStream(customerId.ToString(), query,
            delegate (SearchGoogleAdsStreamResponse resp)
            {
                foreach (GoogleAdsRow googleAdsRow in resp.Results)
                {
                    Console.WriteLine("Campaign with ID {0} and name '{1}' was found.",
                        googleAdsRow.Campaign.Id, googleAdsRow.Campaign.Name);
                }
            }
        );
    }
    catch (GoogleAdsException e)
    {
        Console.WriteLine("Failure:");
        Console.WriteLine($"Message: {e.Message}");
        Console.WriteLine($"Failure: {e.Failure}");
        Console.WriteLine($"Request ID: {e.RequestId}");
        throw;
    }
}
GetCampaigns.cs

PHP

public static function runExample(GoogleAdsClient $googleAdsClient, int $customerId)
{
    $googleAdsServiceClient = $googleAdsClient->getGoogleAdsServiceClient();
    // Creates a query that retrieves all campaigns.
    $query = 'SELECT campaign.id, campaign.name FROM campaign ORDER BY campaign.id';
    // Issues a search stream request.
    /** @var GoogleAdsServerStreamDecorator $stream */
    $stream = $googleAdsServiceClient->searchStream(
        SearchGoogleAdsStreamRequest::build($customerId, $query)
    );

    // Iterates over all rows in all messages and prints the requested field values for
    // the campaign in each row.
    foreach ($stream->iterateAllElements() as $googleAdsRow) {
        /** @var GoogleAdsRow $googleAdsRow */
        printf(
            "Campaign with ID %d and name '%s' was found.%s",
            $googleAdsRow->getCampaign()->getId(),
            $googleAdsRow->getCampaign()->getName(),
            PHP_EOL
        );
    }
}
GetCampaigns.php

Python

def main(client, customer_id):
    ga_service = client.get_service("GoogleAdsService")

    query = """
        SELECT
          campaign.id,
          campaign.name
        FROM campaign
        ORDER BY campaign.id"""

    # Issues a search request using streaming.
    stream = ga_service.search_stream(customer_id=customer_id, query=query)

    for batch in stream:
        for row in batch.results:
            print(
                f"Campaign with ID {row.campaign.id} and name "
                f'"{row.campaign.name}" was found.'
            )
get_campaigns.py

Ruby

def get_campaigns(customer_id)
  # GoogleAdsClient will read a config file from
  # ENV['HOME']/google_ads_config.rb when called without parameters
  client = Google::Ads::GoogleAds::GoogleAdsClient.new

  responses = client.service.google_ads.search_stream(
    customer_id: customer_id,
    query: 'SELECT campaign.id, campaign.name FROM campaign ORDER BY campaign.id',
  )

  responses.each do |response|
    response.results.each do |row|
      puts "Campaign with ID #{row.campaign.id} and name '#{row.campaign.name}' was found."
    end
  end
end
get_campaigns.rb

Perl

sub get_campaigns {
  my ($api_client, $customer_id) = @_;

  # Create a search Google Ads stream request that will retrieve all campaigns.
  my $search_stream_request =
    Google::Ads::GoogleAds::V14::Services::GoogleAdsService::SearchGoogleAdsStreamRequest
    ->new({
      customerId => $customer_id,
      query      =>
        "SELECT campaign.id, campaign.name FROM campaign ORDER BY campaign.id"
    });

  # Get the GoogleAdsService.
  my $google_ads_service = $api_client->GoogleAdsService();

  my $search_stream_handler =
    Google::Ads::GoogleAds::Utils::SearchStreamHandler->new({
      service => $google_ads_service,
      request => $search_stream_request
    });

  # Issue a search request and process the stream response to print the requested
  # field values for the campaign in each row.
  $search_stream_handler->process_contents(
    sub {
      my $google_ads_row = shift;
      printf "Campaign with ID %d and name '%s' was found.\n",
        $google_ads_row->{campaign}{id}, $google_ads_row->{campaign}{name};
    });

  return 1;
}
get_campaigns.pl

Je nach Anwendungsfall müssen Sie möglicherweise Folgendes tun:

  • Optimiert, wie viele Seiten abgerufen werden
  • Sie können jederzeit optimieren, wie viele Ergebnisse gespeichert werden.
  • Seiten mit Ergebnissen in einer bestimmten Reihenfolge herunterladen und verarbeiten.

