Deliver more value
in the Gmail Promotions tab
Put the most valuable parts of email
right at peoples' fingertips*
right at peoples' fingertips*

The most relevant emails are highlighted
Gmail automatically groups and highlights emails in the Promotions tab that people are most likely to engage with.**
Inspire and drive action
Email annotations make it easy to highlight key information like deals, expiration dates, and promo codes.
Adding images to your annotations brings your email messages to life, making them more discoverable and inspiring.
Adding images to your annotations brings your email messages to life, making them more discoverable and inspiring.
Success Stories
Hundreds of brands are annotating, including
Watch the Keynote
At the DDMA Email Summit in Amsterdam, we introduced exciting improvements to the Gmail Promotions tab.