With the release of a new major Google Mobile Ads SDK version, earlier
major versions may be given a sunset date. After an SDK version is sunset,
ad traffic from that version is at risk of receiving automatic no fill due to
stopped ad serving.
Benefits of a deprecation schedule
Introducing a predictable deprecation schedule offers the following benefits:
Ability to predict and plan for SDK updates with a year of lead time.
Legacy SDK code that only exists to support old versions can be deleted,
thereby decreasing SDK size and lowering the risk of bugs.
Engineering resources can focus more on support for newer SDKs and
innovation of new SDK features.
Timetable
The following table lists the specific deprecation and sunset dates for each
version. We encourage you to migrate to the newest version as soon as possible
after its release.
1 A more specific sunset date will
be announced on the Google Ads Developer
blog, and updated
on this page with two months notice.
Differences between supported, deprecated, and sunset
Term
Supported
Deprecated
Sunset
SDK Versions
All releases with major release N and N-1, where N is the latest major
version.
All releases with major release N-2.
All releases with major release N-3 or below. Releases with major version
N-3 will sunset approximately two months after major version N is
released.
Ad serving
Ads serve to this version.
Ads serve to this version.
Ads at risk of not serving to this version. We will regularly
review usage of all sunset versions going forward to consider disabling
ad serving. The oldest versions with lower usage and higher maintenance
costs will be targeted first. When ad serving is disabled, ad requests
return a no fill with an error indicating that this version is sunset.
Technical SDK support questions specific to this version are no longer
supported on the
Google Mobile Ads SDK developer forum.
You will be asked to validate the issue in a supported version to receive
full support.
Technical SDK support questions specific to this version are no longer
supported on the
Google Mobile Ads SDK developer forum.
You will be asked to validate the issue in a supported version to receive
full support.
Lifecycle of a major SDK version
In general, a new major version will live in the supported state for about
two years, and in a deprecated state for an additional year before moving
to a sunset state.
The deprecation and sunset timelines for the Google Mobile Ads SDK revolve
around major SDK releases. We plan to have one major version release in the
first quarter of each year. The release of a new major version triggers changes
in support for earlier major versions.
When a new major version N is released:
All SDK versions with major version N-2 are considered deprecated
immediately.
All SDKs versions with major version N-3 will sunset after
approximately two months.
Exceptions
This deprecation schedule provides a framework for predictable lifetimes for an
SDK version. However, there may be exceptions in the future. This schedule does
not preclude us from sunsetting an SDK version at an earlier date, but we are
committed to providing proactive communication with ample lead time for any
future changes.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-08-22 UTC."],[[["\u003cp\u003eGoogle Mobile Ads SDK versions are regularly updated, with older versions eventually being sunsetted, meaning they may stop receiving ads.\u003c/p\u003e\n"],["\u003cp\u003eDevelopers should proactively update to the newest SDK version to ensure continued ad serving and access to the latest features and support.\u003c/p\u003e\n"],["\u003cp\u003eA deprecation schedule provides a predictable timeline for SDK updates, allowing developers to plan and avoid potential ad revenue disruptions.\u003c/p\u003e\n"],["\u003cp\u003eSunsetted SDK versions will no longer receive technical support and are at risk of not serving ads.\u003c/p\u003e\n"],["\u003cp\u003eGoogle provides migration guides to assist developers in updating to newer SDK versions smoothly.\u003c/p\u003e\n"]]],["New Google Mobile Ads SDK releases trigger a deprecation schedule, impacting older versions. Deprecated SDKs (N-2) still serve ads, while sunset SDKs (N-3 or below) risk no-fill due to ad serving potentially being disabled. Each major version is supported for about two years, then deprecated for one, before entering the sunset state. A new major version is expected to release every Q1. Users are encouraged to migrate to newer versions as soon as possible to ensure continued ad serving.\n"],null,["With the release of a new major Google Mobile Ads SDK version, earlier\nmajor versions may be given a sunset date. After an SDK version is sunset,\nad traffic from that version is at risk of receiving automatic no fill due to\nstopped ad serving.\n\nBenefits of a deprecation schedule\n\n: Introducing a predictable deprecation schedule offers the following benefits:\n\n - Ability to predict and plan for SDK updates with a year of lead time.