Speichern Sie dazu die Seitentokens anstelle der Ergebnisse, wodurch der Code komplexer wird.

Java

/**
 * Fetches and prints the results of a page of a search using a cache of page tokens.
 *
 * @param googleAdsClient the Google Ads API client.
 * @param customerId the client customer ID.
 * @param query the search query.
 * @param pageNumber the number of the page to fetch and print results for.
 * @param pageTokens the cache of page tokens to use and update.
 */
private static void fetchAndPrintPageResults(
    GoogleAdsClient googleAdsClient,
    long customerId,
    String query,
    int pageNumber,
    SortedMap<Integer, String> pageTokens) {
  int currentPageNumber;
  // There is no need to fetch the pages we already know the page tokens for.
  if (pageTokens.containsKey(pageNumber)) {
    System.out.println(
        "The token of the requested page was cached, we will use it to get the results.");
    currentPageNumber = pageNumber;
  } else {
    System.out.printf(
        "The token of the requested page was never cached, we will use the closest page we know"
            + " the token for (page %d) and sequentially get pages from there.%n",
        pageTokens.size());
    currentPageNumber = pageTokens.lastKey();
  }

  // Fetches next pages in sequence and caches their tokens until the requested page results
  // are returned.
  while (currentPageNumber <= pageNumber) {
    // Fetches the next page.
    System.out.printf("Fetching page %d...%n", currentPageNumber);
    SearchGoogleAdsRequest request =
        SearchGoogleAdsRequest.newBuilder()
            .setCustomerId(Long.toString(customerId))
            .setPageSize(PAGE_SIZE)
            .setQuery(query)
            .setReturnTotalResultsCount(true)
            // Uses the page token cached for the current page number.
            .setPageToken(pageTokens.get(currentPageNumber))
            .build();
    try (GoogleAdsServiceClient googleAdsServiceClient =
        googleAdsClient.getLatestVersion().createGoogleAdsServiceClient()) {
      SearchPagedResponse response = googleAdsServiceClient.search(request);
      cacheNextPageToken(pageTokens, response.getPage(), currentPageNumber + 1);

      // Prints only the results for the requested page.
      if (currentPageNumber == pageNumber) {
        // Prints the results of the requested page.
        System.out.printf("Printing results found for page %d:%n", pageNumber);
        for (GoogleAdsRow googleAdsRow : response.getPage().getResponse().getResultsList()) {
          System.out.printf(
              "- Campaign with ID %d and name '%s'.%n",
              googleAdsRow.getCampaign().getId(), googleAdsRow.getCampaign().getName());
        }
      }

      currentPageNumber++;
    }
  }
}
NavigateSearchResultPagesCachingTokens.java

C#

/// <summary>
/// Fetches and prints the results of a page of a search using a cache of page tokens.
/// </summary>
/// <param name="googleAdsService">The Google Ads API Service client.</param>
/// <param name="request">The request.</param>
/// <param name="pageNumber">The number of the page to fetch and print results for.</param>
/// <param name="pageTokens">The cache of page tokens to use and update.</param>
/// <returns></returns>
private static void FetchAndPrintPageResults(GoogleAdsServiceClient googleAdsService,
    SearchGoogleAdsRequest request, int pageNumber, Dictionary<int, string> pageTokens)
{
    int currentPageNumber = pageNumber;

    // There is no need to fetch the pages we already know the page tokens for.
    if (pageTokens.ContainsKey(pageNumber - 1))
    {
        Console.WriteLine("The token of the requested page was cached, we will use it " +
            "to get the results.");
        currentPageNumber = pageNumber;
    }
    else
    {
        Console.WriteLine("The token of the requested page was never cached, we will " +
            $"use the closest page we know the token for (page #{pageNumber}) and " +
            $"sequentially get pages from there.");
        currentPageNumber = pageNumber;
        while (!pageTokens.ContainsKey(currentPageNumber))
        {
            currentPageNumber--;
        }
    }

