type MobileApplicationTargeting (v202411)

  • MobileApplicationTargeting allows line items to target or exclude users based on their mobile applications.

  • Targeting is achieved using mobile application IDs and can be set to include or exclude specific apps.

  • The mobileApplicationIds field specifies the IDs of the targeted or excluded apps.

  • The isTargeted field determines whether the specified apps are targeted (included) or excluded, defaulting to inclusion if not specified.
Service
AdRuleService AdjustmentService ForecastService LineItemService NativeStyleService ProposalLineItemService ProposalService PublisherQueryLanguageService TargetingPresetService YieldGroupService
Dependencies
Targeting
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MobileApplicationTargeting

Provides line items the ability to target or exclude users' mobile applications.

Namespace
https://www.google.com/apis/ads/publisher/v202411

Field

mobileApplicationIds

xsd:long[]

The IDs that are being targeted or excluded by the LineItem.

isTargeted

xsd:boolean

Indicates whether mobile apps should be targeted or excluded. This attribute is optional and defaults to true.