\n - Legacy SDK code that only exists to support old versions can be deleted, thereby decreasing SDK size and lowering the risk of bugs.\n - Engineering resources can focus more on support for newer SDKs and innovation of new SDK features.\n\nTimetable\n\nThe following table lists the specific deprecation and sunset dates for each\nversion. We encourage you to migrate to the newest version as soon as possible\nafter its release.\n\n| Versions | Status | Release date | Deprecation date | Sunset date | Migration guide |\n|------------------------------------------------------------|------------|------------------|--------------------|--------------------------------|-------------------------------------------------------------------------------|\n| [v12.x.x](/ad-manager/mobile-ads-sdk/ios/rel-notes#12.0.0) | Supported | February 3, 2025 | Q1 2027 | Q2 2028 | |\n| [v11.x.x](/ad-manager/mobile-ads-sdk/ios/rel-notes#11.0.0) | Supported | February 6, 2024 | Q1 2026 | Q2 2027 | [Migrate to v12](/ad-manager/mobile-ads-sdk/ios/migration#migrate-to-sdk-v12) |\n| [v10.x.x](/ad-manager/mobile-ads-sdk/ios/rel-notes#10.0.0) | Deprecated | January 26, 2023 | February 3, 2025 | Q2 2026[^1^](#sunset-footnote) | [Migrate to v11](/ad-manager/mobile-ads-sdk/ios/migration#migrate-to-sdk-v11) |\n| [v9.x.x](/ad-manager/mobile-ads-sdk/ios/rel-notes#9.0.0) | Deprecated | February 1, 2022 | February 6, 2024 | June 30, 2025 | [Migrate to v10](/ad-manager/mobile-ads-sdk/ios/migration#migrate-to-sdk-v10) |\n| [v8.x.x](/ad-manager/mobile-ads-sdk/ios/rel-notes#8.0.0) | Sunset | February 1, 2021 | January 26, 2023 | June 30, 2024 | [Migrate to v9](/ad-manager/mobile-ads-sdk/ios/migration#migrate-to-sdk-v9) |\n| [v7.x.x](/ad-manager/mobile-ads-sdk/ios/rel-notes#7.0.0) | Sunset | February 3, 2015 | September 30, 2022 | June 30, 2023 | [Migrate to v8](/ad-manager/mobile-ads-sdk/ios/migration#migrate-to-sdk-v8) |\n\n^1^ A more specific sunset date will\nbe announced on the [Google Ads Developer\nblog](//ads-developers.googleblog.com/search/label/mobile_ads_sdk), and updated\non this page with two months notice.\n| **Key Point:** SDK Versions 6.x.x and below have ad serving disabled.\n\nDifferences between supported, deprecated, and sunset\n\n| Term | Supported | Deprecated | Sunset |\n|------------------|----------------------------------------------------------------------------------------------------------------------------------------------|--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| **SDK Versions** | All releases with major release N and N-1, where N is the latest major version. | All releases with major release N-2. | All releases with major release N-3 or below. Releases with major version N-3 will sunset approximately two months after major version N is released. |\n| **Ad serving** | Ads serve to this version. | Ads serve to this version. | Ads **at risk of not serving** to this version. We will regularly review usage of all sunset versions going forward to consider disabling ad serving. The oldest versions with lower usage and higher maintenance costs will be targeted first. When ad serving is disabled, ad requests return a no fill with an error indicating that this version is sunset. |\n| **Support** | Technical SDK support questions are welcomed on the [Google Mobile Ads SDK developer forum](//groups.google.com/group/google-admob-ads-sdk). | Technical SDK support questions specific to this version are no longer supported on the [Google Mobile Ads SDK developer forum](//groups.google.com/group/google-admob-ads-sdk). You will be asked to validate the issue in a supported version to receive full support. | Technical SDK support questions specific to this version are no longer supported on the [Google Mobile Ads SDK developer forum](//groups.google.com/group/google-admob-ads-sdk). You will be asked to validate the issue in a supported version to receive full support. |\n\nLifecycle of a major SDK version\n\nIn general, a new major version will live in the **supported** state for about\ntwo years, and in a **deprecated** state for an additional year before moving\nto a **sunset** state.\n\nThe deprecation and sunset timelines for the Google Mobile Ads SDK revolve\naround major SDK releases. We plan to have one major version release in the\nfirst quarter of each year. The release of a new major version triggers changes\nin support for earlier major versions.\n\nWhen a new major version N is released:\n\n- All SDK versions with major version N-2 are considered **deprecated** immediately.\n- All SDKs versions with major version N-3 will **sunset** after approximately two months.\n\nExceptions\n\nThis deprecation schedule provides a framework for predictable lifetimes for an\nSDK version. However, there may be exceptions in the future. This schedule does\nnot preclude us from sunsetting an SDK version at an earlier date, but we are\ncommitted to providing proactive communication with ample lead time for any\nfuture changes."]]