    SearchGoogleAdsResponse response = null;
    // Fetches next pages in sequence and caches their tokens until the requested page
    // results are returned.
    while (currentPageNumber <= pageNumber)
    {
        // Fetches the next page.
        Console.WriteLine($"Fetching page #{currentPageNumber}...");
        request.PageToken = pageTokens[currentPageNumber - 1];
        response = googleAdsService.Search(request)
            .AsRawResponses().First();
        CacheNextPageToken(pageTokens, response, currentPageNumber);
        currentPageNumber++;
    }

    // Prints the results of the requested page.
    Console.WriteLine($"Printing results found for the page #{pageNumber}");
    foreach (GoogleAdsRow row in response.Results)
    {
        Campaign c = row.Campaign;
        Console.WriteLine($" - Campaign with ID {c.Id} and name '{c.Name}'");
    }
}

NavigateSearchResultPagesCachingTokens.cs

PHP

/**
 * Fetches and prints the results of a page of a search using a cache of page tokens.
 *
 * @param GoogleAdsServiceClient $googleAdsServiceClient the Google Ads API Service client
 * @param int $customerId the customer ID
 * @param string $searchQuery the search query
 * @param array $searchOptions the search options
 * @param int $pageNumber the number of the page to fetch and print results for
 * @param array &$pageTokens the cache of page tokens to use and update
 */
private static function fetchAndPrintPageResults(
    GoogleAdsServiceClient $googleAdsServiceClient,
    int $customerId,
    string $searchQuery,
    array $searchOptions,
    int $pageNumber,
    array &$pageTokens
) {
    // There is no need to fetch the pages we already know the page tokens for.
    if (isset($pageTokens[$pageNumber])) {
        printf(
            'The token of the requested page was cached, we will use it to get the results.%s',
            PHP_EOL
        );
        $currentPageNumber = $pageNumber;
    } else {
        printf(
            'The token of the requested page was never cached, we will use the closest page ' .
            'we know the token for (page #%d) and sequentially get pages from there.%s',
            count($pageTokens),
            PHP_EOL
        );
        $currentPageNumber = count($pageTokens);
    }

    // Fetches next pages in sequence and caches their tokens until the requested page results
    // are returned.
    while ($currentPageNumber <= $pageNumber) {
        // Fetches the next page.
        printf('Fetching page #%d...%s', $currentPageNumber, PHP_EOL);
        $response = $googleAdsServiceClient->search(
            (new SearchGoogleAdsRequest(
                $searchOptions + [
                    // Uses the page token cached for the current page number.
                    'page_token' => $pageTokens[$currentPageNumber]
                ]
            ))->setCustomerId($customerId)->setQuery($searchQuery)
        );
        self::cacheNextPageToken($pageTokens, $response->getPage(), $currentPageNumber);
        $currentPageNumber++;
    }

    // Prints the results of the requested page.
    printf('Printing results found for the page #%d:%s', $pageNumber, PHP_EOL);
    foreach ($response->getPage()->getIterator() as $googleAdsRow) {
        /** @var GoogleAdsRow $googleAdsRow */
        printf(
            " - Campaign with ID %d and name '%s'.%s",
            $googleAdsRow->getCampaign()->getId(),
            $googleAdsRow->getCampaign()->getName(),
            PHP_EOL
        );
    }
}
NavigateSearchResultPagesCachingTokens.php

Python

def fetch_and_print_results(
    client, customer_id, query, page_number, page_tokens
):
    """Fetches and prints the results of a page using a cache of page tokens.

