The new Search Ads 360 Reporting API is now available. Join the searchads-api-announcements Google group to stay up to date on upcoming enhancements and releases.
Stay organized with collections
Save and categorize content based on your preferences.
The design of the Search Ads 360 Reporting API differs from a traditional REST architecture
because it uses two custom methods, search and searchStream, instead
of the more traditional list and getmethods.
These methods are expressed in REST URLs by using the HTTP mapping
convention of a : to separate the method name from the rest of the URL.
The Overview page describes the methods used in the Search Ads 360 Reporting API.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-08-25 UTC."],[[["\u003cp\u003eThe Search Ads 360 Reporting API uses custom methods (\u003ccode\u003esearch\u003c/code\u003e and \u003ccode\u003esearchStream\u003c/code\u003e) instead of traditional REST methods (\u003ccode\u003elist\u003c/code\u003e and \u003ccode\u003eget\u003c/code\u003e).\u003c/p\u003e\n"],["\u003cp\u003eThese custom methods are distinguished in URLs by a colon separating the method name from the rest of the URL.\u003c/p\u003e\n"],["\u003cp\u003eThe API's methods are further detailed on the Overview page linked in the content.\u003c/p\u003e\n"]]],["The Search Ads 360 Reporting API employs `search` and `searchStream` methods instead of the standard REST `list` and `get`. These custom methods are integrated into REST URLs using a colon (`:`) as defined by the HTTP mapping convention. The methods utilized by the API are further detailed on the Overview page. The key action is the usage of these two custom search methods instead of traditional methods.\n"],null,["# Service Methods\n\nThe design of the Search Ads 360 Reporting API differs from a traditional REST architecture\nbecause it uses two custom methods, `search` and `searchStream,` instead\nof the more traditional `list` and `get`methods.\nThese methods are expressed in REST URLs by using the [HTTP mapping](https://cloud.google.com/apis/design/custom_methods#http_mapping)\nconvention of a `:` to separate the method name from the rest of the URL.\n\nThe [Overview](/search-ads/reporting/api/reference/rest) page describes the methods used in the Search Ads 360 Reporting API."]]