type MobileApplicationTargeting (v202411)

  • MobileApplicationTargeting allows line items to target or exclude users based on their mobile applications.

  • Targeting is achieved using mobile application IDs and can be set to include or exclude specific apps.

  • The mobileApplicationIds field stores the IDs of targeted or excluded apps, while isTargeted determines whether to include or exclude them (defaults to include).

  • This feature is part of the AdRuleService and relies on the Targeting dependency within the Google Ad Manager API.
Service
AdRuleService AdjustmentService ForecastService LineItemService NativeStyleService ProposalLineItemService ProposalService PublisherQueryLanguageService TargetingPresetService YieldGroupService
Dependencies
Targeting
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MobileApplicationTargeting

Provides line items the ability to target or exclude users' mobile applications.

Namespace
https://www.google.com/apis/ads/publisher/v202411

Field

mobileApplicationIds

xsd:long[]

The IDs that are being targeted or excluded by the LineItem.

isTargeted

xsd:boolean

Indicates whether mobile apps should be targeted or excluded. This attribute is optional and defaults to true.