Submitting Bids

You can submit Hotel Ads auction bids and bid multipliers that apply to individual hotels or Hotel Groups by using one of the following methods:

You can opt out of bidding for any hotel on any Google site. For more information, see Bidding Overview.

To control your bidding, you can set a maximum daily spending cap, as well as a maximum bid cap so that your bids never exceed a specified amount. For more information, see Setting Spending Caps.