    Args:
        client: an initialized GoogleAdsClient instance.
        customer_id: a client customer ID.
        query: the search query.
        page_number: the number of the page to fetch and print results for.
        page_tokens: the cache of page tokens to use and update.
    """
    current_page_number = None
    # There is no need to fetch the pages we already know the page tokens for.
    if page_tokens.get(page_number, None):
        print(
            "The token of the request page was cached, we will use it to get "
            "the results."
        )
        current_page_number = page_number
    else:
        count = len(page_tokens.keys())
        print(
            "The token of the requested page was never cached, we will use "
            f"the closest page we know the token for (page {count}) and "
            "sequentially get pages from there."
        )
        current_page_number = count

    googleads_service = client.get_service("GoogleAdsService")
    # Fetches next pages in sequence and caches their tokens until the requested
    # page results are returned.
    while current_page_number <= page_number:
        # Fetches the next page.
        print(f"Fetching page {current_page_number}...")
        request = client.get_type("SearchGoogleAdsRequest")
        request.customer_id = customer_id
        request.query = query
        request.page_size = _PAGE_SIZE
        request.return_total_results_count = True
        # Uses the page token cached for the current page number.
        request.page_token = page_tokens[current_page_number]

        response = googleads_service.search(request=request)
        cache_next_page_token(page_tokens, response, current_page_number)
        current_page_number += 1

    # Prints the results of the requested page.
    print(f"Printing results found for the page {page_number}.")
    for row in response.results:
        print(
            f" - Campaign with ID {row.campaign.id} and name "
            f"{row.campaign.name}."
        )
navigate_search_result_pages_caching_tokens.py

Ruby

def fetch_and_print_page_results(client, customer_id, query, page_size,
                                 return_total_results_count, page_number, page_tokens)
  if page_tokens.has_key?(page_number)
    puts 'The page token for the request page was cached. Reusing it.'
    current_page = page_number
  else
    puts "The token for the requested page has not been cached yet. We will start " \
      "at page #{page_tokens.size} and request and cache pages until we find it."
    current_page = page_tokens.size
  end

  while current_page <= page_number
    puts page_tokens
    response = client.service.google_ads.search(
      customer_id: customer_id,
      query: query,
      page_size: page_size,
      return_total_results_count: return_total_results_count,
      page_token: page_tokens[current_page],
    )
    cache_next_page_token(page_tokens, response.page, current_page + 1)
    current_page += 1
  end

  puts "Printing results found for page #{page_number}."
  response.page.response.results.each do |result|
    puts "- Campaign with ID #{result.campaign.id} and name #{result.campaign.name}."
  end
end
navigate_search_result_pages_caching_tokens.rb

Perl

# Fetches and prints the results of a page of a search using a cache of page tokens.
sub fetch_and_print_page_results {
  my (
    $api_client,     $customer_id, $query,
    $search_options, $page_number, $page_tokens
  ) = @_;

  my $current_page_number = undef;
  # There is no need to fetch the pages we already know the page tokens for.
  if (exists $page_tokens->{$page_number}) {
    print "The token of the requested page was cached, " .
      "we will use it to get the results.\n";
    $current_page_number = $page_number;
  } else {
    printf "The token of the requested page was never cached, " .
      "we will use the closest page we know the token for (page #%d) " .
      "and sequentially get pages from there.\n", scalar keys %$page_tokens;
    $current_page_number = scalar keys %$page_tokens;
  }

  # Fetch next pages in sequence and cache their tokens until the requested page
  # results are returned.
  my $response = undef;
  while ($current_page_number <= $page_number) {
    # Fetch the next page.
    printf "Fetching page #%d...\n", $current_page_number;
    $response = $api_client->GoogleAdsService()->search({
        customerId => $customer_id,
        query      => $query,
        %$search_options,
        # Use the page token cached for the current page number.
        pageToken => $page_tokens->{$current_page_number}});
    cache_next_page_token($page_tokens, $response, $current_page_number);
    $current_page_number++;
  }

  # Print the results of the requested page.
  printf "Printing results found for the page #%d:\n", $page_number;
  foreach my $google_ads_row (@{$response->{results}}) {
    printf
      " - Campaign with ID %d and name '%s'.\n",
      $google_ads_row->{campaign}{id},
      $google_ads_row->{campaign}{name};
  }
}
navigate_search_result_pages_caching_tokens.pl

Codebeispiele

Codebeispiele für einige häufig verwendete Funktionen in der Google Ads API