type MobileApplicationTargeting (v202411)

  • MobileApplicationTargeting allows line items to target or exclude users based on their mobile applications.

  • Targeting is achieved using mobile application IDs and can be set to include or exclude specific apps.

  • The mobileApplicationIds field stores the IDs of the targeted or excluded mobile applications.

  • The isTargeted field determines whether the specified mobile applications should be targeted or excluded, defaulting to inclusion if not specified.

Provides line items the ability to target or exclude users' mobile applications.


Namespace
https://www.google.com/apis/ads/publisher/v202411

Field

mobileApplicationIds

xsd:long[]

The IDs that are being targeted or excluded by the LineItem.

isTargeted

xsd:boolean

Indicates whether mobile apps should be targeted or excluded. This attribute is optional and defaults to true.