AdsApp.BiddingStrategyArgs
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The set of arguments that may be set when applying a bidding strategy to a
campaign.
Properties:
| Member | Type | Description |
|---|
| cpcBidCeiling |
double |
The maximum cpc bid specified in the account's currency. |
| enhancedCpcEnabled |
boolean |
A boolean indicating whether enhanced cpc is enabled. |
| locationFraction |
double |
The desired percentage (0-100) of ads to show for the targeted location. |
| locationType |
String |
The targeted location for ads. |
| targetRoas |
double |
The desired revenue per unit of spend. |
property cpcBidCeiling
Type: double
The maximum cpc bid specified in the account's currency.
property enhancedCpcEnabled
Type: boolean
A
boolean indicating whether enhanced cpc is enabled.
property locationFraction
Type: double
The desired percentage (0-100) of ads to show for the targeted location.
property locationType
Type: String
The targeted location for ads.
property targetRoas
Type: double
The desired revenue per unit of spend. Must be between 0.01 and 1000.0
inclusive.
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Last updated 2025-06-30 UTC.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-06-30 UTC."],[[["These bidding strategy arguments allow for setting a maximum CPC bid, enabling enhanced CPC, and specifying target ROAS."],["Ad targeting can be further customized by defining a desired location and the percentage of ads to be displayed there."]]],[]]
