The set of metrics that are measured in numbers of impressions, representing how many impressions with the specified dimension values were considered eligible at each stage of the bidding funnel.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2024-09-18 UTC."],[[["\u003cp\u003eThis documentation outlines the JSON response for listing impression metrics, providing insights into the bidding funnel stages.\u003c/p\u003e\n"],["\u003cp\u003eEach response includes impression metrics rows and a token for retrieving the next page of results.\u003c/p\u003e\n"],["\u003cp\u003eImpression metrics are measured in numbers, showing how many impressions were eligible at each stage, from available impressions to responses with bids.\u003c/p\u003e\n"],["\u003cp\u003eEach \u003ccode\u003eImpressionMetricsRow\u003c/code\u003e includes the number of impressions for various stages, like available impressions, inventory matches, bid requests, successful responses, and responses with bids.\u003c/p\u003e\n"],["\u003cp\u003eRow dimensions provide context for the metric values by associating them with specific characteristics of the impressions.\u003c/p\u003e\n"]]],["The core content describes `ImpressionMetricsRow`, which tracks impression metrics during the bidding process. Key metrics include `availableImpressions`, `inventoryMatches`, `bidRequests`, `successfulResponses`, and `responsesWithBids`, each represented as a `MetricValue` object. These metrics quantify impressions at various bidding funnel stages. Results are paginated, using `nextPageToken` for retrieving subsequent pages via `impressionMetrics.list`. The `impressionMetricsRows` field contains these rows and `rowDimensions` are included for associated dimension values.\n"],null,["# ListImpressionMetricsResponse\n\n- [JSON representation](#SCHEMA_REPRESENTATION)\n- [ImpressionMetricsRow](#ImpressionMetricsRow)\n - [JSON representation](#ImpressionMetricsRow.SCHEMA_REPRESENTATION)\n\nResponse message for listing the metrics that are measured in number of impressions.\n\n| JSON representation ||\n|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|---|\n| ``` { \"impressionMetricsRows\": [ { object (/authorized-buyers/apis/reference/rest/v2beta1/ListImpressionMetricsResponse#ImpressionMetricsRow) } ], \"nextPageToken\": string } ``` |\n\n| Fields ||\n|---------------------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `impressionMetricsRows[]` | `object (`[ImpressionMetricsRow](/authorized-buyers/apis/reference/rest/v2beta1/ListImpressionMetricsResponse#ImpressionMetricsRow)`)` List of rows, each containing a set of impression metrics. |\n| `nextPageToken` | `string` A token to retrieve the next page of results. Pass this value in the [ListImpressionMetricsRequest.pageToken](/authorized-buyers/apis/reference/rest/v2beta1/bidders.accounts.filterSets.impressionMetrics/list#body.QUERY_PARAMETERS.page_token) field in the subsequent call to the [impressionMetrics.list](/authorized-buyers/apis/reference/rest/v2beta1/bidders.accounts.filterSets.impressionMetrics/list#google.ads.adexchange.buyer.v2beta1.RtbTroubleshooting.ListImpressionMetrics) method to retrieve the next page of results. |\n\nImpressionMetricsRow\n--------------------\n\nThe set of metrics that are measured in numbers of impressions, representing how many impressions with the specified dimension values were considered eligible at each stage of the bidding funnel.\n\n| JSON representation ||\n|--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|---|\n| ``` { \"availableImpressions\": { object (/authorized-buyers/apis/reference/rest/v2beta1/MetricValue) }, \"inventoryMatches\": { object (/authorized-buyers/apis/reference/rest/v2beta1/MetricValue) }, \"bidRequests\": { object (/authorized-buyers/apis/reference/rest/v2beta1/MetricValue) }, \"successfulResponses\": { object (/authorized-buyers/apis/reference/rest/v2beta1/MetricValue) }, \"responsesWithBids\": { object (/authorized-buyers/apis/reference/rest/v2beta1/MetricValue) }, \"rowDimensions\": { object (/authorized-buyers/apis/reference/rest/v2beta1/RowDimensions) } } ``` |\n\n| Fields ||\n|------------------------|-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `availableImpressions` | `object (`[MetricValue](/authorized-buyers/apis/reference/rest/v2beta1/MetricValue)`)` The number of impressions available to the buyer on Ad Exchange. In some cases this value may be unavailable. |\n| `inventoryMatches` | `object (`[MetricValue](/authorized-buyers/apis/reference/rest/v2beta1/MetricValue)`)` The number of impressions that match the buyer's inventory pretargeting. |\n| `bidRequests` | `object (`[MetricValue](/authorized-buyers/apis/reference/rest/v2beta1/MetricValue)`)` The number of impressions for which Ad Exchange sent the buyer a bid request. |\n| `successfulResponses` | `object (`[MetricValue](/authorized-buyers/apis/reference/rest/v2beta1/MetricValue)`)` The number of impressions for which the buyer successfully sent a response to Ad Exchange. |\n| `responsesWithBids` | `object (`[MetricValue](/authorized-buyers/apis/reference/rest/v2beta1/MetricValue)`)` The number of impressions for which Ad Exchange received a response from the buyer that contained at least one applicable bid. |\n| `rowDimensions` | `object (`[RowDimensions](/authorized-buyers/apis/reference/rest/v2beta1/RowDimensions)`)` The values of all dimensions associated with metric values in this row. |"]]