Integrate BIGO Ads SDK with mediation

Select platform: Android Android iOS Unity

This guide shows you how to use Google Mobile Ads Unity Plugin to load and display ads from BIGO Ads SDK using AdMob Mediation, covering bidding integrations. It covers how to add BIGO Ads SDK to an ad unit's mediation configuration and how to integrate the BIGO Ads SDK and adapter into a Unity app.

Supported integrations and ad formats

The AdMob mediation adapter for BIGO Ads SDK has the following capabilities:

Integration
Bidding	^1
Waterfall
Formats
App Open
Banner
Interstitial
Rewarded
Rewarded Interstitial
Native

¹ Bidding integration is in closed beta, reach out to your account manager to request access.

Requirements

• Latest version of Google Mobile Ads Unity Plugin
• Unity 2019.4 or higher
• To deploy on Android
  • Android API level 23 or higher
• To deploy on iOS
  • iOS deployment target of 13.3 or higher
• A working Unity project configured with Google Mobile Ads Unity Plugin. See Get Started for details.
• Set up AdMob Mediation

Step 1: Set up configurations in BIGO Ads SDK UI

Log in to your BIGO Ads dashboard.

Create an app

Navigate to the Inventory tab and under the Apps and Sites table, select the + Add button.

Fill out the rest of the form and click Submit.

Take note of your Application ID.

Android

iOS

Important: Once you create your new application, it will be placed Under Review. The application needs to be reviewed before you can proceed with the next steps.

Create an ad slot

Once your application has been reviewed, navigate to the Ad Slots table and select the + Add button.

Select Server Bidding for the Auction Type, fill out the rest of the form and click Submit.

Take note of the Slot ID

Android

iOS

Update your app-ads.txt

Authorized Sellers for Apps app-ads.txt is an IAB Tech Lab initiative that helps ensure your app ad inventory is only sold through channels you've identified as authorized. To prevent a significant loss in ad revenue, you'll need to implement an app-ads.txt file. If you haven't done so already, set up an app-ads.txt file for your app.

To implement app-ads.txt for BIGO Ads SDK, navigate to the APP-ads.txt tab from the Dashboard and follow the instructions located in the tab.

Step 2: Set up BIGO Ads SDK demand in AdMob UI

Configure mediation settings for your ad unit

Android

For instructions, see step 2 in the guide for Android.

iOS

For instructions, see step 2 in the guide for iOS.

Add BIGO TECHNOLOGY PTE LTD to GDPR and US state regulations ad partners list

Important: Verify that you have Account Management permission to complete the configuration for EU Consent and GDPR, US State regulations, and User Messaging Platform. See Manage user access to your account for details.

Follow the steps in European regulations settings and US state regulations settings to add BIGO TECHNOLOGY PTE LTD to the European and US state regulations ad partners list in the AdMob UI.

Step 3: Import the BIGO Ads SDK and adapter

Note: Failure to integrate the compatible BIGO Ads SDK and Google Mobile Ads Unity Plugin versions might lead to build issues.

OpenUPM-CLI

Important: If you are migrating from using a .unitypackage to using OpenUPM-CLI, you must manually uninstall the assets from the old location by deleting all files from the Assets/GoogleMobileAds/Mediation/Bigo folder.

If you have OpenUPM-CLI installed, you can install the Google Mobile Ads BIGO Ads SDK Mediation Plugin for Unity to your project by running the following command from your project's root directory:

openupm add com.google.ads.mobile.mediation.bigo

OpenUPM

Important: If you are migrating from using a .unitypackage to using OpenUPM, you must manually uninstall the assets from the old location by deleting all files from the Assets/GoogleMobileAds/Mediation/Bigo folder.

In your Unity project editor, select Edit > Project Settings > Package Manager to open the Unity Package Manager Settings.

Under the Scoped Registries tab, add OpenUPM as a scoped registry with the following details:

• Name: OpenUPM
• URL: https://package.openupm.com
• Scope(s): com.google

Then, navigate to Window > Package Manager to open the Unity Package Manager and select My Registries from the drop-down menu.

Select the Google Mobile Ads Bigo Mediation package and click Install.

Unity Package

Download the latest version of Google Mobile Ads mediation plugin for BIGO Ads SDK from the download link in the Changelog and extract the GoogleMobileAdsBigoMediation.unitypackage from the zip file.

