abstract type CustomCriteriaLeaf (v202411)

  • The YieldGroupService allows you to manage yield groups, which are used to prioritize ad sources and optimize revenue.

  • Yield groups utilize custom criteria to target specific inventory and audiences, enhancing ad delivery efficiency.

  • Custom criteria can be defined using various attributes like audience segments, CMS metadata, or custom targeting keys.

  • The service supports inheritance, allowing custom criteria to be organized in a hierarchical structure with parent and child nodes.

  • This structure provides flexibility and control over how targeting criteria are applied to yield groups, enabling granular ad serving strategies.


Namespace
https://www.google.com/apis/ads/publisher/v202411

Field

CustomCriteriaNode (inherited)
CustomCriteriaLeaf