Manage Comparison Shopping Services (CSS)

The CSS API is an evolution of the CSS features in Content API for Shopping.

The CSS API provides the following robust tools for managing your CSS operations:

• CSS label management: Lets you place Shopping ads on Google on behalf of merchants in countries where the CSS program is available.
• Account organization: Efficiently categorize and manage associated accounts. CSS domains and CSS groups can make use of labels to organize their linked accounts.
• CSS domain administration: CSS domains can list, label, and filter Merchant Center accounts associated with a domain.
• CSS group oversight: CSS groups can label and list the CSS domains affiliated with a group.

You can use the CSS API to manage your CSS and control your CSS Products portfolio.

Advantages

Upgrading to the CSS API offers the following advantages:

• New features:
  • CSS Product Management enables direct CSS product uploads.
  • Enhanced Account and Label Management enable better client organization.
  • The Quota Service lets you monitor API usage.
• Improved alignment with Google's API improvement proposals.
• CSS Products are only available in the CSS API.
• Updated documentation and samples.