In your Unity project editor, select Assets > Import Package > Custom Package and find the GoogleMobileAdsBigoMediation.unitypackage file you downloaded. Make sure that all the files are selected and click Import.

Then, select Assets > External Dependency Manager > Android Resolver > Force Resolve. The External Dependency Manager library will perform dependency resolution from scratch and copy the declared dependencies into the Assets/Plugins/Android directory of your Unity app.

Step 4: Implement privacy settings on BIGO Ads SDK

To implement privacy settings for BIGO Ads SDK and comply with relevant privacy regulations, read the following sections.

EU Consent and GDPR

To comply with Google EU User Consent Policy, you must make certain disclosures to your users in the European Economic Area (EEA), the UK, and Switzerland, and obtain their consent for the use of cookies or other local storage where legally required, and for the collection, sharing, and use of personal data for ads personalization. This policy reflects the requirements of the EU ePrivacy Directive and the General Data Protection Regulation (GDPR). You are responsible for verifying consent is propagated to each ad source in your mediation chain. Google is unable to pass the user's consent choice to such networks automatically.

BIGO Ads SDK automatically reads GDPR consent set by consent management platforms including the UMP SDK. For more information, see BIGO Ads SDK's GDPR guide for Android and iOS.

US states privacy laws

US states privacy laws require giving users the right to opt out of the "sale" of their "personal information" (as the law defines those terms), with the opt-out offered through a prominent "Do Not Sell My Personal Information" link on the "selling" party's homepage. The US states privacy laws compliance guide offers the ability to enable restricted data processing for Google ad serving, but Google is unable to apply this setting to each ad network in your mediation chain. Therefore, you must identify each ad network in your mediation chain that may participate in the sale of personal information and follow guidance from each of those networks to ensure compliance.

The following sample code shows how to pass the consent flag to BIGO Ads SDK. Call this method before requesting ads through Google Mobile Ads Unity Plugin.

using GoogleMobileAds.Mediation.Bigo.Api;
// ...

Bigo.SetCcpaConsent(true);

Step 5: Add required code

Android

No additional code required for BIGO Ads SDK integration.

iOS

SKAdNetwork integration

Follow BIGO Ads SDK's documentation to add the SKAdNetwork identifiers to your project's Info.plist file.

Step 6: Test your implementation

Enable test ads

Make sure you register your test device for AdMob.

BIGO Ads provides test Application IDs and Ad Slot IDs for Android and iOS to help with testing and integration.

Important: Disable test mode for AdMob and BIGO Ads SDK before releasing your app.

Verify test ads

To verify that you are receiving test ads from BIGO Ads SDK, enable single ad source testing in ad inspector using the BIGO Ads SDK (Bidding) ad source(s).

Error codes

If the adapter fails to receive an ad from BIGO Ads SDK, you can check the underlying error from the ad response using ResponseInfo under the following classes:

Android

sg.bigo.ads
com.google.ads.mediation.bigo.BigoMediationAdapter

iOS

GADMediationAdapterBigo

The codes and accompanying messages are thrown by the BIGO Ads SDK adapter when an ad fails to load:

Android

Error code	Domain	Reason
101	com.google.mediation.bigoadapter	Missing or empty Bigo Slot ID.
1000-1100	Sent by BIGO Ads SDK	BIGO Ads SDK returned an error. See BIGO Ads SDK's documentation for more details.

iOS

Error code	Domain	Reason
101	com.google.ads.mediation.bigo	Server configuration missing a required application ID.
102	com.google.ads.mediation.bigo	Invalid ad configuration.
103	com.google.ads.mediation.bigo	Ad presentation failure.
104	com.google.ads.mediation.bigo	Unsupported banner size.
105	com.google.ads.mediation.bigo	Bigo loaded a banner ad successfully but missing an ad view.
1000-1100	Sent by BIGO Ads SDK	BIGO Ads SDK returned an error. See BIGO Ads SDK's documentation for more details.

BIGO Ads SDK Unity Mediation Plugin Changelog

Version 1.0.0

• Initial release!
• Supports BIGO Ads SDK Android adapter version 5.8.0.0.
• Supports BIGO Ads SDK iOS adapter version 5.1.2.0.
• Built and tested with the Google Mobile Ads Unity Plugin version 11.0.0.