abstract type BaseRichMediaStudioCreative (v202508)

Service

CreativeService

Inheritance

Creative

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BaseDynamicAllocationCreative BaseRichMediaStudioCreative ClickTrackingCreative HasDestinationUrlCreative Html5Creative InternalRedirectCreative LegacyDfpCreative ProgrammaticCreative TemplateCreative ThirdPartyCreative UnsupportedCreative VastRedirectCreative

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RichMediaStudioCreative

A Creative that is created by a Rich Media Studio.

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Namespace

https://www.google.com/apis/ads/publisher/v202508

Field
Creative (inherited)
advertiserId	xsd:long The ID of the advertiser that owns the creative. This attribute is required.
id	xsd:long Uniquely identifies the Creative. This value is read-only and is assigned by Google when the creative is created. This attribute is required for updates.
name	xsd:string The name of the creative. This attribute is required and has a maximum length of 255 characters.
size	Size The Size of the creative. This attribute is required for creation and then is read-only.
previewUrl	xsd:string The URL of the creative for previewing the media. This attribute is read-only and is assigned by Google when a creative is created.
policyLabels	CreativePolicyViolation[] Set of policy labels detected for this creative. This attribute is read-only. Enumerations MALWARE_IN_CREATIVE Malware was found in the creative. For more information see here. MALWARE_IN_LANDING_PAGE Malware was found in the landing page. For more information see here. LEGALLY_BLOCKED_REDIRECT_URL The redirect url contains legally objectionable content. MISREPRESENTATION_OF_PRODUCT The creative misrepresents the product or service being advertised. For more information see here. SELF_CLICKING_CREATIVE The creative has been determined to be self clicking. GAMING_GOOGLE_NETWORK The creative has been determined as attempting to game the Google network. For more information see here. DYNAMIC_DNS The landing page for the creative uses a dynamic DNS. For more information see here. CIRCUMVENTING_SYSTEMS The creative has been determined as attempting to circumvent Google advertising systems. PHISHING Phishing found in creative or landing page. For more information see here. DOWNLOAD_PROMPT_IN_CREATIVE The creative prompts the user to download a file. For more information see here UNAUTHORIZED_COOKIE_DETECTED The creative sets an unauthorized cookie on a Google domain. For more information see here TEMPORARY_PAUSE_FOR_VENDOR_INVESTIGATION The creative has been temporarily paused while we investigate. ABUSIVE_EXPERIENCE The landing page contains an abusive experience. For more information see here. TRICK_TO_CLICK The creative is designed to mislead or trick the user into interacting with it. For more information see here. USE_OF_NON_ALLOWLISTED_OMID_VERIFICATION_SCRIPT Non-allowlisted OMID verification script. For more information see here. MISUSE_OF_OMID_API OMID sdk injected by creative. < p>For more information see here. UNACCEPTABLE_HTML_AD Unacceptable HTML5 ad. For more information see here. UNKNOWN The value returned if the actual value is not exposed by the requested API version.
appliedLabels	AppliedLabel[] The set of labels applied to this creative.
lastModifiedDateTime	DateTime The date and time this creative was last modified.
customFieldValues	BaseCustomFieldValue[] CustomFieldValue DropDownCustomFieldValue The values of the custom fields associated with this creative.
thirdPartyDataDeclaration	ThirdPartyDataDeclaration The third party companies associated with this creative. This is distinct from any associated companies that Google may detect programmatically.
adBadgingEnabled	xsd:boolean Whether the creative has ad badging enabled. Defaults to false for CreativeType.VAST_REDIRECT, CreativeType.THIRD_PARTY, CreativeType.AUDIO_VAST_REDIRECT, CreativeType.PROGRAMMATIC, CreativeType.DFP_MOBILE_CREATIVE, CreativeType.FLASH_OVERLAY, CreativeType.GRAPHICAL_INTERSTITIAL, CreativeType.LEGACY_DFP_CREATIVE, CreativeType.MOBILE_AD_NETWORK_BACKFILL, CreativeType.MOBILE_VIDEO_INTERSTITIAL, CreativeType.SDK_MEDIATION and CreativeType.STANDARD_FLASH creative types. . Defaults to true for all other creative types.
selfDeclaredEuropeanUnionPoliticalContent	xsd:boolean Whether the publisher has declared that the creative contains European Union political content. Support for this field will be rolled out gradually in Q3 2025. Until then, setting this field will return an error with reason FeatureError.Reason#MISSING_FEATURE. Defaults to false for all creative types.
BaseRichMediaStudioCreative
studioCreativeId	xsd:long The creative ID as known by Rich Media Studio creative. This attribute is readonly.
