REST Resource: advertisers.negativeKeywordLists

  • Display & Video 360 API v1 is sunsetted.

  • A negative keyword list is a tool used for targeting and is identified by a unique ID and display name.

  • You can manage negative keyword lists through various methods, including creating, deleting, retrieving, listing, and updating them.

  • Negative keyword lists have properties such as name, ID, display name, associated advertiser ID, and the count of line items targeting them.

Resource: NegativeKeywordList

A list of negative keywords used for targeting.

JSON representation 
{
  "name": string,
  "negativeKeywordListId": string,
  "displayName": string,
  "advertiserId": string,
  "targetedLineItemCount": string
}
Fields
name

string

Output only. The resource name of the negative keyword list.
negativeKeywordListId

string (int64 format)

Output only. The unique ID of the negative keyword list. Assigned by the system.
displayName

string

Required. The display name of the negative keyword list. Must be UTF-8 encoded with a maximum size of 255 bytes.
advertiserId

string (int64 format)

Output only. The unique ID of the advertiser the negative keyword list belongs to.
targetedLineItemCount

string (int64 format)

Output only. Number of line items that are directly targeting this negative keyword list.

Methods

create

 Creates a new negative keyword list.

delete

 Deletes a negative keyword list given an advertiser ID and a negative keyword list ID.

get

 Gets a negative keyword list given an advertiser ID and a negative keyword list ID.

list

 Lists negative keyword lists based on a given advertiser id.

patch

 Updates a negative keyword list.