creativeFormat	RichMediaStudioCreativeFormat The creative format of the Rich Media Studio creative. This attribute is readonly. Enumerations IN_PAGE In-page creatives are served into an ad slot on publishers page. In-page implies that they maintain a static size, e.g, 468x60 and do not break out of these dimensions. EXPANDING Expanding creatives expand/collapse on user interaction such as mouse over. It consists of an initial, or collapsed and an expanded creative area. IM_EXPANDING Creatives that are served in an instant messenger application such as AOL Instant Messanger or Yahoo! Messenger. This can also be used in desktop applications such as weatherbug. FLOATING Floating creatives float on top of publishers page and can be closed with a close button. PEEL_DOWN Peel-down creatives show a glimpse of your ad in the corner of a web page. When the user interacts, the rest of the ad peels down to reveal the full message. IN_PAGE_WITH_FLOATING An In-Page with Floating creative is a dual-asset creative consisting of an in-page asset and a floating asset. This creative type lets you deliver a static primary ad to a webpage, while inviting a user to find out more through a floating asset delivered when the user interacts with the creative. FLASH_IN_FLASH A Flash ad that renders in a Flash environment. The adserver will serve this using VAST, but it is not a proper VAST XML ad. It's an amalgamation of the proprietary InStream protocol, rendered inside VAST so that we can capture some standard behavior such as companions. FLASH_IN_FLASH_EXPANDING An expanding flash ad that renders in a Flash environment. The adserver will serve this using VAST, but it is not a proper VAST XML ad. It's an amalgamation of the proprietary InStream protocol, rendered inside VAST so that we can capture some standard behavior such as companions. IN_APP In-app creatives are served into an ad slot within a publisher's app. In-app implies that they maintain a static size, e.g, 468x60 and do not break out of these dimensions. UNKNOWN The creative format is unknown or not supported in the API version in use.
artworkType	RichMediaStudioCreativeArtw... The type of artwork used in this creative. This attribute is readonly. Enumerations FLASH The creative is a Flash creative. HTML5 The creative is HTML5. MIXED The creative is Flash if available, and HTML5 otherwise.
totalFileSize	xsd:long The total size of all assets in bytes. This attribute is readonly.
adTagKeys	xsd:string[] Ad tag keys. This attribute is optional and updatable.
customKeyValues	xsd:string[] Custom key values. This attribute is optional and updatable.
surveyUrl	xsd:string The survey URL for this creative. This attribute is optional and updatable.
allImpressionsUrl	xsd:string The tracking URL to be triggered when an ad starts to play, whether Rich Media or backup content is displayed. Behaves like the /imp URL that DART used to track impressions. This URL can't exceed 1024 characters and must start with http:// or https://. This attribute is optional and updatable.
richMediaImpressionsUrl	xsd:string The tracking URL to be triggered when any rich media artwork is displayed in an ad. Behaves like the /imp URL that DART used to track impressions. This URL can't exceed 1024 characters and must start with http:// or https://. This attribute is optional and updatable.
backupImageImpressionsUrl	xsd:string The tracking URL to be triggered when the Rich Media backup image is served. This attribute is optional and updatable.
overrideCss	xsd:string The override CSS. You can put custom CSS code here to repair creative styling; e.g. tr td { background-color:#FBB;}. This attribute is optional and updatable.
requiredFlashPluginVersion	xsd:string The Flash plugin version required to view this creative; e.g. Flash 10.2/AS 3. This attribute is read only.
duration	xsd:int The duration of the creative in milliseconds. This attribute is optional and updatable.
billingAttribute	RichMediaStudioCreativeBill... The billing attribute associated with this creative. This attribute is read only. Enumerations IN_PAGE Applies to any RichMediaStudioCreativeFormat.IN_PAGE, without Video. FLOATING_EXPANDING Applies to any of these following RichMediaStudioCreativeFormat, without Video: RichMediaStudioCreativeFormat.EXPANDING, RichMediaStudioCreativeFormat.IM_EXPANDING, RichMediaStudioCreativeFormat.FLOATING, RichMediaStudioCreativeFormat.PEEL_DOWN, RichMediaStudioCreativeFormat.IN_PAGE_WITH_FLOATING VIDEO Applies to any creatives that includes a video. FLASH_IN_FLASH Applies to any RichMediaStudioCreativeFormat.FLASH_IN_FLASH, without Video.
richMediaStudioChildAssetProperties	RichMediaStudioChildAssetPr...[] The list of child assets associated with this creative. This attribute is read only.
sslScanResult	SslScanResult The SSL compatibility scan result of this creative. This attribute is read-only and determined by Google. Enumerations UNKNOWN The value returned if the actual value is not exposed by the requested API version. UNSCANNED SCANNED_SSL SCANNED_NON_SSL
sslManualOverride	SslManualOverride The manual override for the SSL compatibility of this creative. This attribute is optional and defaults to SslManualOverride.NO_OVERRIDE. Enumerations UNKNOWN The value returned if the actual value is not exposed by the requested API version. NO_OVERRIDE SSL_COMPATIBLE NOT_SSL_COMPATIBLE